Producing a poster in PowerPoint Elspeth Talbot Graphic Artist

1
Producing a posterin PowerPointElspeth
TalbotGraphic Artist

• Educational Resource Centre
• etalbot_at_qmu.ac.uk

2
What is a Poster

• A poster should provide a concise, focused
  overview of your work
• It should be visually stimulating, and
  informative, combining text, images and data
• A posters should be read from a distance of 3-4ft
  and within 5-10 minutes

3
Planning your poster

• Think about the aim of your poster
• Focus on a key message
• Who is your target audience?
• How and where is your poster to be displayed?

4
Conference Poster Session
5
Poster Text and Content

• Condense 5000 words to 500 words
• Create a logical sequence and directional flow in
  your poster
• Break text into sections with clear headings
• Use diagrams, graphs and images to enhance and
  inform

6
Logical Poster Sequence

• Introduction - What is your topic?
• Aims / Method - What you hope to find? -
  How you have addressed the topic
• Results - Your findings
• Conclusions - What your results mean
  and any future research
• References - Acknowledgement of
  sources

7
POSTERS

• Calm images and colours which help to reflect the
  poster theme

8
POSTERS

• Unusual title and central image which grabs
  attention

9
POSTERS
Central images and bullet point information gets
the message across well
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POSTERS

• Directional flow highlighted by the train image.
• However the text is difficult to read and
  overpowered by images

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POSTERS
Typical academic poster with good balance of
text, layout and strong images
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POSTERS

• Relevant central image
• Jigsaw graphic used to link areas
• Good balance of text and graphics

13
Poster Size
59.4 cm
Title Area

• A1 Poster
• 59.4cm x 84cm
• A1 is equivalent to
• 8 x A4 sheets in landscape

84 cm
14
Page Setup

• File / Page Setup
• Slides sized for select Custom form drop down
  menu
• Enter A1 dimensions (59.4 W 84 H)
• Orientation click portrait or landscape

15
Slide Layout
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Poster Layout

• Colour looks attractive and adds emphasis
• Allow gaps between sections
• Quality graphics, diagrams and graphs
• Summarise text in user friendly way
• Focus on a central message
• Supply a handout with further information
• Be prepared to answer questions on your poster

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Poster Layout

• Title readable from 6ft (65pt-108pt)
• Subheadings (36pt-44pt)
• Text readable from 3-4ft (24pt- 30pt)
• Tables / graphs for data
• Quality images
• Directional flow

Introduction
This is my introduction. This is my introduction.
This is my introduction. This is my introduction.
This is my introduction. This is my introduction.
This is my I introduction. This is my
introduction. This is my introduction. This is my
introduction. This is my introduction. This is my
introduction. This is my introduction. This is my
introduction. This is my introduction. This is my
introduction.
Methods
These are my results. These are my results. These
are my results. These are my results. These are
my results. These are my results. These are my
results. These are my results. These are my
results. These are my results. These are my
results. These are my results. These are my
results. These are my results. These are my
results. These are my results. These are my
results. These are my results. These are my
results. These are my results.
Aims
These are my methods. These are my methods. These
are my methods. These are my methods. These are
my methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods These are my
methods. These are my methods
Methods
Conclusion
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion.
This is my conclusion. This is my conclusion..
These are my methods. These are my methods. These
are my methods. These are my methods. These are
my methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods. These are my
methods. These are my methods.
References, references, references, references
18
Design Elements of your poster

• Backgrounds
• Colour schemes
• Typeface and text blocks
• Graphs and statistical data
• Images
• Balance

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Backgrounds

• Your poster must look attractive but its content
  is the most important element
• Avoid elaborate detailed background images and
  strong colour schemes
• Use contrasting subtle colours to make your
  poster look professional and stand out amongst
  others

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Backgrounds

• A relevant background will enhance your posters
  overall appearance
• Background options
• PowerPoint Design Templates
• Colour backgrounds
• Fill effects
• Picture images

21
PowerPoint Templates

• Templates available within PowerPoint are
  designed for projected presentations and are not
  recommended for poster work

22
Colour Background

• Select a new, blank presentation
• Top menu bar, Format, Background
• Drop down menu bar select More Colours to open
  additional palette
• Select a colour, click OK then apply

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(No Transcript)
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Fill Effects

• Fill Effects
• Select Gradient, choose one or two colours,
  style and variant
• Click OK then apply

