Title: Air Industry Outlook An Air Canada Perspective
1Air Industry Outlook(An Air Canada Perspective)
CILTNA Transportation Situation and Outlook
ConferenceApril 24, 2006
2The New Air Canada
- Transformed from legacy carrier to loyalty
carrier - Competitive cost structure
- Customer driven revenue model
- Regained customer trust
- New technology aircraft
- Enhanced network and product
- Strong financial position
3New Business Model drives Customer Loyalty
- Best Network
- High frequency service between major cities
- Global reach
- Star and other alliances
- Competitive Fares
- Simplified fare structure
- Tailored to individual choice
- Clear link between price and value
- Ease of Use
- Web or agency bookings through aircanada.com
- Check-in kiosks
- Choice and transparency
4Large Regional Jets Will Change the Industry
Regional Jets a Low-Cost Network Tool
Regional Jets a Low-Cost Network Tool
Embraer
Bombardier
Embraer
Bombardier
Executive Class
Hospitality
Executive Class
Hospitality Class
5North American Network Model
- Use of smaller aircraft to offer increased
frequencies - Mass transit schedule between eight major
Canadian cities (Vancouver, Calgary, Edmonton,
Winnipeg, Toronto, Ottawa, Montreal Halifax) - Expanded network with new destinations (e.g.
Hamilton, Yellowknife, San Diego, Salt Lake City) - New routes and expanded frequencies to existing
destinations (e.g. Calgary-New York, Las Vegas
expansion) - Higher load factors
- Reported system load factor for March of 81.4,
our highest ever for March - Twenty-four consecutive months of record system
load factors
6International Fleet Renewal
New and efficient wide body aircraft are being
introduced starting in 2007
B787
B777
7New Technology Aircraft
New generation aircraft are characterized by
efficiency and consumer appeal
- Vastly improved fuel burn through new generation
engines and lighter materials - Superior range and speed allowing development of
new markets - Extensive use of low-maintenance composite
materials - Enhanced consumer features including new
generation interior designs - Better cargo revenue potential due to superior
operational performance and larger cargo holds
8New Technology AircraftInterior Features
- Enhanced personal space
- Biggest windows ever
- Bigger seats
- Wider aisles
- Bigger stow bins
- Improved pressurization
- Passengers will notice and remember
B787
9New Technology AircraftAircraft Range and Speed
New aircraft offer superior range and speed
Cruise Speed (mach) B787 .85
B777 .84 B767 .80
A330-300 .82 A340-300 . 82
B787-8
B787-9
B777-200LR
B777-300ER
10New TechnologyCommonality
Improved commonality makes replacement even more
compelling with regard to pilots, spare parts,
and complexity of operation
TWO GROUPS OF PILOTS, FIVE TYPES/MODELS OF
AIRPLANES
11International Network
- International services are highly profitable
- Increasing competition as carriers increase
international service - DL 18 new international routes in 2006
- BA Summer 06 capacity to Canada up 23 vs.
summer 05 - American and Continental new nonstops to India
- Air China to buy 20 aircraft per year over the
next few years - Gateways are well positioned to serve European
and Asian markets from the U.S. - Wealth of unused international route rights
- U.S. policy of no transit without visa a
significant opportunity - Canadians have preference for national carrier
- Frequency advantage to most destinations (e.g.
Toronto-London 5 daily flights vs. British
Airways with 3) - Aeroplan miles a big positive
12International Network Strategies
- Focus on China Introduced nonstop service from
Toronto to Beijing in 2005, and will inaugurate
Toronto-Shanghai in June 2006 - Maintain and expand position as dominant carrier
between Canada and Europe (re-introduced service
to Rome in 2005, expanded Zurich from seasonal to
year-round service) - Continue strategy of expansion to Latin America
markets - Introduced several new destinations over the last
2-3 years Chile, Argentina, Columbia, Venezuela
and Costa Rica - Montreal Mexico City to be inaugurated June 16,
2006 - Leverage superior range and economics of new
fleet to capitalize on new route opportunities