Henry Ford

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Henry Ford

• Model T Ford
• The Cycle of Prosperity

By Mr RJ Hugginswww.SchoolHistory.co.uk
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The Model T Ford

• Henry Ford set out to build a car which everyone
  could afford to buy.
• It was slow, ugly and difficult to drive, and was
  nick named the Tin Lizzie by the American
  people.

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The Model T Ford

• The attraction of the Model T Ford was that its
  price never increased.
• Costing 1200 in 1909, the price in 1928 was only
  295.
• By 1929 Ford was producing more than one car per
  minute

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Mass Production

• Ford was able to sell cars cheaply because they
  were mass-produced and every part was
  Standardised (only one colour and one engine size
  were available).
• By producing large numbers of cars on an Assembly
  Line Ford needed fewer skilled workers, and that
  cut the cost of paying wages.

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Mass Production

• Ford invented the idea of using an Assembly Line
  to speed up production.

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Key Quote Henry Ford

• A customer can have any colour he likes for
  his car so long as it's black

How would this have helped to cut production
costs?
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Assembly Lines
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(No Transcript)
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Car Production Cycle of Prosperity

• Car production used up 20 of America's steel,
  80 of her rubber, 75 of her plate glass and 65
  of her leather.
• By the end of the 1920s American cars used seven
  billion gallons of petrol a year.
• This helped to create jobs in the oil industry
  and made the oil state of Texas rich.

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Aerial view of the Rouge plant in 1930

• In 1929, there were 81,000 men working in this
  one factory

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Summary
Key Words

• In order to get a a grade C upwards in exams,
  you must learn and use the key words facts.
• These concepts will be awarded as key knowledge.

• Cycle of Prosperity
• Mass Production
• Assembly Lines
• Unskilled Workers
• Standardisation.
• Model T Ford
• Tin Lizzie

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Exam Question 1
A small town in Texas, 1925

• How reliable is this source to an historian
  writing about the effects of mass production in
  the USA in the 1920s?

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Exam Question 2

• Does this quote fully explain how the system of
  mass production worked? Use your own knowledge
  and the source to explain your answer.

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Mark Scheme
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Question 1Level 3
For
Against

• Some cars are similar i.e. Standardisation.
• Model T Fords
• Cycle of Prosperity people can afford to buy
  cars.

• Only one town. Not enough evidence for the whole
  of the USA.
• Texas was a rich oil producing state which meant
  more people could afford to buy cars than other
  parts of the USA.

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Question 2Level 3
For
Against

• All the cars are the same colour black - i.e.
  Standardisation.

• No mention of Assembly Lines
• No mention of cheap unskilled workers.

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Improving your grades

D
Just uses sources.

C
Relevant knowledge concepts backing up one side.

A
Answer using relevant Knowledge concepts.
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The End

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