Why Custom Plushies Work for Crowdfunding

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EverLighten
WHY CUSTOM PLUSHIES WORK FOR CROWDFUNDING
Custom plushies offer a unique blend of qualities
that make them exceptionally effective rewards
for Kickstarter and crowdfunding campaigns.
Heres why they resonate so strongly with backers
www.EverLighten.com
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EverLighten
TANGIBLE AND DESIRABLE REWARDS
In a digital world, the appeal of a tangible
reward cannot be overstated. While digital
rewards like wallpapers, ebooks, or digital art
are appreciated, they lack the physical presence
and lasting value of a physical item. Custom
plushies offer a tangible connection to the
project something backers can hold, display, and
cherish.
www.EverLighten.com
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EverLighten
EMOTIONAL CONNECTION AND BRAND AFFINITY Plush
toys are inherently linked to positive emotions
like comfort, nostalgia, and playfulness. They
evoke feelings of childhood, warmth, and
companionship. By offering custom plushies as
rewards, creators can tap into these positive
emotions and create a stronger emotional
connection with their backers.
www.EverLighten.com
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EverLighten
VISUAL APPEAL AND SHAREABILITY
Custom plushies are inherently visually
appealing. Their soft textures, vibrant colors,
and unique designs make them eye- catching and
photogenic. This visual appeal makes them highly
shareable on social media platforms like
Instagram, Twitter, and TikTok.
www.EverLighten.com