City Centre Safe

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City Centre Safe

• Inspector Steve Greenacre
• Sergeant Jan Brown
• Greater Manchester Police
• Telephone [phone]
• E-mail - steven.greenacre_at_gmp.police.uk
• jan.brown_at_gmp.police.uk
• www.citycentresafe.com

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Changing drinks industry

• Changing ownership of pubs and clubs
• Split between retail and production
• Development of super pubs
• Where does a pub end and a night club start ?
• Standing room only
• Influence of design on group dynamics

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Changing drinks industry

• Concentration on youth market
• Increased competition Happy Hours
• Response to rave and drug scene
• Alco pops increase in female drunkenness
• Bottle culture commercial imperatives
• Availability of glass as a weapon

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Changing drinks culture

• Binge drinking drink is the reason for
  socialising
• Ibiza culture, debt and credit
• City Centre ghettoes for young drinkers
• Erosion of traditional drinking patterns
• Decline in mixed age usage role models

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Challenges of the Night Time Economy

• Vastly increased number of users
• Manchester - 250 increase in licensed premises
• Licensed capacity 260,000
• Up to 120,000 drinkers on busy Saturday night
• No corresponding increase in resources

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Challenges of the Night Time Economy

• Regulation by market forces ?
• What about death throes ?
• Towards 24 hours at what price ?
• 2 am peak for reported assaults
• Competition for limited resources
• Later opening hours ?
• What about market forces !!

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Challenges of the Night Time Economy

• Lack of Authority Figures in public spaces
• Do new additions to Police family work at night ?
  
• Growing pains of night time infrastructure
• How do people get home ?
• Joined up planning

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City Centre Safe

• Holistic partnership initiative focused on night
  time economy
• Currently employs over 20 strategies or
  interventions
• Worked closely with Government on national
  alcohol strategy , 2003 licensing act.
• Work in close partnership with licensing trade at
  all levels and wide variety of private and public
  sector partners

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City Centre Safe

• We want everyone to able to enjoy a drink in
  safety. That is why I am pleased to be visiting
  the pioneering City Centre Safe scheme in
  Manchester. This scheme shows that a partnership
  of police, local councils and the drinks
  industry, can succeed in creating a better and
  safer city centre for everyone.
• Hazel Blears,
• Minister of State at the Home Office, 19th
  September 2003.

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Aims

• To reduce the number of serious assaults and
  glass related injuries
• To work in partnership with the licensed trade to
  improve the management of licensed premises
• Promote the provision of safe drinking
• Reduce perception of drunkenness, rowdiness and
  disorder

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Strategies

• Alcohol Bye-Law - Targeted Policing
• Model - Late Night Transport
• Safe Havens Scheme - Secure
• Transport Corridors - Taxi Safe
• Top Ten Enforcement Scheme
• Multi Agency Licensing Visits
• Manchester Best Bar None Award
• Server Training
• Alcohol Arrest Referral Scheme
• Social Norms Marketing

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Managing Public Spaces

• Alcohol Bye Law
• Be aware of ripple effect !
• Hot spot foot patrol early intervention
• Night Time Security Blanket pool resources
• Co-ordinate resources Policing Triangle

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Achieving the Tipping Point

• Late Night Transport -
• Limited number of bus stops, routes.
• Secure Transport Corridors
• Night Bus Branding
• Employment of bus loaders
• Lighting, CCTV, Bottle Bins
• Conflict management training,
• Nite Net radios
• CCTV emergency help points
• Safe Havens
• Co-ordinated private security response

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Managing Licensed Premises

• Setting standards
• Working together, shared goals
• Support and enforce
• Mixed usage, increase business
• Vibrant safe city centres

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Manchester Best Bar None

• Annual award scheme - first awards March 2003,
  sponsored by Budweiser
• Result of extensive consultation
• Establishes industry standard
• Rigid application and inspection process
• Landmark on local social scene, commercially
  attractive
• Best Bar None logo - a quality kite mark of a
  safe venue

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Licensing Enforcement

• Analysis 51 assaults inside licensed premises
• Top Ten Enforcement Scheme
• Action Plan J.A.L.A.C.
• Multi Agency targeted visits
• Clear audit trail of evidence
• Empowerment of partners
• Risk Assessments
• Proven Crime Reduction Technique

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Licensing Reform National Alcohol Strategy

• Preparing for the new act
• What do we want and how to get it
• Matching resources with new demands
• Early findings of the consultation process of the
  strategy
• How City Centre Safe fits in

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Social Norms Marketing

• Provide simple coping strategies
• Changing harmful behaviours
• Paint picture of reality not reinforce negative
  perceptions
• Market success !
• Manchester 2,500,000 visitors per week, average
  weekly number of serious assaults 3.5

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Marketing and Publicity

• Whats available ?
• Think Safe Drink Safe
• Best Bar None
• Off the shelf recognised national brands
• Award winning radio campaigns

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