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The Leisure Estate Industry

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Title: The Leisure Estate Industry


1
ASIA LEISURE LAND, INC.
The Leisure Estate Industry in the
Philippines Prepared by
2
The Philippine Economy is Rising
  • GDP/GNP increasing
  • Equities market bullish
  • PhPeso strengthening
  • Interest rates dropping
  • Inflation declining
  • GIR at all time high

3
The economy is ascendant. Real estate is one
of the prime beneficiaries.
4
Property Sector is Booming
Metro Manila fast rising into world-class
metropolis Outlying provinces/major cities
developing into growth areas Remarkable growth
in sales on residential, mid-range high-end
residential serviced apartments Increasing
demand for leisure properties from high net worth
individuals Philippine archipelago ideal for
leisure estates
5
Tourist Attractions Backbone of the Leisure
Estate Industry
  • The Philippines is blessed with
  • Natural resources
  • Rich history
  • Unique culture
  • Attractions include fine white sand beaches,
    lush green forests, majestic mountain peaks,
    age-old structures, modern cities, rustic
    landscapes, and many more

6
People
Warm and hospitable people Varied racial origins
Malay, Chinese, Spanish, Arab, and American
From a long history of western colonial rule
interspersed with the visits of foreign merchants
and traders, has evolved a people that are a
unique blend of East and West, both in appearance
and culture Well educated and easily trainable
Fluent in written and spoken English
7
Real Estate Cyclical analysis shows property
sector solidly rebounding from double bottoms
in 1986 2000
  • Ownership of Dwellings and Real Estate (ODRE)
    grew 6.7 in 4Q06
  • OFW demand for residential projects
  • BPO demand for business office spaces
  • Increased mall rental and leasing

8
BPO Drives Growth of Private Services
Medical Health Services grew 4.1 Hotels and
Restaurants grew 6.9 from 3.0 Recreational
Services grew 5.0 from 1.8 Educational
Services maintained growth at 3.3 Other
Services up 2.1
9
Future Supply - Office Commercial
Limited speculative development in Grade A office
due to 1997 Asian financial crisis Low risk
appetite among major developers and banks
contributing to lack of new supply
10
Demand Trends
11
Demand Trends
12
The Emergence of Serviced Apartments
13
The Emergence of Serviced Apartments
14
Leisure Estates
Resort-type enclave Leisure Estates latest growth
area of the Philippine real estate
Porta Verde Cavinti, Laguna
15
Leisure Estates
Appeal to FilipinoAmericans as well as foreign
nationals, retirees and investment oriented OFWs
who want to own properties, both for investment
residential purposes, within these very scenic
estates The Philippine archipelago is ideal for
development of leisure estates Demand for
leisure estates will rise as local incomes rise,
OFW and foreigners come to invest Significant
government parallel infrastructure to support
development
Tagaytay Meridian Silang, Cavite
16
Key Determinants of Potential Market
OFW Remittances total of PhP2,773 billion
(US51.7 billion) between 2000 and mid 2006 (BSP)
OFW Remittance average annual growth between
2000 and 2004 was 9.2 Rose by 25 in 2005 to an
eight-year high of PhP572 billion (US10.69
billion)
17
Key Determinants of Potential Market
For the first half of 2006, OFW Remittances
reached US6.0B reflecting 15.4 growth, for the
full year 2006, final reports indicate record
remittances in excess of US14B (formal channels
only) Major sources of remittances are US, UK,
Italy, HK and Singapore
18
Key Success Indicators
Abundance of leisure sites
19
Key Success Indicators
Tourism industry booming 2.8M tourist arrivals
in 2006 vs 1.5M in 2004
20
Key Success Indicators
Leisure estate industry has grown exponentially
over the past 2 years, from 2 projects in 2005 to
more than 20 to date
21
Key Success Indicators
Govt support incentives as a priority
economic development area
22
Key Success Indicators
Well supported by financial investors (PSE
Property Index) FDI local investor confidence
at a 10 year high
Bullish uptrend Expectations much much higher
than previous years
Confirmation of positive sentiment w/ upsurge in
volume of trading
23
Key Success Indicators
Experience of proponent
24
Key Success Indicators
Experience of proponent
  • 24 year track record in housing sector
  • 12,000 homes built in owned joint venture
    projects
  • Developed 5M sqm of land

25
Key Success Indicators
Experience of proponent
  • Maintains a land bank, combination of owned
    JV, with current market value of
    approximately US60M
  • Partnered with premier property developers
    government housing institutions such as Ayala
    Land Pag-IBIG Fund

26
Key Success Indicators
Experience of proponent
Governor, Subdivision Housing Developers
Association Director, Chamber of Real
Estate Brokers Agents
Founder, Bicol Chamber of Real Estate Brokers
Agents
  • Active recognized leader in
    real estate trade organizations

