Utilizing New Technology to Achieve Success

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Utilizing New Technology to Achieve Success

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Blog. Cell Phones. Other. Logic Model ... Send your news through a press release to all radio, newspaper, and television stations ... – PowerPoint PPT presentation

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Title: Utilizing New Technology to Achieve Success

1
Utilizing New Technology to Achieve Success

Jason Verbeckmoes
Prevention Coordinator
Regional Prevention Center
Olathe, KS

2
What is prevention?

Creating and supporting environments for children
and families to become healthy and contributing
members of their communities.
Utilizing methods that have been proven to work

3
6 Strategies

Information dissemination
Drug-free alternatives
Education
Problem identification and referral
Community based processes
Environmental strategies

4
Environmental Strategies?

Changing or influencing community conditions,
standards, insitutions, structures, systems and
policies.
i.e. increasing fines for underage drinking,
moving tobacco products behind the counter,
increasing access to community services.

5
Examples of Environmental Strategies for youth

School substance use policy
School group or athletic club policy
City tobacco use policy
Help a coalition gather facts for a potential
change

6
Homework prior to taking on an environmental
change

Locate and read current laws/policies
Understand the process for changing policy
Learn how the laws/policies are enforced
Learn the political process (elections)
Gather facts
Compile a report that supports the change

7
Partners

Who else besides the youth
group needs to be involved
to make a change occur?
Law Enforcement
School Administrators
Court Services
Athletic Teams/Coaches
Religious Orgs.

Media
Healthcare Profs.
Prevention Profs.
Parents
Other

8
Media

Traditional
Newspapers
Radio
Television Stations
Billboards
Should continue as key partners

9
Media

New developments
Internet
Social Media
Email
Websites
Blog
Cell Phones
Other

10
Logic Model

Before you try to affect change in your community
youve got to have a plan of action.
Utilize your homework from assessing the
community to create a Logic Model.
From that youll be able to plan.

11
Logic Model
12
Sample
13
Now you know what needs to change, so

Get organized
Share knowledge
Change the scene
Take action

14
Utilize Old Media

Send your news through a press release to all
radio, newspaper, and television stations
Develop a Public Service Announcement (radio or
TV)
Publish your successes!

15
Examples of Successes

Public Service Annoucement
STOP Underage Drinking Project in Olathe sponsors
a PSA Development Competition
Winner received free movie tickets for a year.
Enter Sobriety Rocks Contest
Many newspaper articles have been published.

16
Blog

Start a blog
Wordpress.com or Blogger are free
www.4prevention.wordpress.com
Provide links to your school, school district,
Regional Prevention Center, etc.
Post articles written by you or about you.

17
Facebook or MySpace

How many already use these sites?
Start a group specifically for students that
dont use drugs/alcohol and are good role models.
Ask those in your group for support on a
particular task or action.
Post pictures and articles or even your PSA.

18
YouTube

Subscription is easy.
Post your PSA.
Then email it out, or post it to your facebook.
Send it to elected officials, school board
members, school administration, and all students.

19
Use clubs or orgs that are already together

Ask a broadcast journalism class or graphic arts
club or yearbook staff to help you create really
good looking and professional materials
Contact your local RPC for possible grants or
community service opportunities.

20
Websites (Local)