Title: CULTURE
1CULTURE
2CULTURAL DIVERSITY
- When studying culture the science of sociology
focuses on a number of variables - Language, art, ceremonies, rituals, religion,
rules of behavior, social organization, food, and
work to name a few
3The Meaning of Culture
- Culture consists of all the shared products of
human groups and include both physical objects as
well as beliefs, values, and behaviors. - Each human group (ex Americans) have their own
distinct culture
4The Meaning of Culture
- Before we go any farther consider the difference
- 1. A society is a group of interdependent people
who have organized themselves so that they all
use and share a common culture and sense of
unity. (PEOPLE) - 2. Culture are the uniform constructs of material
and nonmaterial products that they share. - (THINGS)
5Culture
- All of the physical objects the are created and
used by a group constitute their material
culture. - In the U.S. for example there are
- Automobiles, computers, clothing, jewelry, TVs,
etc.
6Culture
- Abstract creations by a society form a category
called nonmaterial culture (intangible concepts
and ideas created by a society) - Examples in the U.S. include
- family patterns, ideas, language, work
practices, educational practices, - etc.
7Culture
- Culture shock Oh my goodness what is wrong with
these people.
No AC!
NO AC!
8- There Is No Natural Way Of Life For Human Beings!
9Components of Culture
- Though differences can be found within cultures,
most cultures share a common components they are - Technology physical objects and the rules for
using them. - In the U.S. the automobile and the laws needed
to drive one. - A computer and skills to use it.
10Components of Culture
- Symbols any word, gesture, image, sound,
physical object, event, or element of the natural
world that represents something else and has a
shared meaning attached to it. - In the U.S. hello, the middle finger,
waving, a flag, stop sign, a badge, a tie, a
baseball hat, etc.
11Components of Culture
- Language organization of written and spoken
symbols into a standardized system. When
organized by rules of grammar words (abstract)
can symbolize anything. - Imagine your life in a society where you do
not speak the language.
12Sapir-Whorf Thesis
- Language shapes the world we see.
- Therefore can we appreciate or understand
objects, situations, occurrences etc., that our
language does not identify as existing?
- Consider
- The language of certain Nomadic Arab tribes has
dozens of words for sand. - What do you see?
13Traditional Inuit languages have nearly a hundred
words for ice and sea ice.
14Components of Culture
- Values shared beliefs about what is good or bad,
right or wrong, desirable or undesirable. - Values effect many things the character of a
groups people, material/nonmaterial culture, how
young will be raised, etc. - Beliefs commonly held ideas or premise as to
what is true and valid.
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16Real Americans
17American Value System
- One must first recognize that studying American
culture is inherently different from that of any
other nation. - Our diverse society creates a culture that is as
different as it is uniform. - What is often referred to as American culture is
more or less Traditional American Culture
18Traditional American Values
- Though not complete and easily disputable most
sociologists studying American society would
agree that U.S. culture contains most of the
following values. - Personal Achievement supported by long held
values such as individualism and competition.
Evident in regards to the amassing of wealth and
power. Manifest factorsgt high-paying/high-power
jobs leading to material gains and status.
19Traditional American Values
- 2. Individualism individual effort personal
achievement. Success and all of its attachments
can only come with hard work and initiative. By
and large individual effort was the cornerstone
of American entrepreneurial ship or the saying
Pulling yourself up by the bootstraps. Downside
is that if one does not succeed they in some
manner are to blame. Social services v. limited
govt intervention
20Traditional American Values
- Work Generally speaking Americans value ideals
such as discipline, dedication, and hard work and
attach them as signs of virtue. For this reason
work is highly regarded irregardless of rewards. - Attached to this mindset would be the viewing of
those who choose not to work as lazy, immoral, or
lacking. - Also consider that we as a culture work more than
almost any other industrialized nation on the
planet.
21Traditional American Values
- 4. Morality and Humanitarianism The U.S. was
founded as a religious nation, incorporating a
strong belief in justice, equality, and charity
to those less fortunate. Therefore generally
speaking, morality (right and wrong) factor
largely in regards to personal and societal
decisions and actions.
22Traditional American Values
- 5. Efficiency and Practicality Americans tend to
be by nature pragmatists that is we are
pragmatic. Every issue or challenge has an
efficient/practical solution to solve it.
Therefore Americans judge objects or actions as
useful or not according to their ability to get
things done. In addition would be the notion that
what solves a problem easier and with less waste
is superior throughout.
23Traditional American Values
- 6. Progress and Material Comfort American
society has always relied on technological
advances and inventions to move us forward.
Coupled with this belief, would be the position
that living standards and life in general will
improve. - This progress has usually relied on science and
technology to make changes. - All of this connects with the reliance on and
high value placed on material comfort.
24Traditional American Values
- 6. Equality and Democracy Many Americans feel
that to have human equality there must be equal
opportunity and an equal chance of success as
outlined in the Declaration of Independence as,
that all men are created equal. Equally as
important to Americans is the importance placed
on our form of govt, Democracy. Americans feel
that they have a right to express their opinions
and complaints in regards to their representation.
