Deliberative Polling

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Deliberative Polling
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Public consultation Two basic questions

• Who is consulted?
• (How are they selected?)
• What kind of opinion is solicited?

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Eight Forms of Public Consultation

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Key components

• Balanced information
• Small group deliberation
• Expert Q As

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Key components

• Random sampling/ representative samples
• Control groups who do not deliberate

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The Result?

• ? Informed Opinion

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China - April 2005

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China - April 2005 Table 1 Policy Changes
(slide 1 of 2)
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China - April 2005 Table 1 Policy Changes
(cont)
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China - April 2005 Table 2 Knowledge
Increases
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China - April 2005 Table 3 Demographics of
Sample
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PBS By the People Video Excerpt
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By the people Deliberative Poll?Philadelphia,
2003
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By the people Deliberative Poll? Philadelphia,
2003
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By the people Deliberative Poll? Philadelphia,
2003
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Online Meeting Video Excerpt
If cannot find an audio piece regarding
environment, then keep this slide, but delete the
audio
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Online Deliberative Poll? Jan 2003Demographics
of sample
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Online Deliberative Poll?January 2003
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Online Deliberative Poll?January 2003
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2003 By the people Online Deliberative Poll?
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2003 By the people Online Deliberative Poll?
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2003 By the people Online Deliberative Poll?
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Online Deliberative Poll?January 2003
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Online Deliberative Poll?January 2003
Political Efficacy Questions Delayed Posttest
Too Complex Most political issues are so
complicated that a person like me can't really
understand what's going on. Rely on Experts
Because most people don't really know much about
what's happening in the world, US foreign policy
is best left to experts and government
officials. Have No Say People like me don't
have any say about what the government does.
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Effects of Deliberation on Sense of Efficacy
Online Deliberative Poll?January 2003
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Utility Deliberative Poll?
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Illustrative Preference Changes
Average of 8 Utility Deliberative Polls
Time 1 Time 2 Percentage willing
to pay extra for increased 52 84 wind and
solar power
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Illustrative Preference Changes
Average of 8 Utility Deliberative Polls
Time 1 Time 2 Percentage willing
to pay more to reduce the 43 73 need for
electricity (demand side management)
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Texas data Preference Structuration Hypothesis
Tested
ANSWERS TO QUESTION 'pref.' 'Which do you
think your utility company should pursue
first?' 'im. f' 'Which of these factors is the
most important?'

• Adapted From List, McLean, Fishkin and Luskin
  2002