Title: Solar Energy Initiatives, Inc'
1Solar Energy Initiatives, Inc.
RENEW THE NATION
Clean Energy For Residential, Industrial
Utility Scale Power Generation
Symbol SNRYJuly 2009
2Safe Harbor Statement
- This presentation contains forward looking
statements as defined under the Private
Securities Litigation Reform Act of 1995.
Investors are cautioned that such forward looking
statements involve risk and uncertainties, which
could significantly impact the actual results,
performance or achievements of the Company. Such
risks and uncertainties include, but are limited
to, the time frame for production of revenue,
product development and commercial introduction,
the impact of rapid price and technological
change and competition, manufacturing and supply
uncertainties and other risks as may be detailed
from time to time in the Companys periodic
reports filed with the Securities Exchange
Commission.
3Mission Statement
- Solar Energy Initiatives, Inc. SNRY
(www.SolarEnergy.com) was formed to execute on a
grass roots campaign - RENEW THE NATION - to
help redeploy a portion of the U.S. work force
and focus on reducing the worlds dependence on
fossil fuels by selling solar thermal and
photovoltaic (PV) technologies, while building a
profitable company. -
4Approach to Market
- Executing a Three-Pronged Approach
- Continue developing one of the fastest-growing
dealer networks in the U.S. - Dealer network sells and installs solar solutions
to homeowners and commercial customers - Place solar systems on large commercial buildings
and sell the energy output to the
owner/occupant(s) - Become a developer of solar parks - bring
together landowners, utilities and corporate
resources to build large photovoltaic
installations
5Financial Highlights
- 75 Million in Revenue from project pipeline
- Insiders own 50 of the outstanding shares
- Dealer network possesses 60 revenue-generating
dealers - 400 dealer inquiries since launch of the RENEW
THE NATION CAMPAIGN - 1000 increase compared to prior the campaign
- 8 historical close rate on dealer inquiries
- Guidance - July Fiscal Year
- 12 Million revenue run rate for FY 2009
- 21 Million revenue run rate for FY 2010
6Solar Energy Initiatives Business Model
Residential Housing Orders for Installation
General Contractors, Trades, etc
Solar Parks, JVs, DBOOs
Dealer Network
Solar University
PPA Opportunities and Commercial Installations
Revenue Points
6
7Operating Lines
- Solar University and Dealer Network
- Expected growth of current dealer base
- 100 by the end of 2009
- 300 by the end of 2010
- Opportunity for entrepreneurs and existing
businesses to join the largest dealer network
selling solar products in the USA (70 dealers) - Profitable new dealer education and support
program (Solar University) - Provides buying power and leads
- Worldwide access to the largest solar
manufacturers - BP Solar and GE Solar - SNRY has established dealers in Hawaii, Puerto
Rico and U.S. Virgin Islands
8Operating Lines
- Solar Sales
- Solar Initiatives website - www.solarenergy.com
- is the worlds most visited solar web site (more
than 1 million hits per month) - Sells products and services through the Company
website - Sells solar equipment to the dealer network for
installations on residential, commercial and
industrial properties - The Company offers engineered, turnkey solar
installation solutions for commercial buildings - Sells solar thermal and PV panels and ancillary
equipment - Sells electricity to the occupant or owner
- Build, Own, Operate - business model option
9Operating Lines
- Solar Park Development
- Average Solar Park size ranges from 5MW to 200MW
- Estimated size of phase I of a project is 25MM
- The parks will be located on the West coast of
United States - in highly desirable solar and electricity
cost locations - Provides utility scale solar electricity
generation - Extensive experience in securing PPAs (Power
Purchase Agreements) - Revenues from sale of solar panels and ancillary
equipment development, maintenance management
fees - Generate development fees (generally 6 -10 of
the value of the project) - Retain a carried interest in the sale of the
electricity to the utility - Management maintenance contracts
10 Dealer Network Value Proposition
- Solar Energy provides the dealer with
- High-volume ordering cost advantages
- Time to source the worldwide market for lowest
price point - The expertise for successful installations,
leading to faster turnaround with fewer, costly
mistakes - Individuals and businesses are seeking solar
solutions for their homes and companies - Non-aligned solar companies have higher solar
installation costs because they dont do enough
business for product quantity discounts - Additionally, they may lack all the installation
expertise necessary, leading to unforeseen costs
to the contractor
Selected Certified Dealers
10
11Competitive Advantage
- The Companys operations are industry pervasive,
not limited to one technology or single company - This allows for lower COGS and higher leverage
- No investment in developing single technology,
leading to superior technology offered - SNRY provides a turnkey investment solution to
potential customers - Owns most visited solar website in the world,
currently receiving over 1million hits per
month - Acquire components from a worldwide market
- Exclusive agreement with a leading off-shore
Asian supplier to provide solar panels in North
America - Distribution agreements with BP Solar (a division
of British Petroleum) and GE Solar (a division of
General Electric)
11
12Recent Government Mandates
- President Obamas Energy plan calls for
- 150 billion investment over 10 years in
research, technology demonstration, and
commercial deployment of clean energy - 20 billion of tax cuts for renewable-energy
production - 54 billion of spending to update the U.S.s
aging electricity grid to make homes, buildings
and vehicles more energy efficient - Renewable Portfolio Standard
- Federal RPS requires 10 of electricity consumed
in the U.S. to come from renewable sources by
2012 - Clean Renewable Energy Bonds
- CREBs are used to finance renewable energy
