Building Your Web Team

1
Building Your Web Team

• Bridgette Batten
• Susan Harper

2
Steps to Building Your Team

• Picking a captain
• Should have technical expertise
• Responsible for managing project
• Manages team members
• Infrastructure
• User issues

3
Steps to Building Your Team

• Getting started (playbook)

• Define expectations for site

• Define goals

• Hire additional personnel

4
Building Your Web Team (Playbook)

• Strategy (management team)
• Define who will manage the groups and lead the
  project
• Strategists help you set objectives and achieve
  them by reasonable deadline
• Design and user experience
• Technology
• Programming
• System and network infrastructure

5
The Lineup

• Webmaster
• Information Architect
• Designer
• Programmers
• System Administrator

6
Webmaster

• Qualities to look for in a webmaster
• Lots of technical expertise
• Previous experience
• Web programming language and scripting knowledge
• Management experience if will be managing a staff

7
Webmaster

• Responsibilities
• Often reports to executive producer
• Manages design, content, and technical staffs
• Directs the overall vision for your site
• Analyzes traffic flow
• Coordinates with sales staff or product staff

8
Information Architect(s)

• Qualities to look for
• Previous project management or designer
  experience
• Degree in field that has emphasis on information
  handling
• Understand scalability issues
• Good communication skills

9
Information Architect(s)

• Responsibilities
• Organizes content and tests site usability
• Engages in strategy planning
• Major communication link between the
  administrative team and the development team

10
Designer(s)

• Qualifications
• Artistic
• Familiar with graphic programs
• Web design experience
• Html
• HTML editors
• Image optimization software
• Responsibilities
• Aesthetics of your site

11
Coder(s)

• Qualifications
• HTML and JavaScript experience
• Compatibility issues
• Server issues
• Basic design principles
• Cascading style sheets
• Responsibilities
• Front end programming

12
Programmer(s)

• Qualifications
• Experience with HTML, DHTML, JavaScript, database
  development, relational database design, internet
  protocols
• Responsibilities
• Back-end programming

13
System Administrator

• Qualifications
• NT or Unix certified
• Computer related degree
• Routing
• Client/server programming

14
System Administrator

• Responsibilities
• Monitoring/maintenance
• Analysis and tuning of system
• Purchasing / vendors

15
Other Possible Needs

• Database administrator
• Editorial staff
• Quality assurance technicians
• Team leads

16
Hiring / Recruiting Strategies

• Determine pay grades
• Telecommuters
• Relocation
• Contracting