DigiTV Starter Kit On Sky

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DigiTV Starter Kit On Sky
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DigiTV Starter Kit on Cable
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DigiTV Starter Kit Palettes
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What the Starter Kit can do now

• Ask It email based forms to request general
  info or specific details
• Report It e.g. street environment, housing
  repairs
• Give your view feedback, polls consultation
  
• Apply view local job vacancies and request
  application forms
• Make contact puts you in touch with Local
  Authority related agencies
• Information publishing

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Starter Kit Phase 2

• CMS integration piece
• Localisation
• General API which with a little individual
  integration will link into local databases
  (e.g. Worktrain, doctors appointments)
• DiTV Search on all levels
• Single page of info for all Local Authorities
• Export submitted data available in XML
• CMS User interface enhancements

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DiTV Local Planning Preparation

• Define your target audience who will benefit
  most from DiTV
• Promote DiTV internally good to have buy-in
  from communications team, content departments,
  web-teams, elected members
• DiTV training offered as part of the package
  content preparation and CMS training
• Create a range of appropriate content
  publishing and maintenance processes
• Encourage neighbouring LAs to cluster up so
  that costs are kept to a minimum
• Define success criteria at the start dont be
  too ambitious this is an emerging media

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Marketing DiTV

• Internal Marketing
• Cross platform promotion
• Call centre scripts
• Local newspaper radio ads
• Poster leaflet campaigns
• Build on economies of scale joint work

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How to find Local Government on DiTV

• Sky
• Press interactive Choose Government
  Information Choose UK Online Choose Local
  Info (1) then choose your Local Authority
• Telewest
• Press interactive Choose News Local Chose
  Your Council Choose UK Online - Choose Local
  Info (1.) then choose your Local Authority
• ntl
• Press interactive Choose News Local Choose
  UK Online - Choose Local Info then choose your
  Local Authority

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DigiTV Website Online Forum
www.digitv.org.uk
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DigiTV Starter Kit Run through
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Easthampton Main Menu
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Council Tax Menu
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Quick Links Menu
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Council Tax Menu
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Email Form page 1
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On Screen Keyboard
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Email Form page 2
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Email Form Confirmation
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Environment Menu
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Questionnaire Intro
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Questionnaire Question
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Questionnaire Confirmation
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Multi-Page Form page 1
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Multi-page Form page 2
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A-Z Index
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A-Z Index
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A-Z Article