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Title: TABLE OF CONTENT


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TABLE OF CONTENT
  • Introduction
  • Objectives
  • How you can support this good cause
  • Best gift for corporate clients or friends
  • The Book
  • Theme
  • Content
  • Production
  • World Vision Environmental Projects in China
  • The Author/Photographer

3
INTRODUCTION
  • Chinas Smiling Faces - Children Across the
    Land is a photographic book focusing on smiling
    children from all over China by renowned
    photographer Paul Lau.
  • Purpose for publishing is to raise fund to
    support World Vision's on going environmental
    projects in China which will significantly
    improve the living conditions of the children and
    help slow down the pace of environmental
    degradation and human impact such as
    deforestation, soil erosion, increased potential
    for flooding, climate change and global warming.
  • The publisher, Spoonbill Books, will sponsor half
    of the publishing costs and is inviting
    sponsoring partners to join in this initiative.

4
OBJECTIVES
  • To support the environmental protection projects
    currently conducting by World Vision China in
    different parts of rural China as means of
    resources development for the communities in
    need. Major projects include
  • -Biogas System Construction
  • -Promotion of Organic fertilizer and non-toxic
    insecticide
  • -Forestation, including the planting of trees
    and grass
  • -Construction of drinking water cisterns in
    drought prone regions
  • -Development of larger clean water
    infrastructure and reservoir systems
  • -Development of drainage system
  • -Drilling Wells

5
HOW YOU CAN SUPPORT ?
  • Purchase copies of Chinas Smiling Faces -
    Children Across The Land. These books can then
    be given away as corporate gifts, individual
    gifts or resold.
  • Price for each copy HK200.00
  • Two sponsor options
  • A combined 75 of the proceeds will go directly
    to World Vision Environmental program
  • OR
  • Sponsors make half of their payment (100 per
    copy) a direct donation to World Vision Hong
    Kong. Spoonbill Books will also donate 50 per
    copy to WVHK and use the remainder proceeds ( 50
    per copy) to cover the production and publishing
    costs

6
THE BEST GIFT FOR FRIENDS/CLIENTS
  • Minimum sponsorship for China's Smiling Faces is
    250 copies
  • Sponsors purchasing less than 500 copies
  • Mono color block printing of company name/Logo
    printed on the cover of the sponsored copies on
    the lower right corner
  • Company name/Logo credited on page one - donors'
    page, among the sponsoring corporations
  • Sponsors purchasing 500 copies or more
  • Four color offset printing of company name/Logo
    printed on the cover of sponsored copies on the
    lower right corner
  • Company name/Logo credited on page one as the
    SOLE DONOR of the book

7
THEME OF THE BOOK
  • Share images of smiling multi-ethnic children
    from diverse backgrounds across urban and rural
    China
  • Convey the momentum of change that is taking
    place within Chinese society today
  • Highlight the disparities in wealth that have
    only increased over the last two decades between
    the rural and urban populations.
  • Convey a message of hope and optimism
  • Evoke feelings of international goodwill and
    reflect the generous and caring nature of the
    project sponsors, through the presentation of
    each smiling child, full of hopes and joys
  • Last photograph in the book showing a group of
    happy children together expressing in sign
    language their gratitude to charitable donors who
    have made possible their special education

8
PHOTOGRAPHIC COLLECTION
  • An unique photographic collection of over
    twenty-three years of professional dedication in
    capturing the smiling faces of happy children
    from all around China and their way of life in
    all of its diversity.
  • Organized in the chapters of Food Taste,
    Clothing Fashion, Work School, Play Fun and
    Festivals Celebration.
  • Children are from fifteen ethnic groups all over
    China

9
PRODUCTION SPECIFICATIONS
  • Format 200 mm W x 240 mm H
  • 160 pages
  • Hardcover
  • Printed with 4 color process No extra jacket for
    environmental saving
  • Language English
  • Paper environmentally friendly uncoated paper,
    100gsm, 100 chlorine-free paper with no optical
    brightening agent added
  • ISBN-10 988-98490-0-3
  • ISBN-13 978-988-98490-0-9

10
THE PHOTOGRAPHER
  • Paul Lau has been a professional photographer
    since 1983, travelling extensively throughout
    China photographing ethnic minorities, folk
    culture, landscapes, wildlife and nature.  
  • Pauls works appear in many international well
    known books periodicals such as China
    Unknown, China the Beautiful Cook Book,
    World I Magazine, Airone , and GEO
    magazines.
  • Major International Projects
  •  Long March - Paul was chosen as one of the
    best international photographers
  • Over China - Paul was involved as a location
    consultant and also one of the principal
    photographers
  • The Forgotten Tribes of China - Paul was the
    designated chief photographer

