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Internet Marketing Made Easy, Efficient

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Internet Marketing Made Easy, Efficient – PowerPoint PPT presentation

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Title: Internet Marketing Made Easy, Efficient


1
Internet Marketing Made Easy, Efficient
Effective
2
The Revolutionary Search Engine Advertising
Tool A new amazing way to market web sites
that ensures prominent positioning on ALL of the
top search engines.
3
  • Your Search Results Solution

4
How Does Pay-Per-Click Work?
  • Bid for position on search engine pages
  • You only pay when someone clicks to your web site
  • There are over 6.3 billion searches per month
  • Roughly 43 of these searches are for local
    products services
  • Less than 2 of all businesses have adopted SEA,
    but it is growing very rapidly
  • Consumers are searching the internet for area
    businesses only finding a few early adopters.

5
Theyre Searching for YOU!
  • Get your business in front of consumers who are
    searching for you through the major search
    engines
  • If you see your competitors advertising online -
    theyre capturing your potential customers
  • Over 95 of all searches are performed on major
    search engines
  • SmartLink reaches more than 98 of all online
    searches

6
Major Search Engine Coverage
7
Google Online Marketing
8
Yahoo Online Marketing
9
How Search Engines Work
10
Searching
You ONLY PAY when Someone Clicks to YOUR Web Site
Pay-Per-Click

2,380,000 Websites that are Relevant to the
Seattle Dentist search
11
Major Benefits
  • Your ad appears on ALL of the top-tier search
    sites, including Google, Yahoo, MSN AOL
  • Quickly efficiently reach those consumers who
    are actively searching for YOU
  • Strictly Pay-For-Performance If monthly budget
    is not reached, funds can be rolled over to the
    next month
  • Utilizes built-in keywords predetermined to
    maximize campaign funds success

12
Activity Report
13
Call Report
14
Email Report
15
Lead Optimization
Key Word A
Key Word B
16
Lead Optimization
Key Word A
Key Word B
Generated 500Clicks
Generated 50Clicks
2 QualifiedLeads (10 calls)
50 QualifiedLeads! (25 calls)
17
Generates the Biggest Bang for Your Buck!
18
Success Story 1
  • Case Study Auto Glass
  • Owner was primarily advertising in Yellow Pages
  • SmartLink now vital to daily business
  • Keywords include auto glass repair, windshield
    replacement, auto glass shop
  • Invested a total of 8,500 in 4 monthly campaigns
  • Results
  • - 11,151 visits to site
  • - 4,257 phone calls
  • - 3,886 online quotes
  • Average CPL Less than 2.00!

19
Success Story 2
  • Case Study Carpet Cleaning
  • Leading company but website not found with simple
    search terms
  • Keywords include carpet cleaner, carpet
    cleaning, carpet steamer
  • Invested a total of 2,644 over 6 months
  • Results
  • - 1,713 visits to site
  • - 493 phone calls
  • - 50 of the time my phone rings, its a sale!

20
Success Story 3
  • Case Study Carpet Tile Retailer
  • Owns a chain of 5 retail stores
  • Primarily advertises on TV
  • Invested 850 per month
  • Results
  • - 1st Month 386 visits to site, 34 calls
  • - 2nd Month 614 visits to site, 66 calls
  • - 3rd Month 661 visits to site, 92 calls

21
Success Story 4
  • Case Study Singles Social Club
  • Client is cost-per-lead advertiser
  • Average CPL is more than 85
  • Invested 1,000 per month
  • Results
  • - 1st Month 547 visits to site, 10 calls, 7
    emails and 72 online applications (CPL
    11.23) - 2nd Month 825 visits to site, 26
    calls, 18 emails and 99 online
    applications (CPL 6.99)
  • - 3rd Month 938 visits to site, 39
    calls, 24 emails and 114 online
    applications (CPL 4.85)

22
Client Testimonial
This program is the most effective and most
measurable form of advertising and I would
recommend it to any business owner. It is
driving almost 35 of all my service
calls. - Owner, Carpet Cleaning Business
23

We Manage Everything
24
Campaign Summary
  • You Pay Only for Qualified Leads
  • Maximize Your ROI
  • We Track Everything
  • Calls
  • Emails
  • Web Events
  • Drive Local, Regional or National Business!

25
Increases visits to your web site by
automatically tracking and optimizing the
performance of your campaign. Improves your
Marketing Efficiency and Maximizes your ROI.
26
Its YOUR MOVEMove Up To
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