decision

1

leadership practices
applications
decision making
collaboration
step up, step back
problem solving
culture of trust
managing risk
2

collaborative leadership
and decision making
3
what do we do?
when do we do it?
when do we decide?
4

leaders must
5
deliver the right product

• Build Trust?

6

Never or Rarely Used 64
Always or Often Used 20
Sometimes 16
Rarely 19
Often 13
Never 45
Always 7
Standish Group Study, reported by CEO Jim
Johnson, XP2002
7

and
8
consistently delivers business
value
9

• deliver
• value?
• whats that?

10

calculation
Value Calculation
Benefits
11

calculation
Value Calculation
Guess
12

we need some help !
13

Purpose
Considerations
Costs and Benefits
14

• where
• do
• we
• start?

15

Mission
Vision
Values
Strategic
Strategic Intent Strategy Purpose
Long-Range Goals
SWOT / 5Q
Annual Objectives
Action Plans (what, who, when)
Tactical
Individual Business Objectives
16

Mission
Vision
Values
Strategic Intent Strategy Purpose
Strategic
Long-Range Goals
Start Here
SCO / 5Q
Annual Objectives
Action Plans (what, who, when)
Tactical
Individual Business Objectives
17

Purpose Based Alignment Model
High
Differentiate
Partner?
Market Differentiating
Who cares?
Parity
Low
High
Low
Mission Critical
18

Purpose Based Alignment Model
High
Innovate, Create
Do we take this on?
Market Differentiating
Achieve and Maintain Parity, Mimic, Simplify
Minimize or Eliminate
Low
High
Low
Mission Critical
19

• How about an example?

financial documentation system
20
3,000 functions!

21

Purpose Based Alignment Model
High
What goes here?
Anything here?
Market Differentiating
Anything here?
Most are usually here.
Low
High
Low
Mission Critical
22
350 differentiators

23
focused on
differentiators
simplified the rest
24

• results
• better product
• cut time by 50
• 60 cost reduction

25
strategy sustainable competitive
advantage

• Sustainable
• Competitive advantage

26

Strategy?
High
Differentiate
Partner?
Market Differentiating
Who cares?
Parity
Low
High
Low
Mission Critical
27
strategy equals decision filters

28

• the 5 questions
• 1. Whom do we serve and what do they want and
  need most?
• 2. What do we provide to help them?
• 3. What is the best way to provide this?
• 4. How do we know we are succeeding?
• 5. How should we organize to deliver?

29
the billboard test
30
You Think My Products Are Good? You Should See
My Chart of Accounts!
31
We invest more in our WMS than we do in product
development
32
To be the low cost airline.
- Southwest Airlines
33
Will this help us be the low cost
airline? -
Southwest Airlines
34

• cascade
• decision
• filters
• throughout
• organization

35

• decision filters
• make daily decisions
• schedule projects
• what to develop

36

• How about another example?

single purchase, multiple credit cards
37
requires customization
38

High
Differentiate
Market Differentiating
OR
Parity
Low
High
Low
Mission Critical
39

High
Differentiate
Market Differentiating
Low
High
Low
Mission Critical
40
pass the billboard test?
41
A fist full of credit cards
42
Give Me Your Tired, Your Poor, Your Maxed Out
Credit Cards
43
treat exceptions as exceptions
44

caveats
45
Managing Risks

• List Three Professional Options

common sense not common practice
46
parity IS mission critical
47
Differentiating changes over
time
48

• Leadership Influence

innovate!
49

Business Value Model
Purpose
Considerations
Costs and Benefits
50
other considerations
?
51
time to market
52

risks
53

• Collaboration Model

flexibility
54

dependencies

• Collaboration Model

55

• team size and experience
• market uncertainty
• domain knowledge
• team capacity
• technical uncertainty

56

Purpose
Considerations
Costs and Benefits
57

Purpose
Considerations
Costs and Benefits
58
conversation

59

resolve differences

60
group chunks high medium - low
61

Purpose
Considerations
Costs and Benefits
62
at the end of the chunk

63
did model inputs change?
64
adjust BV model run features thru
model
65

now you can ask
66

• Do we have enough business value to go to market?
  

67

• Should we continue?

68

• If so, what goes in the next iteration?

69
adjust BV model run features thru
model re- prioritize
70
Lets give it a go.
71
Start Up

• Exercise Pick a project.

Practicum Pick an objective, a brand, or a
project.
72

What is the purpose?
High
Differentiate
Partner?
Market Differentiating
Who cares?
Parity
Low
High
Low
Mission Critical
73

• your
• decision
• filter?

74

• the 5 questions
• 1. Whom do we serve and what do they want and
  need most?
• 2. What do we provide to help them?
• 3. What is the best way to provide this?
• 4. How do we know we are succeeding?
• 5. How should we organize to deliver?

75
Whats On Your Billboard?
76

Purpose
77

your considerations?
78
prioritize
79
costs and benefits ?
80

Business Value Model
Purpose
Considerations
Costs and Benefits
81

resolve differences

82
group chunks high medium - low
83
add what to make better decisions ?

• Transaction
• Costs

84
build some chunks
85
at the end of the chunk

86

• did
• the value inputs change?
  

87
market window moves out
88

summary
89

Business Value Model
Purpose
Considerations
Costs and Benefits
90
its a conversation
91

what do we do?
92

when do we do it?
93
when do we decide?

• Protect Team Boundaries

94

• using the value model

Enough value to go to market? Yes? Deploy
No?
build highest value chunks
prioritized chunks
adjust VMif inputs changed
objectives / projects / ideas
Value Model
Continue? No? Stop. Yes?
discuss value and value to date
Value Model
95

ideas that work?
96