Attracting Our Future Workforce

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Attracting Our Future Workforce

• Ian Legg HCSRRC

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Why the Fuss?

• Anecdotal Evidence
• Decreasing Popularity of Science
• What young people think of Scientists
• What they think of the NHS
• The HCS RRC
• Other approaches across the country

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Crisis? What Crisis?

• There are fewer young people
• The NHS HCS workforce is ageing
• A smaller proportion (6) of school leavers are
  doing Science
• Sciences are Hard or Not relevant
• Young people not aware of HCS Careers
• More employers recruiting scientists

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How many young people do A Level Sciences?

• 665,000 total year group
• 270,000 in post 16 education
• Biology
• Physics
• Chemistry
• Figures from DfES Statistics office

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How many young people do A Level Sciences?

• 665,000 total year group
• 270,000 in post 16 education
• Biology 46,000
• Physics 32,000
• Chemistry 27,000
• Figures from DfES Statistics office

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How many young people do A Level Sciences?

• 665,000 total year group
• 270,000 in post 16 education
• Biology 46,000 7
• Physics 32,000 5
• Chemistry 27,000 4
• Figures from DfES Statistics office

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How many young people do A Level Sciences?

• 665,000 total year group
• 270,000 in post 16 education
• Biology 46,000 7 - 8
• Physics 32,000 5 -15
• Chemistry 27,000 4 -11
• drop since 1997

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Who are recruiting this dwindling pool of
Students?

• Doctors, Dentists, Nurses, AHPs and HCS
• Engineering Industry
• Pharmaceutical Industry
• Chemical Industry
• Teaching in Schools and Colleges
• Academic Science Research
• Financial Sector, Manufacturing

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Reports and Surveys

• Engaging the young workforce of the future -
  SW SHRINE network May 2003
• Ethnicity and applications for degree courses in
  the allied health professions.
• SW London WDC March 2003
• Views of Engineering as a Career.
• Mori Report for EMTA Feb. 2001
•  Nursing, a General Public View,
• COI research Jan 1999
• HCS RRC Focus Groups / Questionnaires
• - London and North East

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Do they mean us? Kids Perceptions of
the NHS

• Media Bad news makes good news!
• NHS as a Political Football
• ER Casualty Holby City Drs Nurses
• NHS Careers thats Doctors and Nurses
• Boring Literature
• Youngsters are greatly influenced by personal
  experience

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HCSRRC Addressing Recruiting

• Focus Groups of 16 19 year olds
• Finding out the information they want
• Attractive without obviously trying to be cool
• Raising a positive profile.
• Encouraging HCS to get involved.

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What are the Main Influences?

• The Media TV series, News, Radio
• Teachers and Careers Advisors
• Family and Friends
• Personal Experience
• Recruitment Material
• Perceptions and Pre-conceptions

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Someone should do something!

• Latest research has identified an individual who
  has the right qualities.
• That person has extensive knowledge of their
  subject
• They have at least 2 days per year to engage with
  the next generation of HCS
• That person is-
• YOU!

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Healthcare Science Ambassadors

• Enthusiastic Scientists
• Facilitate Placements / Visits to NHS
• Let kids see scientists are human too!
• Promote the NHS, Careers, Good News
• Show young people theres a job for them in the
  modern NHS
• Promote the studying of science

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What has been happening nationwide ?

• Cadet schemes 16 yrs ? BTEC App. Sci.
• Health Career Consultants ? Into Schools
• 1 day / week secondment of HC professionals to
  liase with Schools
• Science / Career Teacher visits to NHS
• Science Teacher Secondment in Pathology
• Science days in Primary Schools

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Attracting the next Generation

• DH has invested in the HCS RRC
• Toolkit of resources to aid recruiting
• Fledgling ambassador networks
• Raising awareness of HCS
• Variety of innovation around the UK
• We have to keep the activity level up!