Division of Student Affairs

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Division of Student Affairs

• UAPs 2005-2006

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Student Affairs Mission

• The mission of the Division of Student Affairs at
  Ferris State University is to promote, support,
  and complement the academic mission of the
  institution by working collaboratively with
  students, faculty, and staff to create and extend
  student services and student learning
  opportunities outside the classroom.

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Recruitment and Activities UAPs

• Improve Efforts for Transfer Students
• Recruitment Initiatives for US Military Veterans
• Search Engine Optimization
• Kiosks
• Bus Initiative for low income and minority
  students
• Consider Printing of Catalog and Program
  Brochures
• Grand Rapids/Big Rapids Bus Initiative

• Integration of Student Activities
• Centralized FSU Calendar
• Internal Recognition/Award Program
• Enhancing Commuter Student Services
• Student Engagement

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1 - New Student Receptions

• Evaluate three pilot New Student Receptions
• Re-design reception structure
• Expand New Student Reception offerings
• Incorporate financial aid workshops

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2 Assess and improve efforts for transfer
students.

• Development of a new transfer web page.
• Inclusion of a military workshop for veterans on
  campus.
• Evaluate a program which will provide in-state
  tuition rates for military veterans.
• Identify in-state tuition for Midwestern
  students and/or program specific areas.
• Develop a new transfer informational tri-fold.

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2 - Assess and improve efforts for transfer
students (continued)

• Increase the Ferris presence on community college
  campuses.
• Rework transfer guides to reflect the needs of
  future students.

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Scholarships for Transfer Students

• Board of Trustees Distinguished
• Transfer Scholarship 3000/yr
• (Renewable for second year, merit based,
  cumulative GPA of 3.8 or higher)
• Board of Trustees Academic Excellence Transfer
  Scholarship 2000/yr
• (Renewable for second year, merit based,
  cumulative GPA of 3.5-3.79)
• Board of Trustees Academic Excellence Honors
  Transfer Scholarships 1000/yr
• (Renewable for second year, merit based,
  cumulative GPA of 3.3-3.49)

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3 Develop recruitment initiatives for the
target market of U.S. military veterans.

• Veterans Web Links
• In-state Tuition
• Endorse University-wide awarding of credit for
  military service schools.
• Veteran Educational and Career Expo.
• Establishment of articulation agreements with
  local community colleges which service the
  educational needs of large military populations.

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3 Develop recruitment initiatives for the
target market of U.S. military veterans.
(continued)

• Recommend further research into the plausibility
  of on-line course and degree offerings.
• Research availability to purchase prospect data
  of recently separated military veterans.
• Purchase on-line educational search engine
  services of Military.com.

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4 - Integration of Student Activities and
Services

• Avoid competing with each other for the same
  audience.
• Support the implementation of a centralized
  university-wide calendaring system.
• Increase collaboration and cooperation among the
  departments/offices.
• Avoid overlapping and/or duplication of student
  activities/services.

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4 - Integration of Student Activities and
Services (continued)

• Recruit faculty/staff to become more engaged in
  activities on campus.
• Use summer camp activities to help recruit new
  students.

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5 - Search Engine Optimization

• Continue the use of selected college search
  engines
• Re-write language that inhibits web searches
• Re-code Ferris curricula that do not enhance web
  searches
• Design sponsored links for specific curricula

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6 - Develop internal recognition/reward program
for best practices in professional development.

• Student Affairs Summer University Division
  Training Day
• Professional Development Training Session
• Departmental Retreats
• Student Affairs Award Program
• Assessment of Training Activities

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7 - Install information racks in high traffic
public areas to support recruitment.

• Arrangements have been made to place a Kiosk at
  the following business locations
• Holiday Inn in Big Rapids
• Tubs and Tumble in Big Rapids
• Chemical Bank (downtown Big Rapids)
• Muskegon Community College
• Lansing Community College
• MDOT Rest Stops
• And at the following locations on campus
• Student Recreation Center
• Rankin Bookstore
• Ewigleben Sports Complex

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8 - Develop a bus initiative targeted at
facilitating visits to campus by low income and
minority students

• Provide round trip transportation from city of
  domicile to campus
• Conduct general campus tour
• Present admission information
• Test students on ACT (residual test)
• Assist application for university attendance, or
  VIP web page
• Expose students to campus life

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8 - Develop a bus initiative targeted at
facilitating visits to campus by low income and
minority students (continued)

• Orient minority students to the University
  through the Office of Minority Student Affairs
  and current FSU minority students.
• Conduct QA session with current FSU students.
• Provide mentoring program.

