WWW'TENNESSEEVALLEYGOLF'COM

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WWW.TENNESSEEVALLEYGOLF.COM

• Eric Springer
• Adam Sollie
• Nneka Iwelu
• Ken Porter

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Mission Statement

• Our mission is to be the most informative golf
  source for the Tennessee Valley for all level of
  players. We will add value to our people, our
  business partners, viewers, and our community in
  every aspect of our operation. We will remain
  committed to our unique identity and enhance our
  strengths by exceeding expectations in our
  product and service performance.

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Industry Overview

• There are a few local magazines and newspapers
  with the same concept (Ex Golf News )
• These golf oriented news sources are not as
  convenient as the internet
• Just a click away
• Updated in real time
• Offer many more features (Ex Reserve tee times)

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Industry Overview

• Currently, there are no websites of this nature
  locally
• Most of the local golf courses and golf shops
  have there own web page
• Ex Robert Trent Jones (Hampton Cove)
• Canebrake (Athens)

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Creating Our Customer Base Through Our Target
Market

• Target Market Defined
• Steps For Creating Our Customer Base

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Target Market

• The Target Market we have chosen for our website
  consists of any up and coming and enthusiastic
  golfers of all ages and both genders that reside
  in the Tennessee Valley.

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Three Steps For Creating Our Customer Base

• Obtain as many contacts as possible throughout
  the Tennessee Valley
• Choose the appropriate marketing channels to get
  our website exposed to the appropriate contacts
• Follow through with this strategy and start
  soliciting for new business clients

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TENNESSEEVALLEY GOLF WEBSITE FEATURES

• Our web site will offer an array of ideas,
  concepts, and various other aspects relating to
  Golf in the Tennessvalley. The features that
  will be available on the website will provide the
  weekend golfer, the beginner or professional
  golfer with all the details they will need to
  plan there trip to anyone of the fifty or more
  Golf courses in the Tennessee Valley.

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TENNESSEEVALLEY GOLF WEBSITE FEATURES

• Names and Locations for both the various Public
  and Semi-Public Courses.
• Written directions to all the various courses.
• Hours of operation and contact information of the
  various courses.

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TENNESSEEVALLEY GOLF WEBSITE FEATURES

• Information relating to Tee times on the various
  courses and if you are required to call and make
  a tee time.
• Information on which courses are the busiest, and
  what days and times they are the busiest.
• Information on any discounts such as any specials
  or twilight hours the various courses offer.

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TENNESSEEVALLEY GOLF WEBSITE FEATURES

• The cost to play, green fees, renting carts
  verses walking the course, and even at certain
  courses the price to rent clubs and other
  equipment needed to play.
• Information on how many wholes each course has
  I.e. 9,18,or 27.
• Maps and layouts of the various courses for easy
  viewing before heading to the course or to help
  you decide which course is right for you.

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TENNESSEEVALLEY GOLF WEBSITE FEATURES

• Each month we would run specials or features on
  various golf equipment and locals golfers from
  the area
• Information would be provided as to where you can
  purchase any and all golf equipment that we have
  featured and more.
• Specials coupons will be provided for discounts
  on golf equipment, golf rounds, free bucket of
  balls at one of the many driving ranges, and
  more.

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Cash Flow

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Banner Advertisements

• Availability of Golf Lessons,
• Golf Courses and Golf Equipment in the
  Tennessee Valley

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Exclusive Shopping Directories

• Toddlers, Juniors and Older Individuals

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How to Maintain Costs? Costs of Updating
Information

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Affiliate Program

• Partners
• Local Golf Courses
• Golf Shopping Directories
• in the Tennessee Valley

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Another Source of Income

• Monthly Putting Events Calendar
• 100 per company, for 10 announcements or 10
  per announcement

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Get the Word Out!

• Internet Sports Pages
• National Weather Sites

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Key Phrases

• First T Program
• Great Golf Package for the
• Family