CHANGING CAMPUS CULTURE: A GREENPRINT FOR SJSU

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CHANGING CAMPUS CULTURE A GREENPRINT FOR SJSU

• Anne Fountain (Faculty advisor )
• Jessica Bruns (Hospitality Management )Onder
  Kustu (Finance, Business)Alvin Lee
  (Electrical Engineering,Engineering)
• Daisuke Seto (Meteorology, Science)

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• Climate change affects everyone
• We all must do our share to solve the problem

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Greenprint for what SJSU can do

• Make CSI course permanent
• Boost Sustainability Week
• Campaign for cultural change
• Gardens for graduating classes
• Community participation
• Use drama to educate
• Eliminate PLASTIC BOTTLES from campus

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Defining the problem

• Plastic material (PET) is derived from petroleum
  or natural gas.
• 17 Million barrels of oil is required annually to
  produce the PET bottles (Pacific Institute,2007).
• 17 Million barrels of oil could fuel 1 Million
  cars per year (RPN,2008).
• Americans consume 80 million bottles of water
  every day.
• 80 of the bottles are not recycled and litter
  the environment (treehugger.com).

Source http//blog.case.edu/james.chang/2007/06/i
ndex
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U.S. bottled water consumption STILL GROWING!
Source Beverage Marketing Corporation,2006

• 2007 U.S. bottled water consumption change 7.8
  ?

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Whose problem is it?
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Bottled water market
Ship water 5,000 miles Southern CA ?Northern
CA?
France
Source www.globalpackagegallery.com

Fiji
Source www.threesacrowdevents.com
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Marketing of Bottled Water

• Claim that it is safer than tap water
• Sell fantasy (e.g. Fiji water)
• Create images of pure, healthy water

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Public responsibility

• Understand quality of our drinking water
• Bay Area ? From Hetch Hetchy Reservoir
• high quality drinking water

Source tripcart.typepad.com/tripcart_the_blog/200
7/06
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Is bottled water purer, safer, and healthier than
tap water?

• Tap water
• Regulated by EPA
• Quality and safety monitored by EPA

• Bottled water
• Regulated by FDA using EPA standards
• 40 of bottled water is bottled tap water

Source RPN,2008
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What could happen if the problem is not remedied?
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Potential impact

• Environmental impact
• -Oil consumption
• -GHG emissions
• -Pollution (1000yrs)
• Other impact
• -Wasted Water
• -Wasted Energy

http//i-eclectica.org/2007/11/14/great-pacific-ga
rbage-patch/
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Obligations of those involved
Cost
Education
Action
Student Sami Monsur at the Humanities and Arts
Holiday luncheon
http//flickr.com/photos/99464159_at_N00/612408772 
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Proposed solution

• Eliminate bottled water from campus
• Provide reusable bottles to students
• Install filter faucet units to drinking
  fountains
• Discourage sale of bottled water on campus
• Encourage sale of reusable bottles on campus

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Can we make drinking from a fountain easier?
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Missing ingredients

• ? Filter and faucet units

Fountains - installed in many
buildings Faucets - easy to refill water
bottle - 250 per unit to install?
Filters - reduce odor - remove
chemicals etc.
Source Drinking Fountain Doctor.com
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Missing ingredients

• ?Reusable water bottles

• Lower life-cycle cost
• plastic or metal
• logos
• Designers sponsors

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Support and Involvement

• Frank Schiavo, MODERN-DAY THOREAU
• -- a messiah of the environment who infused
  a generation of students with his passion for
  using as little of planet Earth's resources as
  possible -- is retiring.He leaves behind a
  legacy of environmental consciousness that makes
  him an icon for those he taught at local high
  schools and, most recently, San Jose State
  University. Consider Schiavo's life He lives in
  a solar-powered house. He recycles everything
  that doesn't make it to his
• Published on June 16, 2003, San Jose Mercury News
  (CA)
• Sarah Bronstein, Director of Community
  Environmental Affairs
• --Shared vision between the mission of
  Associated Students and the Vision of the Climate
  Solutions Initiatives from the UNVS196D.
• ?Comments of support

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These people have started..
Dr. Mark Novak, Dean of International and
Extended Studies
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NO to one-use bottles YES to refillables!
MOSAIC Director, Hyon Chu Yi-Baker

Assistant Director, Sadika Sulaiman Hara


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YES to reusable water bottles!
Ryan Wu, President, Global Studies Club.
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What a couple of weeks of bottled water use
leaves behind.
Onder Kustu of the CSI course
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When will you?
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Special Thanks to Rita Foster!