Introduction to Psychology

1
Introduction to Psychology

• Group Project July 24-27
• Then The Big 5, Creativity and Helpfulness
• Now The Effect of Priming on Creativity

2
The Plan

• Start movie Jul 24
• Finish movie and get instructions July 25
• Complete measures and email scores July 26
• Data entry and analysis July 27
• Paper due August 7

3
The Question

• Think about Amelies personality
• - Creative? - Neurotic?
• - Helpful? - Others?
• What is the interplay between these in the
  real/non-reel world?
• Does gender matter?
• Preliminary, exploratory data

4
Original Method

• Watch movie
• Take on a code name (see next slide)
• Rate yourself at home (on creativity, Big5 and
  altruism questionnaires)
• Compute means
• Enter data
• Analyze data

5
Adding an IV Code Name

• Surprising effect of subtle IV
• Makes this study an experiment
• List of primes

CREATIVE artistic, original, aesthetic,
sublime, gifted, inventive, spirited, novel,
innovative, resourceful, inspired, ingenious,
creative, pioneer, unique
NON-CREATIVE mundane, ordinary, normal,
common, modest, routine, usual, humdrum,
standard, conventional, mainstream, obvious,
typical, mediocre, regular
CONTROL ballerina, snapple, mowgli, cinco
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• There was an effect of prime such that those
  primed with a creative code name (like original
  and unique) had much higher creativity scores
  than those primed with a non-creative code name
  (like standard and routine)

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• There was no effect of gender on creativity scores

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• There was no effect of gender on the rating of
  the movie
• What, it is not a chick flick?!

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• Those that scored lower than the median on
  creativity tended to report liking the movie less
  than those who scored higher than the median on
  creativity
• Better predictor than gender

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• No effect of gender on helpfulness
• Contrary to past research
• But remember (with respect to all these results)
  that the data analysis is exploratory, and the
  sample size is small

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• Those that had high creativity scores reported
  being more helpful than those that had low
  creativity scores
• Creativity ? Helpfulness?
• What might the reason for this be?

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• Those that reported high openness to experience
  also reported being more helpful than those that
  reported low openness to experience
• This might begin to solve the conundrum of the
  Creativity ? Helpfulness effect
• Since Openness ? Creativity,
• and Openness ? Helpfulness,
• Openness may be the third variable!

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• The thing about standardization is
• - It is a normal curve
• - It is robust
• - The sample size is huge

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Paper

• 4 page maximum
• 12 point, double-spaced
• Spell- and grammar-checked
• Appropriately titled
• Describe the concepts of priming and creativity
  (1 page or less)
• Briefly describe the study involved in this group
  project (1 page or less)
• - Talk about its method, results, and
  limitations w.r.t. priming
• The importance and applications of this kind of
  research (2 pages or less)
• - You will most likely have to cite other
  priming studies (see pdf files and look for your
  own) to make good points

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Resources

• PDF files in Writing Assignment folder
• The UT library system
• Online resources
• Any other valid resource of your choice
• Briefly cite your resources in the paper (this
  can be a 5th page if you need it to be)