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Evolution of Industrial Innovation

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Evolution of Automobile Industry. Craftsmanship Period ... Dominant Design of Engine -- Internal Combustion, Steam, or Electricity? ... – PowerPoint PPT presentation

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Title: Evolution of Industrial Innovation


1
Evolution of Industrial Innovation
2
Kondratieff Waves
3
Evolution of Automobile Industry
  • Craftsmanship Period
  • Early inventions and innovations in auto industry
    were made in Germany and France.
  • By 1905 hundreds of small firms were producing
    automobiles in U.S. and Europe, using craft
    techniques and general-purpose machine tools.
  • In 1894, English MP Ellis went to French machine
    tool manufacturer, Panhard et Levassor, to
    commission a car.
  • Since 1887, Panhard et Levassor had a license to
    manufacture Daimlers internal combustion engine
    and produced a few hundred crafted car per
    year.
  • Ellis drove 56 miles to his country house in 5
    hrs 32 mins, at an average speed of 9.8 mph
    overspeeding (Speed limit for non-horsedrawn
    vehicles was 4 mph).

4
Evolution of Automobile Industry
  • Dominant Design of Engine -- Internal Combustion,
    Steam, or Electricity?
  • In 1900, steam and electric vehicles accounted
    for about 3/4 of the 4000 automobiles in U.S.
  • By 1917, 50,000 out of 3.5 million vehicles were
    steam and electric vehicles.

5
Evolution of Automobile Industry
6
Evolution of Automobile Industry
  • One of the major reasons for luck-in to
    internal combustion engine was the success of
    Fords assembly line of mass production.
  • Price of Model T and Electric cars
  • Model T 850 in 1908 to 600 in 1913 and 360 in
    1916
  • Electric Cars 2800 in 1913
  • Personal mobility at low cost was the decisive
    advantage of the internal combustion engine to
    the customers.

7
Evolution of the Internal Combustion Engine
  • In 1680 Dutch physicist Christian Huygens, the
    first person to experiment with an internal
    combustion engine
  • In 1859 French engineer J. J. Etienne Lenoir
    built a double-acting, spark-ignition engine that
    could be operated continuously.
  • In 1873 George Brayton, an American engineer, had
    developed a two-stroke kerosene engine, but it
    was too large and too slow to be commercially
    successful.
  • In 1888 Nikolaus A. Otto built a successful
    four-stroke engine, known as the Otto cycle.

8
Evolution of the Internal Combustion Engine
  • In 1888 the first successful two-stroke engine
    was completed by Sir Dougald Clerk, in a form
    which (simplified by Joseph Day in 1891) remains
    in use today.
  • In 1885 Gottlieb Daimler constructed the
    prototype of the modern gas engine small and
    fast, with a vertical cylinder, it used gasoline
    injected through a carburetor.
  • In 1889 Daimler introduced a four-stroke engine (
    mushroom-shaped valves, two cylinders, much
    higher power-to-weight ratio, no electric
    starting)
  • All modern gasoline engines are descended from
    Daimler's engines.

9
Craft Production v.s. Mass Production
10
Evolution of Automobile Industry
  • An oligopolistic structure of few firms emerges
  • Fords immense success obliged other auto firms
    to introduce the assembly line, to become small
    niche producers or to go to the wall.
  • Alfred Sloan combined a few companies to form
    General Motors.
  • GMs strategies Greater range of models, more
    frequent model changes, and steady incremental
    improvements.

11
Evolution of Automobile Industry
  • Incremental innovations prevail in both product
    and process

12
World Automobile Production
13
Patterns of Industrial Innovation (Abernathy and
Utterback, 1978)
  • An early radical product innovation leads to many
    new entrants and to several competing designs.
  • Process innovations and scaling up of production
    then lead to the emergence of a dominant design,
    the erosion of profit margins, and a process of
    mergers and bankruptcies.
  • An oligopolistic structure of few firms emerges.
  • Incremental innovations prevail in both product
    and process.
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