Creative Industries Call for Collaborative R

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Technology Strategy Board
Creative Industries Call for Collaborative RD
Proposals
LCACE SME Support Workshop 22nd May 2008
V1.02 080807
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Agenda

• Introduction to Technology Strategy Board
• Overview Creative Industry Support Initiatives
• The collaborative RD Programme
• Questions

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Introduction to the Technology Strategy Board

• Set up as an executive non government body July
  2007
• Responsible for Governments Technology Programme
• Guided by a business-led Governing Board
• Sponsored by DIUS
• Funded by Government, Research Councils, DAs and
  RDAs.
• Budget 1bn over 3 years
• Staff of around 75 people
• Based in Swindon (with desks in London)

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Role and Objectives

• To promote and support research into, and the
  development and exploitation of technology for
  business benefit for economic growth and quality
  of life
• To deliver a programme of financial support to
  encourage business investment in and use of
  technology
• To provide leadership to Central Regional
  Government and Research Councils on technological
  developments and innovation of importance to UK
  business
• To advise Government on areas where barriers
  exist to the exploitation of new technologies -
  and put forward recommendations for removing them

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Criteria for Support

• UK capacity to develop and exploit the technology
• Potential for impact and timescale
• The size of the global market opportunity
• A clear role for the Technology Strategy Board
• Add value identifying and addressing barriers,
  critical policy challenges, lever in other public
  funds, raise engagement, cross-government
  co-ordination a clear basis for business to
  engage in the agenda

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Supporting the Creative Industries

• Creative industries - a key application area
• Knowledge Transfer Partnerships
• Creative Industries Knowledge Transfer Network
• 10m call for collaborative RD

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Creative Industries Technology Innovation
Network

• Consortia University of the Arts, Imperial
  College, RIBA TIGA
• Contract to start in June
• To register for more information

http//www.citin.org/
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10m Collaborative RD Programme for Creative
Industries
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Overview Feasibility Fasttrack Projects

• Jointly funded by AHRC
• To help small/micro companies develop ideas
• Must be lead by a creative SME company
• To support exploitation of Technology
• Administratively light - monthly application
  assessment
• Beneficiaries must be UK based

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What are we looking for

• Novel/ innovative ideas
• Leading to new products, services, experiences,
  capability or
• Increasing the competitive advantage of existing
  ones
• Entry into the supply chain within 2-5 yrs of
  completion
• Demonstration that you understand your market
  the opportunity
• Multidisciplinary

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Scope for AHRC Funding

• Significant academic contribution from the
  following disciplines
• Classics, Ancient History and Archaeology
• Visual Arts and Media practice, history and
  theory
• English Language and Literature
• Medieval and Modern History
• Modern Languages and Linguistics
• Librarianship, Information and Museum Studies
• Music and Performing Arts
• Philosophy, Law and Religious Studies
• Encouraging knowledge transfer between academia
  business

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AHRCs broad definition of KT encompasses

• business interactions
• knowledge interactions with other audiences
• eg. museums and galleries, heritage sector
• research that informs public policy
• high-quality content for print, film and
  broadcasting
• media that is derived from arts and humanities
  research
• performances and exhibitions through which
• the outcomes of this research are experienced

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Out of Scope

• Proposals focussing solely on new content.
• Product design projects on behalf of client
  companies
• Applications from companies outside creative
  industries
• Or where there are no long tail benefits to a
  creative company
• Things that youre going to do anyway
• Projects where UK economy will not be the primary
  beneficiary.

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Feasibility Studies

• Grant up to 15k _at_ 75 contribution(20k
  projects)
• Buy in outside skills/expertise to
• Assess technical feasibility
• Develop early prototypes
• Assess market potential
• Buy machine time
• To develop business case, early demonstrator or
  proof of principle
• NB Does not fund proposal applications for
  other public sector schemes or capital investment

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Timetable Feasibility
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Fast Track Projects

• Grant up to 50k _at_ 50 contribution( 100k
  projects)
• Opens 2nd June
• Must be collaborative partners can be..
• Large companies
• Universities
• Outside the sector
• Outcome expected to be
• Exemplar/demonstrator
• Early stage prototype

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Timetable Fasttrack
Staggered launch to offer further development
funding for completed feasibility studies
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Application Process

• Full guidelines www.technologyprogramme.org.uk
• Application forms downloaded uploaded via
  website
• Feasibility single page
• Fasttrack
• ? NB You need to register first with the website
• Dedicated Helpline
• info_at_technologyprogramme.org.uk
• 01355 272155

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Assessment Process

• Panel evaluation
• Assessors predominantly industry practitioners
• Gateway Questions
• Technology inspired?
• Need for support?
• Is it in scope?
• Criteria questions
• Novelty
• Potential impact
• Achievable Outcome
• Grant awarded in rank order until pot exhausted
• Outline feedback agreed for unsuccessful
  submissions

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Top Tips

• Read the guidance documents
• Be as specific as you can about.
• Your proposal objectives/what youre trying to
  achieve
• Your target market and the revenue potential
• Why your idea is novel and or better than the
  competition
• Avoid generalities
• Ensure that you have the right partners
• To give you access to market
• Act as a testbed for your invention
• Subject matter experts
• Think about who is going to assess it

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Sian Brereton Lead Technologist, Creative
Industries Sian.brereton_at_tsb.gov.uk Technology
Strategy Board Block B, Floor 1 North Star
House North Star Avenue Swindon SN2 1JF   Tel
01793 442700www.innovateuk.org
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Knowledge Transfer Networks

• Aerospace and Defence
• bioProcessUK
• Bioscience for Business
• Chemistry Innovation
• Cyber Security
• Electronics
• Electronics Enabled Products
• Food Processing
• Grid Computing Now!
• Healthcare Technologies
• Industrial Mathematics
• Environment
• Intelligent Transport Systems

• Location and Timing
• Low Carbon Fuel Cell Technologies
• Materials
• Micro Nano Technologies
• Modern Built Environment
• Photonics
• Resource Efficiency
• Sensors
• UK Displays and Lighting
• Digital Communications

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Creative Industries KTN

• In development
• A national network, embracing all subsectors to
• encourage vertical horizontal knowledge
  exchange
• identify and address issues opportunities in
  common
• support formation of partnerships
• provide information resources
• Focussing on technology inspired innovation
• Working with existing networks to provide an
  overarching framework

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Knowledge Transfer Partnerships

• Facilitating the transfer of knowledge and spread
  of technical and business skills, through
  innovation projects undertaken by high calibre,
  recently qualified people.
• Company-based training for graduates
• Stimulating business relevant education and
  research in knowledge base
• Increasing business interaction with knowledge
  base