SEO Fads Mostly Do Not Deliver Good Rank Positions

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SEO Fads Mostly Do Not Deliver Good Rank
Positions
Yash Kumar Writes for search-marketing.in,
provides information on Digital marketing in
india to improve Digital marketing strategies.
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Quite a few SEO providers with an intention to
make quick money focus on working with large
number of customers with whom they work for a
short duration. They attempt to rank higher in a
risky way to deliver quick results. Some SEO
firms have used short cuts and risky methods such
as keyword stuffing, blog comments, forum
signatures, two way linking and many other
tactics to manipulate the search engines as well
as their customers. In fact, we have seen many
SEO fads previously, because of which search
engines have been changing its algorithms to
tighten the exploitation of the loose ends in
the algorithms. For instance, when spammers
started using manipulative techniques of keyword
stuffing to rank higher, then Google brought down
the importance of keyword presence in content in
ranking algorithms. But still, people have never
stopped altering the techniques or best practices
for faster results. Techniques may change often,
and those that are popular today may not even be
considered as essential requirements after a
little while.
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• Believe it or not, you will find many posts
  similar to the titles such as
• How to rank higher in Google very quickly. It is
  really impractical to improve rankings
  immediately within 5 or 10 minutes.
• Or secret methods to immediately improve your SEO
  rankings. There are not much secrets but the
  magic is in identifying where the website is weak
  from an SEO point of view.
• Occasionally, some practices work for the short
  term. Typically such practices become popular in
  marketplace, people start using these methods and
  go overboard it by manipulating these techniques.
  There is no guarantee that these new methods will
  continue to deliver the desired results in
  future.
• There are quiet a few SEO businesses which
  declare themselves as experts or top service
  providers who are including certain services and
  expenses in their custom solution which are
  really not necessary for improving the SEO of the
  websites. Typically, one provider puts this
  activity in the list of SEO services and when a
  potential customer asks about this feature they
  do not clarify and educate the client about that
  feature. Instead, they include the same in their
  list of SEO activities and deliverables.

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When something is said as popular activity in
SEO, the website owners need to understand that
popular activities many not give good organic
ranking results for their websites Sometimes,
SEO businesses try lot of strategies hoping that
something will click and deliver positive results
for their client websites. This is a wrong
approach because when issues arise they will not
have right caliber to resolve the problem.
Unknowingly, those who are new to SEO concepts
are becoming victim for such activities. The good
news is, you can still correct these mistakes and
start getting some good results for your
websites, if you have a good digital marketing
service as your business partner. SEO today has
changed much form the past. It is one such method
that requires talent, skill, patience, focus and
expertise to deliver results. Only a service
provider having these attributes can implement
good SEO and deliver consistent results to their
client websites. Good SEO providers will identify
where the website is performing weakest and
develop an activity plan to strengthen the SEO
credentials. Nowadays, more and more digital
marketing companies have stopped offering
in-depth SEO services.
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About Search-marketing Search-marketing.in
website is a useful resource which caters to
micro businesses on developments in digital
marketing in India. It provides information on
digital marketing strategies and helps Indian
micro businesses to establish strong online
presence and to leverage the Internet for
business performance and growth.
Thank you for reading this article!