25Traditional American Values
- Freedom Particularly close to the hearts of
Americans are personal freedoms. Religion,
Speech, Press, Right to Assembly, Right to Arms,
Secure in our Private Effects and others. We
place a much higher value on individual
initiative than the collective best interest. - In addition Americans feel that our lifestyles as
well as business dealings should be free from the
most basic of government intervention.
26Traditional American Values
- 8. Education Americans place a high value on the
attainment of education. From the completion of
mandated K-12 schooling to the advancement to
Higher Education, Americans feel that the path to
success, achievement, and material comfort is
through education.
27Traditional American Values
- Honesty/Punctuality Americans place great value
on the noble act of being honest in all ones
person and business affairs. Those who are not
are met with disapproval and sometimes shunned or
stripped of their accolades. - Another uniquely American/Anglo concept is that
of being on time. American culture dictates you
usually should not be early but never late, and
if you are call.
28Traditional American Values
- Romantic Love Concepts such as dating, marriage
based on love, casual sex, and informal relations
between the sexes in many ways originated in the
U.S. before spreading to other parts of Western
culture. - Religious Principles Though observation of a
specific religion is not given importance, the
living of ones life by religious ideals is
important to the majority of Americans.
29Traditional American Values
- 12. Patriotism Because of our isolated and
individualistic society, Americans have always
gained notoriety in their sense of both
nationalism and patriotism to the causes and
interests of their nation.
30Our Changing Values
- Though they would not be considered widespread
and have not endured for a long enough period of
time, many burgeoning values in the U.S. are
beginning to take hold and affect how policies
and opinions are formed. - Self-fulfillmentleisure, youthfulness, physical
fitness, healthy eating, tanning,
plastic-surgery, etc.gt many sociologists are
defining this growing trend as narcissism (or
extreme self-centeredness) and label it as a
personality disorder or at least detrimental for
our society and culture.
31Our Changing Values
- Environmental Concern Protecting the environment
even if it means slowing economic growth is
gaining favor amongst Americans at large. In all
Americans are realizing Industrial growth must be
matched with valuing the environment.
32Components of Culture
- 6. Norms Shared rules of conduct that tell
people how to act in specific situations. Keep in
mind that norms are expectations for how to act
and not actual behavior. It is against our
societys norms to steal but many still do it. - Norms are however a rather broad category and
to distinguish between the essential and the
desirable, sociologists create (2) categories
33NORMS
- 6a. Folkways norms that describe socially
acceptable behavior but do not have great moral
significance attached to them. They in many ways
outline how we should act in everyday life. - Ex dont spit your gum on a sidewalk, dont cut
someone in line, be quiet in the movies, dont
keep people waiting
34NORMS
- 6b. Mores norms that have great moral
significance attached to them. Rules that when
violated endanger societys well-being and
stability. - Ex embezzlement, murder, cheating on taxes,
etc. - Laws written rules of conduct enacted and
enforced by a government, to stabilize society in
terms of mores and to discourage against the
breaking of less severe folkways
35How Does Culture Get Itself To work?
- Social Control
- Every society develops norms to define its
culture and society. Therefore, for every society
to run smoothly, these norms must be enforced.
Enforcement (arrest, disgrace, embarrassment
etc,) comes in (2) forms - Internalization
- Sanctions
36Social Control
- Overview
- The enforcing of norms internally or externally
is called Social Control. - The principal means is internalization, when that
fails, external agencies such as police, courts,
religion, family, an public opinion step up. - Core Concept All of these components must work
interchangeably. When or if they fail social
order is jeopardized. When social order is lost
social stability cannot prevail, and in the end
no society can survive without a system of social
control.
37What Do We REALLY Learn?
- IDEAL v. REAL Culture
- Identify a society's cultural components and we
now know what is important to its people. Yet - it does little to predict what people will
do.
38We value free enterprise yet 700 Billion?
39Cultural Variation
- How are we as a culture similar to these three
countries?
40Subcultures
- Within every culture exists subcultures.
- Subcultures develop from different age groups,
genders, ethnicities, geographic areas,
religions, social-classes, occupations etc. - What are some subcultures you belong to?
41Subcultures
- Subcultures (e.g. Little Moscow) do not reject
all of the values and practices of a larger
society. They however have traits that are not
shared by the larger society. - Most do not threaten the larger society
- Modern society needs subcultures to perform
various roles - Allow society to be diverse and over time change
42Countercultures
- Countercultures (e.g. Anarchists) a sub cultural
group that rejects the major values, norms, and
practices or a larger society and replaces them
with their own. (directly challenging the
dominant society)
43Countercultures
- When a subculture rejects a larger societies
values, norms, practices and replaces them with
their own they become a _ _ _ n _ e _ culture.
44Social Change
- Key Concept All cultures change over time. Some
change faster than others depending on their
complexity and structure, yet in the end either
in small or large steps change comes. - What the is important for sociologists is to
identify and analyze the Sources of Social
Change. - Lets Look At a Few!
