DLink Corporation

1
??????????? D-Link Corporation Sustainability
Report
2
Contents
1.Company

• 1.1 Vision(???????????????,????????/???/??????)
• 1.2 Organization
• 1.3 ????
• 1.4 Brand Value Company Culture
• 1.5 ????
• 1.6 Financial information

2.Social responsibility and service

• 2.1 Vision
• 2.2 Organization
• 2.3 SR???
• 2.4 ????Harmonious labor-capital relations
• 2.5 ???????Industrial safety and health
• 2.6 ???????Emergency preparedness and response
• 2.7 Being a good neighbor
• 2.8 ??????????????(????/?????????/???????)
• 2.9 ?????????????(??/???????)

3
Contents
3.Quality management

• 3.1 Vision target of a sustainable quality ISO
  9001 Organization
• 3.2 ISO 9001 Quality system
• 3.3 ISO 9001 ??

4.Environmental management

• 4.1 Vision target of a sustainable
  environmental
• 4.2 ISO 14001 Organization
• 4.3 ISO 14001 Quality system
• 4.4 ISO 14001 ??

• ????????
• ?????????
• ????(??)
• ?????????

4
Contents
5.Information security

• 5.1 Vision target of a information security
• 5.2 Information security Organization
• 5.3 Information security ??

5
?(1)???????????
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???/?????!!
6
?(2)???????Core Winning Capabilities

• ??
• ????,?????
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• ??????????
• ??
• ?????????????
• ??????,??????
• ??????????
• ??
• ??????????
• ???????????
• ??????,??????

• Innovation
• Take Initiatives and Adapt to Changes
• Develop New Products and Lead Technologies
• Aggressively Expand into New Markets and New
  Customers
• Speed
• Quickly Respond to Market Changes and Customer
  Requests Shortest Design cycle and Time to Market
  
• On-time Order Fulfillment
• Cost
• Continuously Lower Down Cost
• Simplified Products, PartsProcesses
• Make the Best Use of Resources to Seek Optimal
  Profitability

7
?(3)??????

• ????
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8
(3)Employee Core Competency

• The Customer is NO.1
• Listen to Customers
• Deliver satisfactory services products on time
• Establish long term and win-win customer
  relationships
• Teamwork
• Be open , direct and appropriate
• Work as a team .Help , respect and trust one
  another
• Commit to and fully support team decisions
• Accountability
• Take risk to accomplish objectives
• Fulfill what is committed and do not give excuse
• Take additional responsibilities to ensure
  companys success as a whole
• Cost Consciousness
• Do things right at the first time
• Continuously reduce cost
• Make the best use of all resources and avoid any
  waste
• Discipline
• Follow SOP
• Walk the Talk

