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360 Magazine

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In-depth analysis and reporting of current channel issues through ... Kanpur. Pondicherry. Manglore. Udaipur. Belgaum. Bhopal. Gwalior. Madurai. Trivandrum ... – PowerPoint PPT presentation

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Title: 360 Magazine


1
360 Magazine
  • Indian IT channels largest read business magazine

2
Most widely read channel magazine
Reaches over 27,000 readers in India
3
Editorial differentiation
  • In-depth analysis and reporting of current
    channel issues through insightful features
  • Carefully investigated news stories presented in
    reader-friendly language
  • Only magazine to conduct various industry related
    surveys involving readers

4
Unmatched coverage
  • Updates readers with latest industry information,
    twice a month
  • Reaches across 500 cities and towns in India
  • Only magazine that covers over 16 class A cities
    effectively penetrates B C class cities

5
Readership in top 10 cities
Maximum Readership in class A cities
Total circulation 27,000 copies
6
Other top cities covered
  • Vadodara            
  • Coimbatore               
  • Chandigarh                   
  • Lucknow               
  • Indore                  
  • Nagpur                
  • Kanpur
  • Pondicherry  
  • Manglore
  • Udaipur
  • Belgaum
  • Bhopal
  • Gwalior
  • Madurai
  • Trivandrum

Readership comprises of the most active
business community in top cities
Total circulation 27,000 copies
7
Effective reach in metros BC cities
Only Indian IT magazine with a 42 reach in BC
cities
Total circulation 27,000 copies
8
Corporate readership
  • The magazine is read by decision-makers and
    influencers which include
  • CEOs, MDs and middle management of large
    distributor companies
  • Top middle management executives of vendor
    companies

9
Readership by job profile
10
Readership by company type
  • 57.8 are hardware software product suppliers
  • 39.2 are system network integrators, solution
    providers
  • and web integrators
  • Only 3 are first-tier distributors

11
New frontiers in editorial
  • 360 Magazine has given the industry some of
    the most path-breaking special issues
  • Channel Champions
  • Bhoomi Brands
  • Golden Rhino Awards
  • Emerging Markets Census
  • Top Managers
  • These issues are a product of extensive reader
    surveys conducted by 360 Magazine

12
Channels choice of the most trusted vendors in
the Indian IT channel
Channel Champions - Special Focus
13
Celebrating the entrepreneurial spirit behind
Indian brands
Bhoomi Brands - Special Focus
14
Rewarding top hardware vendors manufacturing
quality products backed with prompt reliable
service
Golden Rhino Awards - Special Focus
15
Most Favourite Managers - Special Focus
Indias only award felicitating the middle
management
16
Emerging Markets Census - Special Focus
An in-depth survey carried over 100 cities
studying market trends, issues and concerns in B
C class cities across India
17
DISY another feather in the cap
  • The only magazine to have successfully
    conducted Indias biggest ever IT channel event
    Discover India Support Yatra
  • 72 cities covered in less than 8 months
  • Over 7250 IT business men have attended
    benefited from the conferences

18
Why advertise with us?
  • Reaches over 500 cities and towns in India
  • Covers 27,000 channel companies
  • Comprehensive coverage on current topics
  • Innovative advertisement solutions

19
Consistently trusted by over 120 advertisers

just to list a few
20
360 Magazine
  • Reach out to Indias largest most influential
    IT business community
  • ADVERTISE NOW!!
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