LIQUID

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LIQUID PUMP AIR FRESHENERS

• OVERVIEW
• EILEEN MOYER
• RECKITT BENCKISER
• CSPA Household Products Seminar
• JULY 27, 2006

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PURPOSE

• Counteract Malodors
• Provide Pleasant Scent
• Create Ambiance
• Make People Feel Good About Their Home

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PRODUCT USE SITES

• Residential
• Automobile
• Institutional
• Hospital
• Assisted living or nursing homes
• Schools
• Prisons

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PRODUCT USE SITES

• Janitorial/Hospitality
• Workplaces
• Hotels
• Restaurants
• Commercial

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TYPES OF PRODUCTS

• Continuous Action
• Wicking products
• Liquids Requiring Heat
• Electrical
• Liquid Potpourri Warmers
• Light Bulb Rings
• Pumps
• Dilutable Products

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TYPES OF MALODORS

• RESIDENTIAL
• Kitchen Cooking and Garbage
• Bathroom Mold Mildew and Waste
• Pets
• Tobacco
• Automobiles
• Musty odors
• Tobacco

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TYPES OF MALODORS

• COMMERCIAL
• Trash Compactors/Dumpsters Garbage
• Bathroom Mold Mildew and Waste
• Locker Rooms Body Odor and Mold Mildew
• Transportation (airplanes, buses)
• Remediation services
• Morgues

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PERFORMANCE CHARACTERISTICS

• Effective
• Balanced Fragrance
• Fragrance Longevity
• Safe

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PERFORMANCE CHARACTERISTICS

• CONTINUOUS ACTION - Evaporative
• Typical product life is up to 8 weeks
• Must maintain consistent efficacy
• Continuous odor control
• Slow Steady Release

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PERFORMANCE CHARACTERISTICS

• CONTINUOUS ACTION Heat Driven
• High flash points
• Low Volatility
• Acceptable product life
• Evoke a certain mood or atmosphere

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PERFORMANCE CHARACTERISTICS

• PUMP PRODUCTS
• Immediate odor control
• Fine particle size for proper hang time
• Enhanced delivery of the fragrance
• Product stays in the air versus falling on
  surfaces
• Not too wet
• Wetness may cause slippage
• Wetness may surface damage

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PERFORMANCE CHARACTERISTICS

• DILUTABLE PRODUCTS
• Institutional, janitorial and commercial use
• Temporary elimination of odors
• Inexpensive to use
• Product delivery may vary
• Fragrances are very different from home products

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INGREDIENTS
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CONCLUSION

• VOCs are needed in liquid/pump air fresheners
• Provide solubility for fragrances and other
  ingredients
• Act as a preservative
• Enhance product performance

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QUESTIONS

• Are there really 0 VOC products?
• What types of products are included in the list
  of compliant products?
• Why is a new definition proposed for non-aerosol
  air fresheners?