27
COMPANY PROFILE
28
  • A company engaged in the Leisure concept, which
    is to reintroduce nature to the core of both
    personal and family life and offer family bonding
    activities, retreats to cope with the
    complexities of living in the 21st century.
  • Asia Leisure Land, Inc. (ALLI) was established
    in July 28, 2006. Founded and headed by Ms. Emma
    M. Imperial, President and CEO, the company is an
    affiliate of Imperial Homes Corporation, a 24
    year-old real estate development company that
    caters to low, mid and high-end housing projects
    in CALABARZON and the Bicol region.
  • ALLI's strength lies in its aggressive marketing
    that adopt to global changes.  It currently has
    links to 50 local real estate brokers and 400
    agents and has lead agents in US, Middle East,
    England, Scandinavian Countries, Italy, Spain,
    Singapore and Hongkong

29
BOARD OF DIRECTORS
GREGORIO IMPERIAL -
Chairman EMMA M. IMPERIAL -
President and CEO JACOB PEÑA
- Director and concurrent CEO /
Vice Chairman Sydenham Lab Inc. Former Intel
Phils. President/GM CESAR PARLADE
- Director and concurrent General
Manager, Deutsche
Knowledge Services
Pte. Ltd. PHILIP JULES GOUDSMIT -
Director and concurrent CEO, Acropol

Group of Companies
30
  • Vision
  • To be the leader in the development of leisure
    communities with a distinct advantage of creating
    additional values by blending distinct proximity
    with natures best beauty.
  • Company Motto We are the Experts of Inspired
    Living
  • Company Strategy Statement
  • We will create lifestyle residences that are
    affordable and accessible to the Filipinos
    retirees, Filipino overseas, Filipinos investors
    married to Foreign Nationals and the middle
    market from Asian Countries like Korea, China,
    Japan and others.

31
  • Mission
  • To develop properties with water feature as
    distinct advantage that will create additional
    values that will blend with natures best beauty
    (i.e. properties with spring, waterfalls, lake,
    beach and rivers). We shall provide each
    community the amenities and activities that will
    make them LIVE an enjoyable life.
  • To make lifestyle resort living accessible and
    affordable to the middle class Filipino and Asian
    market which has potential for income through
    professionally hotel management companies. These
    projects will include connectivity feature,
    linking the residential homes projects to all the
    leisure projects in the Philippines and Asia.
  • Create beautiful and quality homes that will lure
    the Filipinos abroad to come home to their
    Country to retire.
  • The Filipino way of thinking includes their
    family in all their decision. The Filipino
    Expatriates always would like to go back home to
    their family and giving them this connectivity
    link will be a good way to hook them.
  • Create beautiful resorts and leisure residences
    and make it economically viable to investors,
    customers and the community in general .Natures
    best can only be protected with environment
    awareness of the best practices in the world.

32
Subsidiaries
33
ON-GOING / READY TO BE LAUNCHED PROJECTS
34
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35
RESORT VILLAS
  • A 1.2 hectares property with a P275 Million
    targeted sales with a possible 100 hectares
    expansion and estimated P15.0 Billion additional
    sales.
  • Nature best gives you the world renowned
    Pagsanjan falls and Forest parks, Golf Clubs and
    International Bass Fishing Ground that is 2 hours
    by land from Manila.

36
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38
AERIAL VIEW MAP
39
LAKESIDE CASITA
40
TOURIST SPOTS
Caliraya Golf Country Club The only lake
mountain side golf club.
Pagsanjan Falls
Japanese Garden 27 hectare recreational park
Transfiguracion Parish A 400- yr old Church in
Cavinti
41
Project
Financial Highlights
  • Sales Revenue of P276.5 Million in 3 years
  • Net Income
  • Before Income tax - P 101.4 Million
  • After Income tax - P 70.7 Million
  • Total Investment - P 50.1 Million
  • Internal Rate of Return (IRR) of 22
  • Payback period of 25 months

42
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43
Residential Community
  • 31 hectares with P3.4 Billion or more sale with
    possible expansion of P1.6 Billion sales for
    senior housing condo.
  • Natures best gives you the cool balmy climate
    all throughout the year and the views of Laguna
    de Bay and the proximity to the entertainment
    galore of fine dining restaurants, cafes, casino
    in the newest Manilas Elite Vacation Capital.
    Tagaytay is the location of the worlds smallest
    live volcano in the world

44
VICINITY MAP
  • Only 30 minutes drive from Filinvest City and
    from the newest Makati of the South, Alabang Town
    Center. It is strategically located 30 kilometers
    from Metro Manila through the South Luzon Express
    Way via the 6-lane Sta. Rosa - Tagaytay Road.
    From the site, Tagaytay "the new vacation
    capital" of the Country, is a mere 5-10 minutes.
  • Established principal public modes of
    transportation are accessible. The site may be
    reached within 15 minutes from the Sta. Rosa
    exit.

