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Manufacturing Strategy MGSC 602 Prof' Saibal Ray

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Title: Manufacturing Strategy MGSC 602 Prof' Saibal Ray


1
Manufacturing StrategyMGSC 602Prof. Saibal Ray
  • Module 2 - Operations Systems and Information
    Technology
  • Wrap-Up
  • Handout 7

2
Central Role of IT in Operations
  • Increasing decentralization of Information
    Technology
  • Distributed architectures, networking and open
    standards permit much more local control,
    configuration, and innovation
  • More and more responsibility placed with
    operations managers
  • Entails new skill set for traditionally trained
    managers
  • Why is this important?
  • It allows those people charged with building
    operations advantage to have access to
    information and tools with fewer intermediaries

3
Two Models for Developing Information Technology
in Operations
4
Changes in Technology
  • Processing is now distributed
  • Networks ubiquitous
  • But open and broadly available standards now
    increasingly facilitate a path based model
  • Path model is more akin to the strategy of
    continuous improvement

5
Designing the IT path
  • Does the IT path of the operation fit its
    competitive needs?
  • Table 2 page 161

6
Matching IT path to the competitive environment
  • Danger of generic World Class information
    technology
  • Power of IT in transforming the competitive role
    of the operation
  • IT often brings benefits to operation in the form
    of revenue generation, not just cost reduction
  • responsiveness, increased ability to customize
  • But revenue generation is often not part of the
    operations managers job

7
Managing the Path Some Definitions
  • Concept of a Module
  • A module is a unit (program, system or device)
    with well-defined interfaces to other modules
  • Internal methods of module are not relevant
    unless it is subsequently broken up
  • A standard is an agreed upon interface between
    modules
  • An open standard is an agreed upon interface
    between modules that is not under proprietary
    control

8
Managing the Path
  • Key element in a path-based approach is
    stewardship of standards
  • Standards (and Open Standards) are not new
  • Whitworth standard thread system

9
Open Systems (continued)
  • Problem there are many, many protocols to which
    standards apply in any operation
  • Examples CAD drawings, networking, e-mail
  • Work closely with the IT group, and keep control
    over proliferating standards
  • Problem defining open
  • Truly open published and free
  • Vendors love proprietary standards, and love to
    call them open
  • Remember the problem is no different than, say,
    sticking to either metric or inch-based nuts and
    bolts

10
Open Systems
  • Most important part of an operation managers
    technical toolbox
  • Often critical for strategic flexibility of the
    operation
  • Allow modular solutions to problems (the Lego
    brick approach) and easier scalability
  • So why ever use a closed standard?
  • More efficient, faster project completion in the
    short term
  • Sometimes, the only way to accomplish a task
  • Two issues
  • To what extent are the standards for the
    operation open?
  • How many standards does it have for each task?

11
Open Systems
  • Figure 3, pg 165
  • Know all the pros and cons of both systems

12
Looks easy so why is there a problem?
  • Most operations are here multiple, closed
    standards even though task variety and
    specialization doesnt justify it
  • Why?
  • First task Have few standards
  • Second task If you can do the job with open (or
    close to open) standards then do it that way

13
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14
Open standards in Manufacturing
  • With so many islands of automation, connectivity
    is very important
  • Experience at GM
  • What are the characteristics of open system?
  • - Standard computing architecture
  • - Standard operating system
  • - Programmable in standard languages
  • - Control software must be open (!)

15
  • Manufacturing Automation Protocol (MAP) first
    initiative for developing a standard
    manufacturing communications protocol
  • - specific implementation of seven layer OSI
    standard
  • MAP was not successful
  • Many other standards were proposed
  • The acceptance of Windows NT as the de-facto OS
    standard (Linux?) in the shop floor and TCP/IP
    protocol for networking might at last bring real
    open system

16
Building a Platform for Improvement
  • Dynamic architecture provides a mechanism for
    change and improvement in the Information System
    itself
  • But each element should also provide for an
    possibly fuel improvement in other areas

17
Substitution versus Facilitation
  • Is the system designed to substitute for people
    or facilitate their work?
  • IT projects are always a blend of the two, but
    usually over emphasize substitution
  • Which better provides for improvement?

18
Substitution and Facilitation
  • Figure 4, page 168
  • Very closely related to the stage of knowledge
    and also to the complexity and repeatability of
    the task

19
Substitution versus Facilitation
  • 10 years ago, many systems were being installed
    to remove (labor) costs
  • Less true today (arm the guerillas dont try
    to replace them with robots)
  • Reason Ability to learn and adapt is limited in
    machines, so use IT to facilitate the work of the
    best learning device we have ourselves
  • If substitution is the goal, ask
  • - Is the system flexible enough?
  • - How will it continue to improve?
  • - Where does control go? To the IT group?

20
Improvement Driven IT, or vice-versa?
  • Should you
  • Use system to drive improvement? (Vandelay)
  • Decide what you want the system to do, then get
    it built?
  • Three situations
  • Better mousetrap (Vandelay?)
  • To learn about a new information technology
  • To catalyze and reinforce change

21
Module Framework 2 Questions combined
  • At what level does the technology operate?

Network/Industry Level
Aerotech
Kanebo flexibility
Vandelay cost ? responsiveness
Business Level
Rotron Innovation ? responsiveness
FASTech
DEC responsiveness
Shop/Factory Level
Motorola Innovation ? customization.quality
Cybertech cost
John Crane cost ? customizaiton
Process Level
What is its competitive objective?
Reinforce existing competitive focus
Change Competitive role of the operation
22
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