9
Company
1.Company
1.1 Vision ????
Seize every opportunity and innovateEven during
these tough economic times, we are seeing real
growth opportunities, such as the high demand of
converging networks/IP solutions and deployment
of IT infrastructure in emerging applications.
Focusing on growing our presence in these
geographical areas will play an important part in
helping us achieve our aggressive development
objectives, especially as both Europe and North
America are saturated markets and face extremely
strong competition. Through our core competencies
in innovation, cost control and time-to-market
delivery as well as our comprehensive product
portfolio and established worldwide distribution
channels, we can distance ourselves from the
competition and remain on top. Innovation will
be key to our success and we must apply our
creative energies towards enhancing our products,
business operations, as well as sales and
marketing efforts. Whilst we largely produce
commodity products we have the opportunity to
show our customers how our products can fit
together solutions that will improve their
lifestyle, something which our competitors have
not been able to achieve. D-Link is a well-known
global brand, and our products are good in fact
equal to our competition but we must improve and
strive to become the best. We must consistently
deliver on our promise of providing the highest
quality products and customer service to our
consumers. We must also strive to lower our
costs, which will ultimately yield higher profit
margins and greater satisfaction levels for our
business partners and customers. By accomplishing
these goals, D-Link together with our partners,
will be in a position to offer the best solutions
on the market for our customers.
10
Company
Share resources globally and enhance quality
Over the next three years, our goal is to focus
on quality, productivity and service. Delivering
high quality products, documentation, customer
service, processes and sales marketing are
paramount in providing value and quality to our
customers, as is innovation in business
operations and sales marketing, to further
enhance our overall customer service
experience.In our pursuit of quality we must
evaluate how we can shorten our time-to-market so
that we can expedite the fulfillment of our
products and solutions ahead of our competition.
We must improve our work efficiency by setting
priorities and focusing resources on the right
products that not only meet customers demands
but that furthermore generate the greatest
revenue."Globalization" will be key for the
D-Link family going forward. We must leverage all
D-Link resources around the world to share them
across borders and create greater synergy
internally. We must convey to our customers that
D-Link is a globally renowned brand and it is
imperative that we create a brand image that is
consistent and unified.As we build our future
platform we must ensure all resources are
transparent, correctly employed and shared. Our
local presence is essential, as it allows us to
act locally with a great degree of flexibility
and efficiency whilst drawing on global
competencies and resources. Completing this
vision of D-Link globalization will allow us to
increase our efficiency and become strong enough
to dominate the market.
11
Company
Corporate responsibility and sustainabilityAt
D-Link, we are committed to being environmentally
responsible in our business operations, products,
lives and work. This year, we established the
GRASS Forum, our environmental strategy that all
of our products and processes must comply with.
Being in the networking industry, I always
believe that people can improve or empower their
lives with the solutions that D-Link provide.
This vision is embodied in our mission statement
Building Networks for People. Last year we were
the first company on the market to launch Green
Ethernet products, and passed TÜV Rheinland STAR
certification with the highest 5 stars. Our Green
Ethernet products have set a trend in the market
and we are determined to continue to lead the
market by extending the technology across
different product lines such as Broadband, WLAN,
IP-Cam and NAS as well as achieving further
energy savings within the technology.
Furthermore, company-wide we are making
eco-friendly enhancements to our packaging,
logistics and internal operations. It is our
corporate responsibility to make this change and
is something that is becoming ever more prominent
in the mind of our customers. On a final note,
let us revitalize D-Link as a corporation and
encourage the concept of entrepreneurship in each
and every one of you so that we all strive to be
more creative, productive, customer- and market
oriented. I ask that we all take ownership of our
tasks, and be proud to be a part of the D-Link
family. Through our combined efforts I truly
believe that D-Link will become not only the best
networking brand, but also the most admired
company. I look forward to working with all of
you in the future to make this vision a
reality. Sincerely,                           T
ony TsaoCEO and President
http//mkttest.dlink.com.tw/files/Case_Images/ceom
essage/index.html
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Company
D-Link???OECD??????????? ??????(General
Policies)?????????????????????????,??????,?????,?
????????????? ????(Disclosure)??????????????,??
?????????,???????????,????????????????????????,?
???????????????,???????????????? ?????????
(Employment and Industrial Relations
)??????????????,?????????????????????????????????
?????????? ????(Environment)??????,????????,???
????????????????,????????? ??????(Combating
Bribery)?????????????????????????,???OECD????????
?????? ???????( Consumer Interests)??????????,?
????????????????? ????(Science and
Technology)??????????????????????,???????????????
???????????????????????? ????(Competition)?????
????,????????????? ????(Taxation)???????????,??
??????????
13
Company
1.2 Organization

• 1.2.1 ??????????????
• 2008?????429? ??????75?3? ??? ???66??
  ???????????83?10?????????????
• 1.2.2 ??Design, Development Marketing of Wired
  and Wireless Network Products (Hardware, Software
  and Services) LAN WAN Products, Broadband
  Access Products, Home Networking Products, IP
  Telephony Products, Network Content Server /
  Storage Server, Networked Multimedia Devices,
  Network Security Devices ,Network Camera, USB
  Devices and other Network, Communication related
  Products.
• 1.2.3 ??????????Taiwan / U.S.A / Canada / Europe
  / Germany / France / Netherlands / Belgium /
  Italy / Sweden / Denmark / Norway / Finland /
  Spain / Portugal / Czech Republic / Switzerland /
  Greece / Luxembourg / Poland / Hungary /
  Singapore / Australia / India / Middle East
  (Dubai) / Turkey / Egypt / Israel / Latin America
  / Brazil / South Africa / Russia / China /
  Headquarters
• 1.2.4 ??5????????????,????????
• 1.2.5 ????????????
• 1.2.6 ?????????/??/??????
• 1.2.7?????????
• TEL[phone] ???
• ???????????289?
• E-mail mina_chen_at_dlink.com.tw

14
Company

• 1.2.7 ?????2008?????
• 1.2.8 ????2007/1/12008/8/31
• 1.2.9 ??????????????????/?????????
• 1.2.10?????????

15
Company
1.3 ????
????

• ???-???
• ??-?????
• ????-?????????????????????????????????

• ???-???
• ??-?????????MBA
• ???????-??IBM?????????Digital?????????????

