Europe Ko NepaliPatra

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Europe Ko NepaliPatra

• Media Kit
• www.nepalipatra.com info_at_nepalipatra.com 44
  (0) 208 305 8694

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A brief introduction

• We welcome you to experience our unique
  newspaper, which is highly respected and revered
  by the Nepalese community in the UK and Europe,
  as well as the middle East.
• Our dedication to maintain the highest standards
  in journalism and layout quality has earned us an
  honorable reputation by readers and clients
  alike. We are proud to say that our newspaper has
  become the Coffee Table Newspaper for Nepali
  homes and offices across the country

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A brief introduction

• Introducing Europe Ko Nepali Patra- Europes
  leading newspaper supplement for the Nepalese
  community
• The most popular and rated Nepali Newspaper
  supplement in the UK and Europe
• Most widely distributed Nepalese newspaper
  supplement abroad with a diverse reader
  population
• Established in 2005 with a community service
  focus
• A highly professional, unbiased and informative
  newspaper focusing on current affairs, Politics,
  community news, entertainment, sport, literature,
  law, interviews of high profile figures in the
  community, children and youth section,
• 2 pages in English for younger British Nepali
  generation

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Objectives

• To Unite the Nepalese communities in Europe
• To be the leading media within the Nepalese
  community in Europe
• To keep the Nepalese community well informed
• To keep the Nepali language and culture alive
  overseas
• To become a voice of the British Nepalese
  community
• Major expansion planned in Australia and the USA

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Our strengths

• Providing in-depth coverage of stories and
  subjects that are of immediate relevance and of
  sentimental interest to readers
• Providing coverage across all Nepalese
  communities in the UK
• Offering content that is not only of interest to
  the Nepalese, but with connections to mainstream
  British society
• Combining efforts with leading Nepali
  organizations to provide direct access for our
  readers and clients
• Showcasing comprehensive and cutting edge
  coverage for Entertainment, Business, law,
  Lifestyle, Event and Political news and
  information
• Offering greater accessibility to our readers and
  results for our advertisers by offering an
  unmatched print and online combination

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Our Strengths

• Business managed by well established group
• Experienced management and editorial team
• Newspaper liked by all age groups and
  professionals
• The first Nepali weekly colour Newspaper in
  Europe
• The Website is popular among Nepali diasporas in
  the other part of the world as well, now around
  20,000 unique visitors weekly
• Dedicated team in Nepal for editorial content
• One paper media to reach Nepalese diasporas in
  the UK, Europe, Iraq and Afghanistan
• Exposure on the web by Banner and PDF format

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A note for potential clients

• Through our newspaper, we strive to accomplish
  not only excellence in journalism, but to deliver
  tangible results to our clients.
• If Nepalese/British Nepalese readers are your
  target demographic, we are proud to offer our
  customized advertising solutions to you
• Please spend some time going through our Media
  Kit and consider what we can bring to your
  business.

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An Opportunity you cannot miss

• Widely promoted within UK and Europes Nepalese
  community
• Approx 100,000 Nepalese population in the UK and
  15,000 in Europe
• A unique opportunity to reach the Nepalese
  community throughout UK and Europe

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Market Reach
Europe
UK

• 100,000 Nepalese in the UK
• 15,000 Nepalese in Europe excluding UK
• Distribution by post to Major Diplomats and high
  profile Nepalese in the rest of the world e.g.
  USA, Australia
• Purchased by the Ministry of Defence for Gurkhas
  in operation such as in Iraq, Afghanistan etc.
• 20,000 unique visitors a week on the website,
  accessible worldwide

ROW
Nepali Patra
Serving Gurkhas (MOD)
Web
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Subscribers Base in Europe

• Majority of subscribersin Europe Including
• Belgium
• Germany
• France
• Denmark

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Subscribers Base in the UK

• Majority of Subscribers from
• South East London, SE
• Kent, CT
• Farnborough, GU
• Wembley, HA
• North West London, NW
• Reading, RG
• Ashford, TN
• Hounslow, TW
• Middlesex, UB
• Warwickshire, CV

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Distribution

• Europe Ko Nepali Patra is published weekly
  distributed throughout the UK, Europe and Middle
  East by
• Mailing to subscribers
• Selected Newsagents and grocery stores
• Through regional distributors
• Direct Vendors
• Associations
• Nepalese National and Local Events distributed
  free with a subscription form

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Subscribers Background

• Nepal is the first south Asian country to have
  diplomatic relations with the UK
• Janga B. Rana the first South Asian Prime
  Minister to visit UK
• 3500 personnel in British Gurkha Army and their
  families in the UK
• About 250 new recruits every year and migration
• Residency and citizenship for Ex-Gurkha family
  recently therefore high trend of Nepali migrating
  to the UK
• Ex-Gurkha families, generally well off in Nepal
  and there has been a large migration to the UK in
  the last two years
• Gurkhas bringing back their money and property in
  the UK
• Other migration via student, work permits, Highly
  Skilled Migrant
• Large sum of money sent to relatives and family
  in Nepal
• Nepals economy heavily based in remittances

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Website Statistics
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Cost Analysis

• Full colour page 260 per week
• Other advertisement from 30
• Option for including leaflet in the Newspaper
• Discount on longer contract
• One month complementary banner on the web
• Free distribution at community programmes and
  meetings

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Advert Rate Card
Above price rate will be valid from 1st February
2008 to 31st January 2009.The above Advertise
rate is for one week/ Issue and it will depend on
the subject to availability. For Long term
contract of advertisement please discuss to
Manager of Nepali Patra.
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Next Step fromyou

• Supply Artwork or Free Design
• Supply Web Banner
• Sign Contract
• Longer contract better value
• Thank You!