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SelectaDNA Presentation

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... scenes through the recovery and analysis of traces of the SelectaDNA solution ... Even the tiniest trace can be forensically analysed to prove ownership. ... – PowerPoint PPT presentation

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Title: SelectaDNA Presentation


1
SelectaDNA Presentation ACPO Regional Engagement
Seminar- Business Crime
Contact Details roger.lyddon_at_selectamark.co.uk ww
w.selectadna.co.uk 01689 860757
2
What is SELECTADNA?
  • SelectaDNA is a Forensic Crime Reduction System
    which
  • Allows Police to link criminals to crime scenes
    through the recovery and analysis of traces of
    the SelectaDNA solution
  • Reduces crime by alerting criminals of its use
    The DNA Fear Factor

3
How does it work?
  • Each SelectaDNA product contains its very own
    unique DNA code in every molecule
  • This DNA code can be forensically analysed to
    prove who the registered owner is

4
4
SelectaDNA Property Marking Kits
To Reduce Theft Burglaries
5
5
UV Tracer
Once dry the solution is not visible. The UV
Tracer allows the Police to locate the marking by
scanning an item with a UV Light - the mark
fluoresces blue.
6
6
Microdots For Immediate ID
1000s of Microdots in the solution can be read
under a microscope to show our database phone
number and a unique customer code.
7
7
Unique DNA Code
Each pot of SelectaDNA contains its own unique
DNA code. Even the tiniest trace can be
forensically analysed to prove ownership.
8
8
How does it reduce Theft Break-ins?
The DNA Fear Factor By alerting thieves to
its use, they are immediately put off breaking
into properties and vehicles and stealing marked
items.
9
9
Public Awareness
  • Outdoor Signage

10
10
Public Awareness
  • Advertising and Press

11
11
Raising Awareness Amongst Offenders
12
12
Who uses SelectaDNA?
  • 28 UK Police Forces now use SelectaDNA
  • 13 Boroughs in The MET
  • Local Authorities
  • 100s of Schools and Colleges
  • Housing Associations
  • NHS Trusts
  • Neighbourhood Watch Associations

13
13
SelectaDNA Grease Gel
  • Offender Marking products which transfer from
    marked property onto offenders skin and clothing.
  • SelectaDNA Grease to prevent metal theft
  • SelectaDNA Gel for covert Police operations

14
14
SelectaDNA Intruder Spray
  • Spray system to mark offenders with a DNA code
    and UV tracer
  • Also available as a small covert unit for Police
    Trap Vehicles

15
15
SelectaDNAs ABC Strategy
  • Our Strategy to maximise the Reduction of Crime
    and to protect as much of the local community as
    possible
  • Advertise the use of SelectaDNA to criminals
  • Best Value - to protect as many homes as possible
  • Comprehensive range of products training for
    Police

16
16
Value For Money
  • SelectaDNA Kits (Min. 500) supplied in bulk to
    Police 12 VAT
  • SelectaDNA Home Kit for a member of public 49
    inc VAT
  • SelectaDNA Small Commercial Kit (100 items) 99
    VAT
  • SelectaDNA Grease 100ml to Police 158.95 VAT
  • SelectaDNA Covert Spray 280.00 VAT
    (Consumables 99 VAT each)

17
17
Crime Reduction
  • 100 Reduction in Burglaries (in 2 months) - Met
    Police, Southwark
  • 85 Reduction in Domestic Burglaries - Met
    Police, Greenwich
  • 70 Reduction in Burglaries - Devon Cornwall
    Constabulary
  • 44 Reduction in Burglaries - West Midlands
    Police
  • 50 Reduction in Thefts and Burglaries - Norfolk
    Constabulary
  • 70 Reduction in School Burglaries - LB of
    Havering LEA
  • 47 Reduction in School Burglaries - LB of
    Kingston LEA
  • 90 Reduction in Commercial Thefts - Winsford Ind
    Estate, Cheshire
  • 100 Reduction in Theft from Voids - Pennine
    Housing, W Yorkshire
  • 100 Reduction in Thefts from Hospitals - Ealing
    NHS Trust
  • Figures above based on 6-18 month periods unless
    stated otherwise

18
18
GlaxoSmithKline
19
WINSFORD INDUSTRIAL ESTATE
  • The use of SELECTADNA by all 102 businesses in
    on the estate has resulted
  • Reduction in 100 break-ins by
  • Since the launch in December 2006, there have
    been no break-ins compared to regular incidents
    previously.
  • Estate Manager, WInsford Industrial Estate

20
Main Benefits and Features of SelectaDNA
  • Reduces thefts and burglaries by up to 85
  • Microdots allow ID of property in real time
  • NO Annual Licence Fee for any SelectaDNA product
  • Adaptable spray systems
  • DNA Fear Factor criminals scared stiff of DNA
  • Reduces the Fear of Crime

18
21
Other Selectamark Products
  • Wide range of UV Lights from hand-held torches to
    custody suite lighting
  • Bikeregister.com - the national online Bicycle
    Marking and Registration scheme
  • Selectamark visible marking for etching of IT
    AV equipment, vehicle and plant windows etc.
  • Asset and Security Labels

18
22
Thank you for time and do you have any questions.
Contact Details roger.lyddon_at_selectamark.co.uk ww
w.selectadna.co.uk 01689 860757
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