25
Fill Effects

• Textures
• Take care with these

• Patterns
• Never use these

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Picture Background
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Picture Image

• Look inthe drive you
  have stored your image
• Select the image
• Click OK then apply

28
Background Images

• Pale shades with dark text are best when reading
  large areas of text so make good poster
  backgrounds
• A clear contrast between background and
  foreground is essential for readability
• (Newspapers and Books)

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Background Images

• Multicoloured images may look striking but
  overlaying text is very difficult and the image
  will overpower your poster
• (Glossy magazines and Adverts)

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Background Images
Use transparent boxes for your text which allow
the background image to be seen beneath
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Washout the Image

• Use the Picture toolbar to fade the image
• Select the image by clicking it using the right
  mouse button to activate the Picture Toolbar
• Choose the graded bars icon
• Select washout
• Save as a new file
• and insert as your
• background
  

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Design Elements of your poster

• Backgrounds
• Colour schemes
• Typeface and text blocks
• Graphs and statistical data
• Images
• Balance

33
Colour Meaning Mood

• Red attention, anger, danger, blood
• Blue peaceful, cold, noble, sad
• Yellow happy, sun, traitor, coward
• Green tender, fresh, growth, jealousy
• Orange stimulating, upbeat, bright
• Purple regal, aloof, authority
• Pink feminine, delicate, soft

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Colour Schemes

• Colour can be used
• To brighten up a poster
• To group relevant elements
• To make graphs and diagrams easier to read
• To guide readers round your poster
• Try to select no more than three colours

35
GREEN APPLES
An apple a day..
APPLES REALLY ARE GOOD FOR YOU!
Eating fresh apples is always good for you, but
to get the full nutritional benefits associated
with eating apples you should eat at least one
fresh apple every day. The average U.S. consumer
eats about 19 pounds of fresh apples a year
about one apple per week. Ongoing consumer
attitude tracking in nine major markets across
the United States has shown that Washington
apples remain number one as far as consumers are
concerned. According to a one report, 56 percent
of those surveyed named Washington as the brand
they look for when buying apples. WHOLE-BODY
HEALTH BENEFITSLower blood cholesterol, improved
bowel function, reduced risk of stroke, prostate
cancer, type II diabetes and asthma. The
disease-fighting profile of apples provides a
multitude of health benefits, including a
potential decreased risk of cancer and heart
disease. Several recent studies suggest apples
may provide a "whole-body" health benefit.A
number of components in apples, most notably
fibre and phytonutrients have been found in
studies to lower blood cholesterol and improve
bowel function, and may be associated with a
reduced risk of ischemic heart disease, stroke,
prostate cancer, type II diabetes and asthma.
Preliminary research from Finland indicates diets
with the highest intake of apple phytonutrients
were associated with a 46 percent reduction in
the incidence of lung cancer. Findings indicate
that two apples a day or 12 ounces of 100 apple
juice reduced the damaging effects of the bad
LDL cholesterol.
CANCER PREVENTIONOver the past four years, apple
consumption has been linked with reduced cancer
risk in several studies. A 2001 Mayo Clinic study
indicated that quercetin, a flavonoid abundant in
apples, helps prevent the growth of prostate
cancer cells. A Cornell University study
indicated phytochemicals in the skin of an apple
inhibited the reproduction of colon cancer cells
by 43 percent. The National Cancer Institute has
reported that foods containing flavonoids like
those found in apples may reduce the risk of lung
cancer by as much as 50 percent. HEALTHY
LUNGSTwo recent British studies indicated that
eating apples can improve lung health. A study of
Welsh men indicated that people who ate at least
five apples per week experience better lung
function. Researchers at the University of
Nottingham reported that those who ate five
apples per week also had a lower risk for
respiratory disease. In the Netherlands at the
University of Groningen, apples were singled out
as a fruit that could cut smokers risk of COPD
(chronic obstructive pulmonary disease) in half.
Scientists believe antioxidants found in apples
may ward off disease by countering oxygens
damaging effects on the body. HEART DISEASE
STROKE PREVENTIONA Finnish study published in
1996 showed that people who eat a diet rich in
flavonoids have a lower incidence of heart
disease. Other studies indicate that flavonoids
may help prevent strokes. WEIGHT LOSSApples
are a delicious source of dietary fiber, and
dietary fiber helps aid digestion and promotes
weight loss. A medium apple contains about five
grams of fiber, more than most cereals. Also,
apples contain almost zero fat and cholesterol,
so they are a delicious snack and dessert food
thats good for you.

