Introducing HAEORUM CO',LTD

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Introducing HAEORUM CO.,LTD
2003. 06
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Table of Contents
I. II. III.
Company Summary Business Information Financial
Status
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Company profile

• As an expert company in the area of financial
  eBusiness, Haeorum Technology, which has evolved
  from the know-how accumulated by the Daewoo Group
  establishes system infrastructure for major
  financial circles, performs system consulting and
  handles maintenance and repair work of systems.

• Company name HAEORUM CO.,LTD
• Established Date January, 2000
• Starting capital 500 million
  won
• Chief Executive Officer GiTae Kim
• Number of employees 26 (As of January
  2003)
• Business Category Developing and
  Marketing H/W and S/W
• Address 1308,
  Woolim e-Biz Center, 170-5,
• Kuro3-Dong,
  Kuro-Ku, Seoul, Korea
• Contact TEL
  02-2108-2450 FAX [phone]
• 
  Homepage http//www.haeo.co.kr

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Business Field
Business areas of Haeorum Technology is
compounded of existent businesses and new
businesses. The existent business area includes
system establishment, system consulting and
system maintenance. The new business field is
comprised of MSP and developing financial
solutions.
Existent Business Area
New Business Area
System Infrastructure Establishment
System Consulting
System Maintenance
MSP Business
Financial Solution Business
Supplies the optimal platform that the customer
needs
Provides the best solution that meets customers
demand
Solves customers concerns with the best possible
method
Provides management which integrates established
infrastructure with various solutions
Provides financial e-biz solutions
Financial Circles
National Federation of Fisheries Cooperatives
TongYang Futrues Trading
Kookmin Credit Card
Daewoo Securities
Kookmin Futures
Sejong Securities
Keb Futures
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Management Philosophy
Leading Company in the IT Sector
Management Reforms
Creating Value
Maximizing Profit
Enforcing market control

• Improving the organization and operation
  processes
• Enforcing IT capabilities
• Creating efficient personnel management system as
  well as evaluating system

• Diversifying sources of profit
• Realizing economies of scale
• Enhancing the soundness of assets

• Establishing efficient marketing method
• Developing competitive products
• Conducting business activities that support
  ambitious profit goals

• Creating value for customer
• Creating value for stockholders
• Creating internal value

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Company History
HAEORUM CO.,LTD established (with paid up capital
of 50 million won) Designed and constructed
Kookmin Credit Card eBusiness system Designed
and constructed Daewoo Securities
system Officially registered as a reseller of Sun
Micro System First capital increase
January July October December
2000
2001
Established Portal site system of Sejong
Securities Research Officially registered as a
supplier of Solid Data Established the Qway
system of Daewoo Securites Officially registered
as the supplier of Teamquest (SMS
Solution) Authorized as a venture company by the
Small and Medium Business Administration Selected
as an excellent small/medium company by the Korea
Technology Credit Guarantee Fund registered as a
reseller of Legato Systems
January April September August December
2002
The second capital increase Supplied DB
performance management solution to Korea
Investment Trust Management Securities Co.,Ltd.
(KITC) Registered as the McData(SAN Switch)
general marketing company registered as a
reseller of Quantum-ATL
May June July November
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Current Organization Structure
Chief Executive Officer
Chief Operating Officer
R D
2 people
Business Sector
Management Sector
Sales Team
Consulting Team
Technical Support Team
Administration Team
Planning/Marketing Team
13 people
1 people
2 people
7 people
3 people
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Table of contents
I. II. III.
Company Summary Business Information Financial
Status
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Business Summary
Haeorum Technology creates system infrastructure
construction and conducts system consulting
needed in building the infrastructure to
financial circles which consists of banks,
security, futures, capital, insurance.
Furthermore in order to sustain continuous
security our company performs system maintenance
business.
Either integrate customers current computer
system or design new system in order to
reengineer business processes
Constructing financial system Infrastructure
Specialized Financial Systems Consulting
Provides system consulting which involves
everything necessary in planning, realizing and
managing dispersed network computing environment
System Maintenance
Administers the whole or part of information and
asset management activities in order to satisfy
customers who desire to concentrate on core
competency, acquire outside help, and save costs
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Major business achievements System
Infrastructure Construction System Consulting
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Major business achievements System
Infrastructure Construction System Consulting
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Major business achievements System maintenance
Customer
System Platform
Principal administrating system
Cyber trading system construction etc
Daewoo Securities

• UNIX System
• System software
• Network equipment
• System Backup equipment
• Road balancing server etc.

Cyber trading system construction etc
Sejong Securities
Kookmin Card
Card Portal system
KAMA
Web Portal System
Korea Telecom
EDI System
Tong Yang Futures Trading
HTS System
Korea Exchange Future, Tong Yang Securities etc.
Etc.
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Major collaborators
Systems Consulting
System Maintenance
HAEORUM
System Infrastructure
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Table of contents
I. II. III.
Company Summary Business Information Financial
Status
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Targeted Sales
(in million won)
20,000
15,000
10,000
5,000
2000
2001
2002
2003
(in million won)
Item
2000
2001
2002
2003 (E)
Sales
7,600
16,000
14,000
15,000
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Thank You