• ???-???
• ??-???????
• ????-???????????????????????????(??)
  ???????(??)
• ???????????????????????????????????????????????
• ???

16
Company

• ???ISO9001????-???
• ??-?????????????

• ISO 14001????-???
• ??-????EMBA

17
Company
1.4 ????
???
????
????
??????
18
Company

• 1.4.1 ???????

• ??-???
• ??-?????
• ??-???????????????????

• ??-???
• ??-?????????
• ??-????????????????????????????????????????
• ??-???????????????????????

• ??-???
• ??-???????
• ????-???????????????????????????(??)
  ???????(??)
• ???????????????????????????????????????
  ???
• ????????

19
Company

• ??-???
• ??-??????????
• ??-???????????????????????????????InterNex??????
  ???
• ????????????????????

• ??-???
• ??-?????????-??????????
• ??-??????????

• ??-???
• ??-??Texas A M University????(1984)?????????(1
  992)
• ??????????(1976?1978)
• ??-?????????????????????????????????????????????
  
• ????????????????????????????????????????
• Kent Ridge Digital Lab ???????????(NSTB),??
  ?????(NUS)?????????
• ??(NSTB) Archon IP Ltd. ???? 2001
  ?????????????????) ???????
• ????????????????????????????????????????????
  ?
• ??????SBIR????????????????????????????????
  ????
• ???????????????????????????????????????????
  ??
• ???????????????????????????????????????????
  ??
• ??-????????????????????????????????????

20
Company

• 1.4.2 ????

????????????????,???????,????????,???(?)?????? ???
?????,???????? ??1.?????????????????????,?????
???? 2.????????????????
3.?????????????? 4.???????????
5.?????????? 6.??????????????? ????????????
???????????,??????????????????????????????,???????
???????????????,???????,???????????????????????
21
Company

• 1.4.3 ????????

??????????
?????????? ?????????????????????????(1.6
Financial information???)?
22
Company
1.5 Brand Value Company Culture
?????????????????????,??????????????,???????????
??,?????????????,??????????? 1.???? (Teamwork)
2.???? (Customer-oriented) 3.???? (Trustworthy
and Self-respected) 4.???? (Quality and
Discipline) 5.???? (Work Life Balanced)
1.6 Financial information
???????????????????????,?????????????????,??????
??,??????????????????,???????,????????????? ??????
?http//ir.dlink.com ????????http//newmops.tse.co
m.tw ?http//mops.tse.com.tw ?????????????http//w
ww.dlink.com
23
Social responsibility and service
2. Social responsibility and service
2.1 Vision
24
Social responsibility and service
2.2 Organization
25
Social responsibility and service
2.3 SR???

• 2.3.1 ??????

?????2007??????????????????,???????????????

• 2.3.2 ??????????

• 2.3.2.1 ???????

????197 ????252 ??gtgt11.27 (?????2008/4?)
??????11

• 2.3.2.2 ??????(??????)???

????3 ????26 ??gtgt18.67 (?????2008/4?)
????????
26
Social responsibility and service

• 2.3.3 ?????????????

????????????,????????????? ????4? ???1? ????11?
(?????2008/4?)

• 2.3.4 ?????????

• 2.3.4.1 ??????

???????????????????0.27,??????,????????????????
????????,?????????????,?????????????????,?????????
?????????(??????)???????
(?????2006-2007?)

• 2.3.4 ?????????

27
Social responsibility and service

• 2.3.4.1 ????

???????77????????????,???????????????????,??????
???????????????,???????????,?????????,??????,?????
???,???????? 1.???????? 2.?????? 3.?????? 4.?????
???(??????????????????????,?????????????(??)???,??
????????????) 5.????????????????,??????????,??????
???

• 2.3.5 ????

????????????????7,720?? ,?????????,????????????
,??????????(??????NeHR),?????????,????????????????
???????????D-Link????????????????
28
Social responsibility and service
2.4 ????Harmonious labor-capital relations
????????????,??????????????,???????????????,??
?????????,?????????????????????,?????????????,????
?????????????20???????Portal(????)??????????,??MO
T?????????????????????RQM??????????????????????
...??,???????????? ???????????????,?????????,
???????????,??????????????,???????????,???????????
?????,???????????????,??????????,??????,??????,???
???,?????????,???????????????
29
Social responsibility and service
2.5 ???????Industrial safety and health
??????????????????????,?????????????,???????????
????????,??????????????,???????,???????????????
2.6 ???????Emergency preparedness and response
?????????????????,????????,??????????????????
,?????????? ,???????????????
30
Social responsibility and service
2.7 Being a good neighbor
???????????????????,???????????,???97?5???????
?????????,??????????????,???????????,?????????????
?????????,????????????,??????????????!?
31
Social responsibility and service
2.8 ??????????????

