10 Tech tips for Real Estate Professionals

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10 Tech tips for Real Estate Professionals
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1. Spam and how to avoid it

• How do spammers find your address?
• Site Scraping
• Account Guessing / Brute Force
• Tricking you (mailing lists, site forms)
• Buying it from your ISP

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1. Spam and how to avoid it

• What can you do to stop it?
• Use a throw-away e-mail address
• Always look out for check this box for
• Treat unsubscribe requests with suspicion
• Never reply to spam
• Forward to spam_at_cbgundaker.com if you receive it
  at cbgundaker.com

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CBGundaker.com Statistics
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2. Avoiding Adware/Spyware

• Install a reputable complete security software
  suite, like Norton or McAffee
• Do not develop a habit of automatically clicking
  OK when prompted
• Avoid certain kinds of free software games,
  music, gambling, screen savers, desktop images,
  pornography

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2. Avoiding Adware/Spyware

• Never purchase suspiciously low-priced software
  online or through e-mail offers.
• Consider using an alternate browser, like
  Firefox, if you continue to have problems with
  Internet Explorer.

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3. Protecting your Identity

• Keep your passwords secure, regardless of how
  important you may consider the application
• Never re-use a password for online banking or
  credit card access that you use for any other
  activity online

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3. Protecting your Identity

• Choose difficult to guess passwords avoid pet
  or childrens names. Change them regularly.
• Be cautious when purchasing items online through
  an unkown vendor, or avoid it completely. Use an
  online service like PayPal rather than providing
  CC information to vendors

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3. Protecting your Identity

• Learn to identify Phishing Scams. Never click
  links from e-mail that claim to direct you to
  your bank, credit card or other financial
  institution. Type the URLs directly into your
  browser.

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4. Marketing Yourself

• Make sure the popular real-estate sites contain
  accurate and up to date information on you.
• Check your contact information on a regular basis
  make sure you keep your mobile phone up-to-date

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5. Marketing your Listings

• Always double-check listing accuracy.
• Keep a minimum of 6 pictures, but more are
  recommended. Listing exposure is directly
  related to the availability and number of
  pictures.
• If you make changes to a listing, notify
  support_at_cbgundaker.com with MLS

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6. E-mail dos and donts

• Never spam potential clients
• When e-mailing your SOI, you can use the BCC
  field to prevent each of them from seeing each
  others addresses
• Use a professional signature make sure they
  know you arent an amateur
• Know when/how to use auto-prospecting

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7. Keeping in touch

• Consider an e-mail capable mobile device if you
  dont have the opportunity to check the computer
  often
• Getting the most out of your laptop

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8. Digital Images

• Image size File size arent the same thing. A
  small camera provides the same quality image as
  an expensive one, since you must resize anyway.
• Average web listing image lt 50k
• Average camerage image gt 1mb

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9. Back up your data OFTEN

• Portable USB storage devices
• External hard drive
• DVD-ROM Backups

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10. If youre over your head

• Recognize when youre in over your head, and
  contact a professional sooner rather than later
• Often, computer problems are compounded when
  someone tries to fix it themselves without
  knowing what to do.

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10. If youre over your head

• CBG Phone support 9am-5pm weekdays 314-298-5300
• E-mail support in case of emergencies
  support_at_cbgundaker.com