Mailing Automation Software: A Competitive Analysis

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Mailing Automation SoftwareA Competitive
Analysis
Envelope Manager Software www.envelopemanager.com
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Envelope Manager Software Company Background

• Founded 1989
• Division of PSI Systems, Inc.
• Corporate standard for USPS internal use
• Chosen by Microsoft to develop Direct Mail
  Manager for Office 97 and Office 2000
• Exclusive patent holder of Dial-A-ZIP
• Cutting edge use of Internet technologies

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Envelope Manager Software
CASS-Certified Address Correction Methods

• Modem Dial-A-ZIP 500 per minute
• Classic Internet Dial-A-ZIP 1500 per minute
• Local CD-ROM 3000 per minute
• Turbo Internet Dial-A-ZIP 3500 per minute
• Network NT ZIP-Station 5000 per minute

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Envelope Manager Software
PAVE-Certified Presort Classes

• First Class Letters, Cards Flats
• Standard Class Letters Flats
• Periodicals (formerly known as Second Class)
• Line-Of-Travel Carrier Route
• Automation Enhanced Carrier Route

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Envelope Manager Software
Move Updating via the Internet

• USPS-approved move updating (using FASTforward
  system)
• Turbo updating at up to 6000 per minute
• Complete integration eliminates export/import
• Instantaneous results and move update reports
• Competitively priced only 2 per 1000 records

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Envelope Manager Software
Why Choose Envelope Manager?

• A decade of US Postal Service experience
• CASS- and PAVE-certified
• Support for all hi-speed printer models
• Powerful database for list management
• Sophisticated mailpiece design tools
• Internet Dial-A-ZIP
• Internet Move Updating

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Envelope Manager Software vs. Competition
CASS Certification

• EMS
• Modem Dial-A-ZIP
• AMS CD-ROM
• Internet Dial-A-ZIP
• Intranet ZIP-Station

• Competition
• CD-ROM only

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Envelope Manager Software vs. Competition
USPS Move Update Solutions

• EMS
• Internet Move Update
• Complete integration
• Instant access
• Easy to use
• Low cost

• Competition
• 2nd vendor required
• Export required
• Lengthy processing
• Re-import required
• Varying costs

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Envelope Manager Software vs. Competition
Mailpiece Design

• Competition
• Envelopes
• Labels
• Postcards
• Flyers
• Business Reply

• EMS
• Envelopes
• Labels
• Postcards
• Flyers
• Business Reply

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Envelope Manager Software vs. Competition
Single User Software Summary

• EMS
• Full-featured
• Lower cost
• Internet Move Update
• Dial-A-ZIP

• Competition
• Full-featured
• More expensive
• No Move Updating
• CD-ROM only

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Corporate Campus Solutions
What, Why How

• Benefits of automating outgoing mail
• Economical network versions
• Address correction methods
• Application integration
• Mailpiece design
• Campus/Corporate solution comparison
• Focal points to help you secure the sale

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Counting the Pennies
Benefits of Automating Outgoing Mail

• Reduce returned/undeliverable-as-addressed mail
• Speed delivery
• Tangible revenue savings
• Intangible revenue increases

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Network Version Licensing
Concurrent User vs. Per Seat

• EMS
• Concurrent licenses encompass entire networks,
  sold by maximum number of simultaneous users.
• A 25-user license can support 100 users or more

• Competition
• Per seat structure requires each potential user
  or PC have a licensed copy, increasing costs and
  lowering return on investment

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Network Version Details
Selling the Systems Administrator

• EMS
• Resides on server
• Internet Dial-A-ZIP
• ZIP-Station provides ZIP4s within the network
  (no Internet access required), for up to 20,000
  users

• Competition
• Individual copies on each PC
• Requires bi-monthly ZIP4 CD-ROM updates for each
  user, or shared CD drives throughout network

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Point. Click. Print.
Third-Party Application Integration

• EMS
• Microsoft Word
• WordPerfect
• ACT!
• Goldmine
• Text files
• Database files

• Competition
• Microsoft Word
• Word Perfect
• Text files
• Database files

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Envelope Manager Software vs. Competition
Enterprise Solutions Overview

• EMS
• Concurrent licenses
• Dial-A-ZIP
• Low initial cost
• Low annual cost
• Easy to administer

• Competition
• Per Seat licenses
• CD-ROM only
• Large initial investment
• High annual cost
• Complex administration

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Focal Points
The Company, Products and Features For Any
Organization

• Envelope Manager Software specializes in
  Corporate Campus environment needs
• Corporate Standard for the US Postal Service
• DAZzle, Envelope Manager and AlphaMailer all
  utilize the latest in Internet technology,
  reducing returned mail and related costs
• High quality, full featured software at a better
  price - generating a faster return on investment