• 2.8.1 ?????

??????2.0????????,??????????2008,???????????????
????????????????????,???????????????,?????????
D-LiInk ???????? 1. D-Link ??????????
http//www.dlinktw.com.tw/news_view.asp?snoILCJKK
2.D-Link ???????? http//www.dlinktw.com.tw/news_
view.asp?snoJLDSAR 3.?????????? http//www.dlinkt
w.com.tw/news_view.asp?snoDFMLCL 4.D-Link
??????? http//www.dlinktw.com.tw/news_view.asp?s
noEGIILH

• 2.8.2 ?????????,???????

??????????????????????,?????2.3.3?????????,?????
???????????,????????????
32
Social responsibility and service
2.9 ?????????????(??/???????)
?????????????,??????????????,???????????????,???
????????,???????????????,???????????????????,?????
??????,????????????
2007??????????
2007??????????(???????????????????)
33
Quality
3.Quality management
3.1 Vision target of a sustainable quality ISO
9001 Organization

• 3.1.1 Vision
• ??????????????

• 3.1.2 Target
• ????????????90???
• ???????????80???
• ???????????,????90???

34
Quality

• 3.1.3 ISO 9001 Organization

???????? (GAD) Josephine Hsieh (PM) Tina
Wang (LMD) Susan C. Lin (PP) Vivian Lin (CAO)
Alan Lai (QAD) George Chou (QAD) Peter
Chiang (QAD) Mina Chen (ITD) Jasmine Lin ???David
Su ???Amy Fan ???Nicole Chien ???Grace Li
35
Quality
3.2 ISO 9001 Quality system

• 3.2.1 ????????

??????????,?2004??????????TUV????ISO 9001
??? ??????????
1.????????????????????? 2.????????,?????????,????
???????????? 3.?????????ISO 90002000????????????
?? ? 4.????????????????? 5.????????????????
6.????????????? 7.????????? 8.??????????? 9.???
???????? 10.????????????????? 11.???????,???????
??
36
Quality

• 3.2.2 ???????????

????
????
?????? ????
???????
?????
??????
????? ????
????
????
? ?
????
????
? ?
?????
??????
37
Quality
3.3 ISO 9001 ??
??2007??ISO 9001????????? ????????????90??? ?
??????????80??? ???????????,????90???
2007???
84.54
2007???
72.76
2007???
88
2007??ISO 9001?????
38
Environmental management
4.Environmental management
4.1 Vision target of a sustainable
environmental

• 4.1.1 Vision

?????????????,?????????,?????????,????????,???
????????,??????????? ??,?????? 1.??????????? 2.?
???????????? 3.?????? 4.????????? 5.?????? 6.?????
???? ?????????????,??????,???????,??????????????
??????????????????
39
Environmental management

• 4.1.1 Target

????????????,??????????????????????,??????????
??????..???
40
Environmental management
41
Environmental management
4.2 ISO 14001 Organization
42
Environmental management
4.3 ISO 14001 Quality system
????
????
??
43
Environmental management
4.4 ISO 14001 ??

• 4.4.1????????

????????,?????????,???????????????,???????????
,???????,????????????,??????ISO
14001???,???????,????????????,?????????????,??????
???,????????,???????????????,????,???????????????,
????????????,??????,?????????,????????..?????,????
???????????????????
2007???????????????
44
Environmental management
???????!
45
Environmental management

• 4.4.2 ?????????

????????????????????? ???????,????WEEE?ROHS???
?,? ???D-Link??????,??????,????????? ??????,?????
?? http//www.dlinktw.com.tw/temp/promotion/dgs-1
005d/green1.html
?????????
http//green.dlink.com.tw
DGS-1008D???????Interop?Techworld????????????????
46
Environmental management

• 4.4.3 ??????

????????,??????
47
Environmental management
48
Environmental management

• 4.4.4 ?????????

49
Environmental management
50
Information security
5.Information security
5.1 Vision target of a information security
5.1.1 ?????? ?????,?????
5.1.2 ??????
???(Confidentiality)????????????????? ???(Integri
ty)?????????????????? ???(Availability)?????????
??????????????????
51
Information security
5.2 Information security Organization