Graphic Design institute in Laxmi nagar

1
WELCOME
2
WHAT IS DIGITAL MARKETING ?

• Digital marketing, also called online marketing,
  is the promotion of brands to connect with
  potential customers using the internet and other
  forms of digital communication. This includes not
  only email, social media, and web-based
  advertising, but also text and multimedia
  messages as a marketing channel.

3
TYPES OF SEO ?

• Local SEO Local SEO focuses on optimizing a
  website or business to rank better in local
  search results. This is especially important for
  businesses that have physical locations or offer
  location-based services.
• Optimizing Google My Business (GMB) listings
• Creating location-specific content
• Building local citations (mentions of your
  business in local directories)
• Getting positive reviews on local platforms
• E-commerce SEO E-commerce SEO is tailored for
  online stores to help them rank higher in search
  engine results for product-related searches. It
  involves optimizing product pages, category
  pages, and overall website structure to improve
  visibility and drive traffic to the site.

4
TYPES OF SEM ?

• Search Engine Marketing (SEM) refers to paid
  strategies used to increase a websites
  visibility in search engine results, typically
  through paid advertisements. Unlike SEO, which
  focuses on organic rankings, SEM is focused on
  buying traffic through paid search engine ads.
  There are several types of SEM strategies, and
  they can be grouped into various categories based
  on the platform or technique used

5
Types of sMO ?

• SMO (Social Media Optimization) refers to the
  process of optimizing social media platforms to
  enhance a brand's visibility, engagement, and
  reach. It involves techniques aimed at improving
  organic performance, growing an audience, and
  increasing interaction with content. While SOM
  (Social Media Marketing) focuses on paid
  strategies, SMO is generally about optimizing
  your social media efforts for organic growth.

6
Types of smm ?

• SMM (Social Media Marketing) involves using
  social media platforms to promote products,
  services, or brands through both organic and paid
  efforts. While SMO (Social Media Optimization)
  focuses more on optimizing content for organic
  reach, SMM involves both organic and paid
  strategies to increase visibility, drive traffic,
  and engage with audiences.
• Here are the types of SMM strategies.

7
Types of e-mail marketing ?

• Email marketing is a powerful strategy for
  reaching customers directly through their
  inboxes. It can help businesses build
  relationships, increase sales, and drive
  engagement. There are several types of email
  marketing, each serving a different purpose based
  on your marketing goals, audience, and content
  strategy.
• Here are the types of email marketing

8
Types of web traffic?

• Web traffic refers to the visitors who come to
  your website, and it can be categorized into
  several types based on the source, behavior, and
  intent of the visitors. Here are the main types
  of web traffic

9
ThankyouC-3/207, 1st Floor Guru
NanakPura,Radhu Place Road, near V3S
Mall,Mahraja Banquet,Laxmi Nagar, New Delhi,
Delhi 110092Call Us 91-9899172757info_at_dicslaxm
inagar.com