Selling an Idea or a Product

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WELCOME TO DIGITAL VOICE MAIL BROADCASTING
Providing A Marketing Solution To Mortgage Banke
r Brokers
To, Client Mr/Ms. XXX Company Company
XXX From ListeNation Rep Name Date July 7, 2001
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To Control The Ball, First Be Aware of the
Obstacles
Mortgage Banking Aware of the Risk..
Direct Mail Less than 17 of all direct mail
offers are opened. Once opened, people spend
from 5-to-6 seconds with each piece. Therefore,
sending 100 direct mail offers will result in 17
of them getting opened, and 102 seconds of
"captured" attention
Tele-Marketing Over 90 of telemarketer calls
never make their pitch due to the ever-increasing
response of I am not interested.
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And Then, Recognize The Opportunity
Mortgage Banking Opportunity
With an estimated 200 million answering machines
and voice mailboxes, the telephone/answering
machine is the single largest common device
possessed by the American home or business.
Humans will only believe up to 30 of what they
read. However, we will believe up to 70 of what
we hear from other people.
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So, What Is Digital Voice Mail Broadcasting?
Mortgage Banking Overview

• It is a new Person-To-Person marketing
  solution that utilizes a powerful marketing tool,
  the HUMAN VOICE.
• The messages are psychologically profile to
  your target market. It is warm, personal, and
  relevant with emotional triggers.
• It gives you the ability to leave thousands or
  millions of digital messages in a day on
  answering machines.
• It generates 2 - 5 times the response rate vs.
  Direct Mail Telemarketing all at less than the
  price of a stamp

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So, Why Use ListeNation Digital Voice Mail
Broadcasting?
Mortgage Banking Key Factors

• Immediate Gratification Effectiveness and
  Measurable Results
• Active Exposure Rapid Distribution Response
• Flexibility Rapid Distribution Absolute
  Scalability
• Targetability Personal Touch and Emotional
  Impact
• Accountability Timing Flexibility
  Reliability
• Responsibility Environmentally Concerned
  Consideration

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How Where Can You Use Our Service?
Mortgage Banking Applications

• New Lead Generation Home Equity, FHA, VA,
  125LTV, and Sub-prime Loans. The response rate
  of ListeNation Digital Voice Mail Broadcast can
  range between 1 to 3 full percentage rates.
• Pre-Call Post-Call to Direct Mail A Pre
  call or Post call message can improve your
  direct mail campaign up to 20 of original
  performance.
• Cross Selling Use the ListeNation Digital
  Voice Mail Broadcasting to market other
  financial products.
• Customer Loyalty Referral Program Use the
  ListeNation Digital Voice Mail Broadcasting to
  create customer loyalty generating qualified
  leads.