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Lee Wilson Headway Strategies

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WEB 2.0. EDUCATION PUBLISHING. Lee Wilson Headway Strategies ... SOCRATIC MARKETING. RELAX. OPTIMIZE. WEB 2.0. For more. www.education-business-blog.com ... – PowerPoint PPT presentation

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Title: Lee Wilson Headway Strategies


1
Lee Wilson Headway Strategies
WEB 2.0 EDUCATION PUBLISHING
2
Information Paradigm 1980
HOARDING
SCANNING
3
eMails per day?
  • Under 20
  • 20 to 40
  • 40 to 60
  • 60 to 80
  • 80 to 100
  • Over 100

4
00s Information Overload
5
ATTENTION
6
Amazon decision driver?
  • Publisher blurb
  • Customer reviews
  • Customers who bought this
  • Product details (ISBN etc.)

7
RELEVANCE
8
We are all adult learners now
9
When stuck I.?
  • Google it
  • Move on to something else
  • Ask people who know the topic
  • Reflect on what I learned in school

10
COLLABORATION
11
WHO gt WHAT
12
TECHNICAL BEHAVIORAL
13
Education Products
NETWORK LEARNERS AND TEACHERS ENCOURAGE ADVANCED
SEARCH TECHNIQUES BUILD A TWO WAY STREET
14
Education Business
SOCRATIC MARKETING RELAX OPTIMIZE
15
WEB 2.0
16
For more
www.education-business-blog.com
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