45Sources of Social Change
- Values and Beliefs People in any society
interact and influence each other. With that
said, it is then usually quite clear how the
introduction of transformed values and beliefs
can have far-reaching and noticeable consequences
on the society as a whole. - A. Ideologies are systems of beliefs that
support the social, moral, religious, political,
or economic interests held by a group. - B. Ideologies often spread through Social
Movements which are lasting efforts to promote or
prevent social change.
46Sources of Social Change
- Continued..Ideologies and Social movements
- B. Social Movements Ex. Prohibition, womens
rights movt, peace movt, gay rights movt,
civil rights movt, gay marriage movt - Using the example of gay marriage, one could
analyze how the social movt surrounding gay
marriage could in time change the ideology of the
larger group (in this case the U.S.)
47Sources of Social Change
- Technology the knowledge and tools people use to
manipulate their environment . - Inventions such as automobiles, atomic fission,
penicillin - but also as ideas (such as the assembly line)
- or as patterns of behavior (religious movements,
increase in healthy lifestyles)
48Sources of Social Change
- Population the change in the size of a
population may also bring about changes in a
culture. - A rapid increase or an increase of people with
different traits and values can sponsor and
change a culture. Ex immigrants to the U.S. and
their influences - Pop. increases and decreases can change culture
through a number of diff. avenues. - 1. Increased demand on services and goods,
increase or decrease in employment - 2. Increase less space (overcrowding), demand
on schools, transportation, crime rates,
sickness, traffic etc. - 3. Changes in the age of a population
-
49Sources of Social Change
- 4. Diffusion the process of spreading
traits(ideas, beliefs, material objects) from one
society to another. (In today's global society
w/travel and communication almost instant,
diffusion happens constantly) - Material goods are usually accepted easier and
quicker than values and beliefs. - When a culture accepts some traits of another
(think of political systems)and adapt them to
suit their needs it is called Reformulation.
50Sources of Social Change
- 5.Physical Environment the natural environment
can provide conditions that encourage or
discourage cultural change. - What foods can or cannot be grown effects culture
and lifestyle. - Natural Disasters (floods, hurricanes, tsunamis)
cause destruction which can cause change or force
people to adapt (which causes change) - Natural Resources (lack of, or the destruction
of) examples such as oil shortages, or embargos,
destruction of forests, polluting of lakes, and
oceans all have profound effects on culture and
change
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52Sources of Social Change
- Wars and Conquest not as common, but bring about
the greatest change in the least amount of time. - War causes loss of life and destruction as well
as the rise/rebuilding of new cities towns. - War causes changes in economic conditions as well
as advancements in technology and medicine that
transfer over to civilian life. - Wars also causes changes in political leadership
as well as economic policies and rights.
53Resistance to Change
- Key Concept Cultural change rarely if never
happens without opposition. There are always
those on the personal or societal level who
reject or resist change. For that reason some
ideologies slowly or never take hold in a
specific society. - 1. Ethnocentrism Remember! The tendency to view
ones own culture or group as superior to others.
- Americans ignoring the culture or laws of a
foreign country for the reason that they feel
they are inferior would be an example.
54Resistance to Change
- 2. Cultural Lag Some traits change rapidly, but
on the flipside the transformation of others may
take a long period of time. - -the long summer break observed by most states.
It was needed in the late 1800s but is obsolete
in our present-day modern nation - -the lagging of some schools to prepare students
for the advanced technological world because of
cost and importance - -the inability of the government to adequately
keep up with predators who surf the burgeoning
and uncharted world of cyber-space
55Resistance to Change
- 3. Vested Interests some people because of their
ideologies or self-interest are resistant to
change for the reason that it will affect them. - -the oil industry has a vested interest to
exhaust all oil supplies before the modern world
relies on alternative fuels - -land developers have a vested interest to
dissuade or challenge acts that preserve or
conserve natural places - -many subcultures, special interest groups (the
elderly in AARP/Firearm Owners w/the NRA) or even
industries lobby the government to protect their
personal interests from being infringed upon.
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58Ethnocentrism and Cultural relativism
- Ethnocentrism tendency to view ones own culture
or group as superior. - Pros can help give
- a society a sense of group
- Unity.
- Cons can narrow
- and stagnate a group
- to its own harm.
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60Ethnocentrism
- How might an ethnocentric mindset label a person
as ignorant?
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62Cultural Relativism
- Cultural Relativism the belief that cultures
should be judged by their own standards rather
than by applying the standards of another
culture. - All cultural practices need to be studied or
looked at from the point of view of the society
being studied.
63Cultural Relativism
- Would it be useful to the American public if they
were aware of some of the differences between
Middle Eastern countries and our own and reasons
behind these differences?
64Cultural Universals
- As different as a culture may be from another,
all cultures/societies created by humans share
universal traits. - Some universal traits include.
- Body adornment, cooking, forms of greeting,
funeral ceremonies, housing, medicine, sports,
family, to name a few
65Culture and these intelligent life forms we call
humans (sarcasm)
- Does it put us all in bondage?
- Is culture something to be grasped and venerated
as being uniquely human?