GREEK ECONOMY GREEK FRANCHISE INDUSTRY KEM WORLD FRANCHISE EXHIBITION

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AGENDA
GREEK ECONOMYGREEK FRANCHISE
INDUSTRYKEM WORLD FRANCHISE EXHIBITION
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DEMOGRAPHICS
Source General Secretariat of National
Statistics Service of Greece
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Confidence in the Greek Market
Source Ministry of Economy and Finance, Greece
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Important Facts

• New Tax Reform
• - Reduction of the corporate tax rate from 35
  25 by 2007
• - Simplification of the tax system - Reduction
  of Red Tape

• Strong Banking System
• - Greek Banks account for approximately 16 of
  the banking market share in South East Europe

Source Ministry of Economy and Finance, Greece
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GREEK FRANCHISE INDUSTRY
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Franchise in Greece Facts and FiguresFranchise
in Greece goes through a stage of development and
evolution.
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DEVELOPMENT OF THE GREEK FRANCHISE SYSTEMS
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Greece - Balkans
Turkey
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Profile of the Greek Investor

• Interest of Investment
• Franchisee ---------------------------------------
  ------ 79.29
• Franchisor-Master Franchise ----------------------
  8.52
• Age
• From lt30 44 -----------------------------
  -- 78.2
• Almost 1 in 2 is an entrepreneur/businessman
• Almost 1 in 2 can invest more than 90.000

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Interest per Franchise category for 2005
New sales per category
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