• Golden Delicious
• Granny Smith
• Braeburn
• Coxs Orange Pippin
• Gala
• Bramley
• Discovery

..Keeps the doctor away
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APPLES REALLY ARE GOOD FOR YOU!
An apple a day.
Eating fresh apples is always good for you, but
to get the full nutritional benefits associated
with eating apples you should eat at least one
fresh apple every day. The average U.S. consumer
eats about 19 pounds of fresh apples a year
about one apple per week. Ongoing consumer
attitude tracking in nine major markets across
the United States has shown that Washington
apples remain number one as far as consumers are
concerned. According to a one report, 56 percent
of those surveyed named Washington as the brand
they look for when buying apples. WHOLE-BODY
HEALTH BENEFITSLower blood cholesterol, improved
bowel function, reduced risk of stroke, prostate
cancer, type II diabetes and asthma. The
disease-fighting profile of apples provides a
multitude of health benefits, including a
potential decreased risk of cancer and heart
disease. Several recent studies suggest apples
may provide a "whole-body" health benefit.A
number of components in apples, most notably
fibre and phytonutrients have been found in
studies to lower blood cholesterol and improve
bowel function, and may be associated with a
reduced risk of ischemic heart disease, stroke,
prostate cancer, type II diabetes and asthma.
Preliminary research from Finland indicates
diets with the highest intake of apple
phytonutrients were associated with a 46 percent
reduction in the incidence of lung cancer.
Findings indicate that two apples a day or 12
ounces of 100 apple juice reduced the damaging
effects of the bad LDL cholesterol.
CANCER PREVENTIONOver the past four years, apple
consumption has been linked with reduced cancer
risk in several studies. A 2001 Mayo Clinic study
indicated that quercetin, a flavonoid abundant in
apples, helps prevent the growth of prostate
cancer cells. A Cornell University study
indicated phytochemicals in the skin of an apple
inhibited the reproduction of colon cancer cells
by 43 percent. The National Cancer Institute has
reported that foods containing flavonoids like
those found in apples may reduce the risk of lung
cancer by as much as 50 percent. HEALTHY
LUNGSTwo recent British studies indicated that
eating apples can improve lung health. A study of
Welsh men indicated that people who ate at least
five apples per week experience better lung
function. Researchers at the University of
Nottingham reported that those who ate five
apples per week also had a lower risk for
respiratory disease. In the Netherlands at the
University of Groningen, apples were singled out
as a fruit that could cut smokers risk of COPD
(chronic obstructive pulmonary disease) in half.
Scientists believe antioxidants found in apples
may ward off disease by countering oxygens
damaging effects on the body. HEART DISEASE
STROKE PREVENTIONA Finnish study published in
1996 showed that people who eat a diet rich in
flavonoids have a lower incidence of heart
disease. Other studies indicate that flavonoids
may help prevent strokes. WEIGHT LOSSApples are
a delicious source of dietary fiber, and dietary
fiber helps aid digestion and promotes weight
loss. A medium apple contains about five grams of
fiber, more than most cereals. Also, apples
contain almost zero fat and cholesterol, so they
are a delicious snack and dessert food thats
good for you.
...helps keep the doctor away!
37
Design Elements of your poster

• Backgrounds
• Colour schemes
• Typeface and text blocks
• Graphs and statistical data
• Images
• Balance

38
Type Sizes
A A

• Poster Title 65pt 108pt
• Subheadings 36pt 48pt
• Body Text 24pt 30pt
• Text on graphs, figures and diagrams must also be
  legible. Complex graphs with lots of data are
  best to have a key

A A
A A
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Typeface (Font)

• Your text must be clear and legible, a simple
  typeface like Arial is perfect
• Avoid UPPERCASE and Bold text
• Avoid acronyms and abbreviations
• Dont use WordArt

WordArt is difficult to read and looks cheap!
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Text Blocks

• Align text Left
• Justified text can create rivers
  and unsightly spaces between words
  or add hyphenation to words
  inappropriately
• Body text should have 12 -15 words per line.
• Use single or 1.2 line spacing
• References are a courtesy so the type can be very
  small

41
Design Elements of your poster

• Backgrounds
• Colour schemes
• Typeface and text blocks
• Graphs and statistical data
• Images

42
Graphs and Statistical Data

• Graphs, tables and diagrams are a more attractive
  way of showing statistical data
• They help to break up areas of text
• They are a good way of incorporating colour and
  interest into your poster

43
Graphs and Statistical Data

• 150 men were randomly selected from age groups
  ranging from 20-60 years and asked to identify
  their own body shape. As a reference they were
  given a nine point scale where 1 represented very
  thin, 5 was normal and 9 represented obese. Each
  man was asked to identify the number he thought
  best represented his own body shape.