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9 - Review the effectiveness of electronic
replacements for student recruitment materials.

• Evaluate use of e-recruitment materials
• Conduct student focus groups to determine student
  preferences
• Evaluate available resources
• Make recommendations to Presidents Council
  regarding limited printing of recruitment
  materials

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10 - Enhancing connections to the University for
students who are off-campus.

• Evaluate present student services
• Utilize MyFSU electronic services
• Conduct focus groups to ascertain commuter
  student preferences
• Administer a survey for all commuter services in
  April 2005

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11 - Create connections and expand support for
current models of student engagement

• Residential Life Programs
• Registered Student Organizations
• Student Development Record
• Volunteer Center
• Americorps V.I.S.T.A.
• American Democracy Project
• Torchbearer Leadership Awards
• Michigan Campus Compact
• Michigan Service Scholar
• Numerous academic programs
• Campus Community Forum
• FLEX

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11 - Create connections and expand support for
current models of student engagement (continued)

• New initiatives
• - Faculty Fellows Program
• - Faculty Friends Program

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11 - Create connections and expand support for
current models of student engagement (continued)

• Develop and initiate a campus open house for
  community members
• -- On-going activities
• Offer Riverdays Kick-Off
• Ferris Fest
• -- New Initiatives
• Campus Open House
• Founders Day
• -- NSSE

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12 Grand Rapids/Big Rapids Bus Initiative

• Unit the campuses of Big Rapids and Grand Rapids.
• Provide access to FLITE by Grand Rapids students.
• Serve recruitment efforts by allowing classes of
  students to visit the Big Rapids and/or Grand
  Rapids campus.
• Assist staff commuting from each campus.
• Improve third-class mailing from Grand Rapids.

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Student Affairs Assessment

• Engage in systematic, ongoing assessment in order
  to improve our student services/activities.
• Given declining resources, our decisions need to
  be increasingly data informed.
• Assessment data helps us decide whether to
  increase or decrease funding to particular
  activities, based on their effectiveness.

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Student Affairs Work Plan/Assessment
Timeline January 13, 2005
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Student Activities Services Collaboration

• Arts and Lectures Paula Hadley-Kennedy
• Admissions Records Cathryn Claerhout
• Alumni Relations Mary Kay MacIver
• Jeremy Mishler
• Athletics Brian Kegler
• Commencement/ Mike Cairns
• Orientation Sherry Hayes
• Dining Services Lori Helmer
• Housing Brian Kurisky
• Leroy Wright
• Minority Affairs Karyn Benner
• Raymond Gant
• Public Safety Marty Beldsoe
• Rankin Center Mark Schuelke
• Student Leadership Activities Cindy Horn
• Summer Camps Pete Kallio
• University Advancement Marketing Ted Halm
• University Recreation Wendy Dodd
• Bob Sinclair

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Examples of Collaboration/Integration

• Kids/Sibs Weekend Housing will publicize summer
  camps during this event.
• Summer Camps will work with Admissions to
  publicize Ferris academic majors.
• Faculty/Staff Volleyball UREC/Enrollment
  Services first Friday of each month starting in
  April 2005.

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Grad Fair

• The following areas are working together
• Alumni Affairs
• Lundberg Bookstore
• Commencement
• Financial Aid
• Career Services
• Dining Services
• Colleges
• Student Leadership Activities/Torchbearer
  Society

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Activities for Off-Campus Students

• Midnight Madness
• Basketball Frenzy
• Ferris Finest Talent Show
• Pig-nic/Step Show
• Ferris Fest
• International Festival
• Intramurals (60 of participants are from
  off-campus)

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Centralized Ferris State University Calendar

• Ted Halm, University Advancement and Marketing,
  is launching a new and improved university-wide
  calendaring system.
• This calendaring system will centralize calendar
  inputs, and showcase all major University
  events/activities and information pertaining to
  them.