Ovens, cooling - freezing systems, air condition, heating lamps, ... Stop pretending good restaurant must be expensive. Fine dining, fresh, home made products ... – PowerPoint PPT presentation
Ovens, cooling - freezing systems, air condition, heating lamps, etc.
Staff toilet
Storage room 15m2
focus on fine dining cuisine
8 1st floor
Kitchen
Office 6m2
Storage room 15m2
Loft storage room 20m2
Staff toilet
9 OUR BRAND
Philosophy
Stop pretending good restaurant must be expensive
Fine dining, fresh, home made products
Educated, experienced staff
Trained service
Outside catering- embassies etc.
References
10 Licenses
Alcohol license
Food catering license
Opening license weekdays 11-01
weekends 11-03
Outdoor Garden license
11 PRODUCTS
Lunch 11-5 , easy, fresh, quick
A la carte/dinner 5 11, seasonal influences
Travel agencies deals /
Tourist group menu
Catering , private parties, weddings
12 SALE
SALES after transition from previous owner to Restaurant
2008
14th May 2 523 000 Isk
June 4 056 000 Isk
July 4 838 000 Isk
August 5 631 000 Isk
Sept 3 258 000 Isk
October 3 630 000 Isk
November 3 348 000 Isk
December 3 463 000 Isk
8 months total 30 700 000 approx.
13 Outgoings
FIX COSTS average per month
Rent negotiable with owner of the building(current 400 000)
Heat, Electricity 45 000 50 000
Security- 20 000
Telephone /internet- 20 000
Garbage disposal 20 000
Extra cost (candles, napkins, cleaning supplies, ) 50 000
Pay roll 1 200 000
Total 1 710 000
FOOD AND BEVERAGES COSTS
The food and beverages cost is aprox. 30 of sales per month.
14 MARKETING
Our marketing campaign for this year
Printing media and local Radios stations
Special deals with hotels
Summer garden festival
15 Employees
3 chefs full time
2 waiters full time
2 waiters part time
Part time employees during summer
16 Environmental
Main shopping street in Reykjavik. Bank offices next door. Hotels in surroundings. Designer stores. Bus station 200 m. Large parking lot behind the building. Good marketing with lobby staff in main hotels and travel agencies