Linguistics

1
Linguistics
Introduction to
Pragmatics in Advertisement

• Group members
• Jessie 593202022
• Pink 593202046
• Rita 593202010

• Audrey 593202058
• Vann

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PRESUPPOSITIONS
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If you wear this underwear, you do not need to
wear the other pants. However, if you do not wear
this Underwear, you have to wear the other
pants. In conclusion, if you wear this underwear,
you can ????????.
4
A Snack Advertisement
?????means it does not matter what you thinking
about. However, it has the other meaning in this
ad. It uses ? to present the new tube shaped.
5
Work hard. And if you do, you will Be successful.
And if you are successful you can buy a Range
Rover. And then you can Go in it to someplace
where none of that matters.
6
Choose your Venus Now Venus comes in two colors.
Your Venus you have a Venus women have shaving
razors as part of normal life
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Jeans Should flatter the leg line. Accentuate the
curves. Increase the compliment.
This jeans increase the compliments. Can we find
a jeans advertisement about ruggedness to replace?
8
Is time to leave home? Its time to IKEA to buy
new house furnishings!
9
Spray More, Get More
Presuppose The guy is toadying to his
girlfriend?
NO!
Actually. He is trying to concealing another
girlfriend!
10
Need More Speed?
Presuppose speedmotor?
ADSL good speed good online using
11
Good Sleep No Matter What Youve Done
Doing something violated conscience make you
cannot fell sleep? Come to have a cup of
Horlicks milk!
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We know what youre thinking. Heres what you
should be chewing.
Presuppose Everyone knows he want this
girl So He needs fresh breathe!
13
Nothing is better than Landlubber clothes.
Landlubber jeans, bells, shirts, jumpsuits,
overalls, jackets, pants, western-wear and other
gear. Thats all there is.
14
Target
a sign
a REAL target
15
Wardrobes special offer!
Buy a well wardrobe from our furniture store!
16
Get chilled?
Presupposing a romantic night? Oh.. You got
chilled.
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A Perfect Lure!
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(No Transcript)
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Reference

• http//www.adflip.com/addetails.php?adID13189sho
  wLargeJpgyes
• http//www.adflip.com/addetails.php?adID14058sho
  wLargeJpgyes
• http//www.adflip.com/addetails.php?adID2070show
  LargeJpgyes
• http//www.adflip.com/
• www.pubstv.com
• http//funstream.tv/
• http//www.ntut.edu.tw/s2320503/funny-film/film1.
  htm
• http//www.kuai-kuai.com.tw/product_adv.aspx?mid7
  06
• Swimmers World magazine
• Range Rover, Fast Company, June 2001
• Venus, Jane, August 2002
• Riders. Glamour, August 2002