projects. - Business Energy Investment Tax Credit
- The federal business energy ITC was expanded
significantly by the Energy Improvement and
Extension Act of 2008 which extended the existing
credits for solar energy by eight years. The
credit is equal to 30 of expenditure, with no
maximum credit on eligible solar energy property - The American Recovery and Reinvestment Act of
2009 enacted in February 2009 further expanded
the investment tax credits - Production Tax Credits
- Extension of PTC for 5 years to encourage
renewable energy production
12
13Factors Driving Growth Of Renewable Energy
Source EIA Renewable Energy Consumption and
Electricity 2007 statistics and Wall Street
Research
14Market Growth Drivers
- Public Policy Support
- The use of renewable energy can greatly reduce
the need for foreign oil - Extension of Federal renewable incentives until
2016 - State incentives ranging from tax credits to
Feed-In-Tariffs (FITs) - Mandates (global portfolio standards) of 10-20
of electricity to be renewable within 5-15 yrs - A Geo-political Necessity
- Security of electricity supply
- U.S., Canadian and European policies to reduce
reliance on foreign energy - Economic/Social Support
- Solar energy greatly reduces the emissions of
greenhouse gases that harm the environment - Green homes sell at a premium
- Kohls recently made Americas largest Solar
investment by a retailer (growing to 100
locations, in 6 states, by YE 2008)
30 Investment Tax Credit for solar
installations no value limit
14
15Solar Energy Marketplace
- Solar Thermal Technologies
- These products heat water for a variety of
applications with solar thermal collectors
mounted on roofs of buildings or other strategic
locations - Current payback on a thermal installation is
approximately 6 years - Photovoltaics
- USA will become the second largest photovoltaic
solar energy market in the world in 2009 - The PV market in USA grew by over 60 to more
than 350 MW of newly installed solar power in
2008 - PV panels/modules are made from several
technologies and can be installed in a wide array
of sizes and applications e.g., on roofs of
homes buildings, to power small electrical
equipment, or as very large fields with
hundreds to thousands of panels/modules providing
power to the grid - They are being integrated into building materials
(such as PV shingles, which replace conventional
roofing shingles) - Current payback on PV installation on a home is
approximately 10 years - The US market has the potential to grow by more
than 50 a year, which could lead to a market
close to 4,000 MW within 5 years
Depending upon the price of electricity and
solar hours of the location Source from
SolarPlaza.com Depending upon the price of
electricity, incentives and solar hours of the
location 30 Investment Tax Credit for solar
installations no value limit
16Why Solar Energy?
Solar Energy per-watt prices are declining as the
price of electricity continues to escalate
17Growth Strategy
- Continue to drive traffic to www.solarenergy.com
- Increase the penetration rate of visitors to the
high-margin Solar University - Currently penetration rate is 8
- Expand sales force and increase network of
dealers to 100 by end of 2009 - Form strategic partnerships with engineering,
architecture and construction companies for
commercial projects - Focus partnerships in the commercial market
- Sophisticated customers
- Provide turnkey solutions, thus higher revenue
streams and margins
18Management Team
- Served as a President Director of FNDS3000
(FDTC) - President Director of Global Axcess Corp
- CEO Chairman of TeraGlobal, Inc
- President of TechnoVision
- Responsible for a raise of over 100 M for all
companies combined
David Fann Founder, CEO Director
- CFO of Mc.KenzieBay, the largest US renewable
energy attributes company - Led the development of two renewable Energy
Systems - MBA from Michigan State University
- Bachelor from Grand Valley State University
Gregory N. Bakeman President CFO
18
19Board of Directors
- Chairman of Dominos Pizza Canada
- President of Lions Gate Capital Ltd.
- Bachelor from Bemidji State University
Bradley C. Holt Chairman
- CEO and Chairman of FND3000(FDTC)
- CEO and Chairman of Global Axcess Corp
- CEO and Controller of the Nationwide Money
Services - MBA and Bachelor of University of California Los
Angeles
Michael J. Dodak Founder and Board Member
- Senior management in UBS SA, Societe Generale and
Credit Suisse - Director of Faisal Private Bank (Switzerland) SA
- Founder Pierre Besuchet, asset management ,
Geneva, Switzerland in 1908 - 40 years experience in asset management and
investment banking research
Pierre Besuchet Director
- Senior Vice President for Milkie Ferguson
Investments, Inc. - First Vice President of RBC Capital Markets
Corporation
J. Everett Airingtion Director
- Managing Partner of Clay Surgery Center, LLP
- Investor in Green Hunter Energy, Inc.
- Board member of Emergent Growth Fund II
Harold Gear Director
20Investment Highlights
- Signed a contract for an 18 megawatt solar
project in Califronia worth an estimated 80
million over a five year period - Signed a 6.5 million Letter of Intent to install
solar panels on municipal buildings - Solar Energy is the fastest growing industry in
the world - Over 75 million project pipeline
- Anticipating its revenue run rate to be at 12
million by fiscal year end July 31, 2009 and 21
million by the 2010 fiscal year-end - Established a network of 70 dealers and growing,
which is one of the largest in the U.S. - Distribution agreements with BP Solar a division
of British Petroleum and GE Solar a division of
General Electric - Exclusive agreement with a leading off-shore
Asian supplier to provide solar panels in North
America - Owns most visited solar website in the world,
currently receiving over 1 million hits per
month
21Contact Us
- Corporate Headquarters
- Solar Energy Initiatives, Inc.
- 818 A1A North Suite 202Ponte Vedra Beach,
FL 32082Tel (904) 644-6090www.solarenergy.com - Investor Relations
- Alliance Advisors, LLC.
- Thomas Walsh, Senior Vice President
- 420 Lexington Avenue, Suite 855
- New York, NY 10170
- Tel (212) 398-3486
- twalsh_at_allianceadvisors.net