44
Graphs and Statistical Data
150 men ranging from 20-60 years were asked to
identify their body shape using the scale below
45
Graphs Data - Results

• Findings showed that men within the age category
  between 20 and 30 were represented fairly evenly
  across each body shape image. Participants aged
  between 35 and 45 years showed a perceived weight
  gain and almost all the participants over the age
  of 50 thought themselves to be overweight

46
Graphs Data - Results
47
Design Elements of your poster

• Background
• Colour scheme
• Typeface and text blocks
• Graphs and statistical data
• Images
• Balance

48
Use of Images

• Pictures are more memorable than words
• They provide visual interest
• Emphasise points
• Help to break up text
• Make sure you use high quality images, 300dpi or
  above

49
Importable Image files

• Jpeg
• Tiff
• Bitmaps
• PNG
• Giff
• Emf
• Wmf

• Check your computer to find out which file
  formats you can import before selecting your
  images

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Importable Image files

• Top menu bar choose Insert
• Select picture, then from file
• Menu opens in the Files of type drop down box,
  select All Pictures

51
Images - Sources

• Google - images
• www.google.com
• Microsoft Office Online
• http//office.microsoft.com/clipart/default.aspx
• Digital Photographs
• Take your own images

52
Searching for Images - Google
53
Image Resolution

• Resolution for quality printing is 300-400dpi
  (dots per Inch)

High Resolution
Low Resolution
54
Searching for Images
55
Image Selection
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Copy Paste

• Use the right mouse button to select, copy and
  paste the image or Save Picture As to save to
  file

57
Microsoft Office Online

• Clip Art Media home page
• Browse Clip Art Media Categories
• Select a category to open thumbnail viewer
• Select image using tick box
• Click download item in the Selection basket, and
  follow instructions
• The image is transferred to Microsoft Clip
  Organiser folder within My pictures

58
Scanning - Moiré Pattern

• Printed material is made up of tiny dots of ink.
  If rescanned a second set of dots is created
  which cause patterns to form and the image to
  look blurred

59
Rescaling Images

• Always use a corner handle to rescale images this
  maintains the correct proportions and prevents
  distortion

60
Use of Imagery

• Images re-enforce your message
• Graphics help break up areas of text
• Humour can sometimes be helpful when dealing with
  sensitive issues
• Take care with Clipart it can look cheap and has
  often been seen before, often to represent a
  different meaning than yours

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(No Transcript)
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A Picture
tells a thousand words
63
Visual Images with a message Benetton 1990-2003
64
Picture Tool Box

• More Brightness
• Less Brightness

• Remove Background
• Washout
• Greyscale
• Crop

65
Ordering layers

• Arrange your images by bringing them to the front
  or back so they form layers on top of each other

BACK PAIN
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Grouping
BACK PAIN

• Group images and text together so its easier to
  move as one item

67
Final layout

• The original image is now a background, colour
  blocks and text are added to build up the final
  poster

68
Design Elements of your poster

• Background
• Colour scheme
• Typeface and text blocks
• Graphs and statistical data
• Images
• Balance

69
Poster Balance

• Posters should inform and look attractive
• Will your poster stand out amongst others?
• Make sure its not overcrowded or text heavy
• Distribute quality graphic elements throughout
  the poster to break up the text
• Is there a directional flow to the poster?
• Have you got your message across?

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Printing your poster

• Submitting your work for printing
• Allow at least one week for printing
• PowerPoint file preferably to scale (A1)
• Email to etalbot_at_qmu.ac.uk or Pen Drive
• Double check everything is correct including
  spelling
• Students pay 10 for poster printing so make sure
  its perfect and ready for printing
• Supply a contact email address

71
Elspeth Talbot

• Educational Resource Centre
• Room 084
• Queen Margaret University
• Email etalbot_at_qmu.ac.uk