11
THE PHOTOGRAPHER
  • Latest Publications  
  • Butterflies of Hong Kong and Dong People of
    China - A Hidden Civilization
  • Commissioned Wildlife Projects
  • Paul was commissioned by the SAR Government to
    photograph the internationally important Deep Bay
    Ramsar Wetlands in 1999, also contributed to the
    Deep Bay Ramsar Wetlands as the special theme
    for the 2000 annual report of the Hong Kong
    Monetary Authority
  • Solo Exhibitions
  • Paul has had over ten solo exhibitions of his
    works in Hong Kong

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13
APPENDIXES
WORLD VISION ENVIRONMNETAL PROJECTS
14
WORLD VISION ENVIRONMNETAL PROJECTS
  • Water Solution
  • Construction of drinking water cisterns for
    families in drought prone regions
  • The cisterns can collect water when it rains or
    snows on the roof or courtyard of their home,
    providing 500m3 of clean water that can be drunk
    or used for watering their vegetable garden.
    Adding water purification tablets further reduces
    the likelihood of disease or illness. Funds that
    are provided are often matched by government
    funds and families band together to provide
    labor, raw materials and expertise to build the
    cisterns, making it a community building
    exercise.
  • Development of larger clean water infrastructure
    and reservoir systems
  • In areas where the topography and weather
    conditions permit, we have found pumping water
    from a lower water source up to a man made
    reservoir at a higher elevation significantly
    improves the economic potential, health and
    safety of families. In this way, villagers can
    install water pipes linking the reservoir to
    their village and eventually to their homes and
    field eliminating the need to carry water for
    long distance. They can irrigate their crops
    easier and have a much higher yield. Projects
    like this are usually done in conjunction with
    local government planning bureaus and with the
    labor provided by local villagers.

15
WORLD VISION ENVIRONMNETAL PROJECTS
  • Development of drainage system
  • In areas where there is flooding during parts of
    the rainy season, the lack of infrastructure to
    drain away excess water creates a hazard and
    wastes a valuable resource that could be used in
    the dry seasons. Building drainage systems in
    potential flood areas significantly reduce
    flooding during the summer months and can store
    water for future use. Projects like these are
    hard for villagers to do on their own due to the
    high initial costs. By providing some funds and
    encouraging the local officials to invest in this
    type of project, we provide the spark that makes
    a life changing difference in the lives of
    hundreds of villagers
  • Drilling Wells
  • In areas where there is clean underground water,
    drilling a well will make a tremendous difference
    in the lives of villagers. This is especially
    important in the Northern area where water is
    scarce with unhealthy mineral content. .

16
WORLD VISION ENVIRONMNETAL PROJECTS
  • Energy Saving Project/Biogas System Construction
  • Although electricity is available in many places
    in China, conventional fuels, including firewood
    and straw are usually used for cooking and
    heating because they are cheaper and plenty on
    the hillsides. A rough calculation, one family
    consumes roughly 35kg firewood a day that takes 4
    hours to cut.
  • Biogas is a mixture of gas produced by bacteria
    while acting upon biodegradable materials in a
    biogas digester that connects to toilet and
    pigpens. Biogas is mainly composed of 50 to 70
    percent methane, 30 to 40 percent carbon dioxide
    (CO2) and low amount of other gases.
  • It is a useful but low cost energy source because
    it disposes of the large quantities of manure
    available in agricultural and livestock region,
    and produces fertilizer to boost local
    agriculture production. More important, biogas is
    used for cooking and heating, or lighting.
  • There are more means to protect the environment
    as well as improve the efficiency in the
    villages.
  • Using solar-powered stoves or energy saving
    stoves reduce firewood cut per day. This can make
    tremendous effect on environment in the long run.
    Yet, high initial set up cost always hinders
    villagers action.

17
WORLD VISION ENVIRONMNETAL PROJECTS
  • Organic fertilizer and non-toxic insecticide
  • The excess use of commercial fertilizer can cause
    damage to the roots of the plants. It will also
    build up toxic chemical in the soil causing lower
    productivity in the future. Usage of toxic
    insecticide can harm human health. Sadly,
    villagers sometimes are misled or forced, to
    apply them because of the lower prices.
    Environmental awareness program, preparation of
    organic fertilizer and the use of non-toxic
    insecticide are activities WV implemented in many
    rural development projects to advocate for
    environment protection.
  • Plantation
  • Landslides and serious flooding occur frequently
    in area of adverse topography destroying crops
    and endangering human lives. Existence of bad
    land in northern China is especially difficult.
    Forestation, including the planting of trees and
    grass, becomes a vital way out.
  • Funding provided does not only allow the purchase
    of seeds and fertilizers but also contribute to a
    sustainable development. Awareness-raising
    program can be organized for villagers.
    Furthermore, by improving their skill on planting
    vegetation on slope and their profession of
    growing seedlings, we believe bare land will wear
    new green fashion in the near future.
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