45
Exclusive spa resort encapsulate your very own
private villa- delicately dressed in lavish
amenities and very serene space.
46
SITE DEVELOPMENT PLAN
47
K
Free Outdoor Jacuzzi
48
INSPIRATIONAL PHOTO CLIPS FOR SPA VILLAGE DESIGN
49
ACTUAL SUBDIVISION DEVELOPMENT
50
Project
Financial Highlights Ongoing project
  • Sales Revenue in 5 years for
  • SPA Resorts - P 428.3 Million
  • Net Income
  • Before Income tax - P 204.2 Million
  • After Income tax - P 147.5 Million
  • Total Investment - P 60.0 Million
  • Internal Rate of Return (IRR) of 22
  • Payback period of 32 months

51
Project
Financial Highlights- Expansion
  • Projected Revenue on Future Development for
  • Leisure Village - P 2.9 Billion
  • Senior Housing - 1.6 Billion
  • Estimated Net income - 1.5 Billion
  • Total Investment - 0.7 Billion
  • Internal rate of return - 22
  • Payback period - 34 months

52
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53
  • P400 Million sales residential condo on a 975
    sq.m. property located in the fastest growing
    city of the Philippines.
  • The Condo buyers would have the best of both
    worlds, living near the center of commercial
    areas and business centers

PROJECT PERSPECTIVE
54
A total of 238 units 15 Ground Floor Units
with Mezzanine (commercial) 220 2nd 12th
Floor Units (Residential) 3 Penthouse 43
Parking Units
55
Project
Financial Highlights
  • Sales Revenue of P362.5 Million in 5 years
  • Net Income
  • After Income tax - 71.4 Million
  • Total Investment - P 44.3 Million
  • Internal Rate of Return (IRR) of 25
  • Payback period of 34 months

56
Asia Leisure Properties for Developments
57
PUERTO GALERA BEACH PROPERTY
  • .

57 hectares titled property with white sand, 2-3
hours from Manila, by land and boat, island south
of Manila by China Sea, with expansion area of 50
hectares
58
  • 35 hectares property which is Phase 2 of our
    Lakeside Farm and Fishing Village with P1.6
    Billion sales
  • Adjacent to one of the seven lakes of the City
    known as City with Seven Lakes Known as Mojicap
    Lake..
  • The enchanting view of the mountain ranges of Mt.
    Cristobal and Banahaw are clearly seen from every
    angle of the property..

59
CORON BUSUANGA PALAWAN
  • One of the best diving spots in the world.
  • Coron is a beautiful untouched paradise island
    south of Manila and has luscious virgin forest
    with several hundreds of beautiful island.
  • It is declared as one of the Governments
    sanctuary for diverse underwater marine life.

60
  • 6 hectares by the sea with the panoramic view of
    Mt Mayon Volcano, world famous for its perfect
    cone.
  • One hour from famous Whale Shark-watching tours
    in Sorsogon.

61
Asia Leisure Greenfields Properties either thru
- acquisition / - part-acquisition - Joint
Venture of the following projects a.
Caliraya expansion 100 hectares b. Puerto
Galera expansion 50 hectares c. Coron Palawan
expansion Islands d. Los Banos/ Alaminos Hot
Springs
62
LOS BANOS HOT SPRINGS
  • 15-20 hectare properties with hot springs and
    sits at the foot of Mount Makiling.
  • Only one hour drive from Manila with expansion
    areas.

63
  • Cebu - Pearl of the Visayas, one hour from Manila
    by plane .
  • Queen City of the South
  • Natural port.
  • Most accessible place to and from all points in
    the country with more domestic air and sea
    linkages than other places here in the country.
  • Famous for white beaches and resorts.

64
  • Bohol - is one of the most attractive island
    tourist destinations in the Philippines.
  • Marvelous pristine white beaches and best diving
    spots.
  • Tourist wonders with an estimated 1,200 chocolate
    hills and the rare Philippine smallest primate,
    the tarsier.

65
  • Subic- Famous for total recreation facilities,
    nice beaches, restaurants, casinos and golf clubs
    with an international airport and a superhighway
    that will make travel to Manila by land only 2
    hours.
  • Subic is today the Philippine governments
    infrastructure showcase. It boasts of an
    international modern airport, the gateway to a
    Subic Bay Freeport, which has long been
    recognized for its strategic location in the Asia
    Pacific. It is the hub of the region and all
    major cities in Asia are within reach from this
    port by sea or air.

66
  • Baguio - is the summer capital City of the
    Philippines.
  • The weather is like California all throughout
    during summer.
  • 20 minutes by plane and 5 hours by road.
  • Gateway to the world famous Banawe Rice Terraces
    and the Sagadas.

67
  • END OF PRESENTATION
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