digital marketing agency

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Digital Marketing Proposal
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Index

1. SEO Campaign
2. Plan of Action for SEO
3. Activities
4. Social Media Strategy
5. How we Target your Audience on Social Media
   Platforms
6. Social Media Ads
7. Pay Per Click(Google Ads) Strategy
8. Google Ads Search Display Ads
9. Pricing

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SEO CampaignI will send you a link to an online
form that we ask you to complete. There are about
a dozen questions requesting information about
your current business site, if you have one, that
will help me to web design and SEO get to work on
your campaign. For example I will need the
current hosting and email records, as well as an
idea about your preferred geographic service
areas and product offering.An SEO campaign is
a long-term proposition. While your new website
instantly reflects your brand and describes your
business, attracting visitors to the site through
organic search takes time. It will probably be 2
months before we can start to see increased
visitor counts, and a full 4 months before you
begin to rank close to established businesses in
your area, and we can then make sense of seasonal
variations in numbers.
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Plan of Action for SEO
Strategy Description
Full Site Audit We perform a complete audit of your websites onsite SEO, offsite SEO, and technical SEO.
Keyword Research We research up to 10 keywords to find the best opportunities for connecting with your target audience and appearing in search.
Competitor Research We assess your clients competitors to see how they are performing and what you need to do to top them.
Technical Optimization We implement technical upgrades that help your site meet the requirements and best practices set by Google.
Content Strategy We expand site depth and build additional on-site content through a blog and targeted landing pages.
Link Building We gain links back to your website.
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Activities
S.no Activities Number of activities
1 Blog Posting 6-10
2 Classified Submissions 5-10
3 Social Bookmarking 20-25
4 PDF/Doc Creation 1
5 Blog Commenting 10-15
6 Forum Posting 5
7 Business Listing 5
8 Search engine Submission 8-12
9 Directory Submission 20-25
10 Social Media Creative (LinkedIn, Twitter and Facebook) 10-15
11 Social Media posting (content, creative and others) 10-15
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Social Media Strategy

• We specialize in strategic social media campaigns
  that focus on building and protecting a positive
  brand image, creating loyalty among fans, and
  driving new leads for your business. Our full
  suite of social media services includes
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• Social Strategy Development
• Social Media Consulting
• Social Media Advertising
• Community Engagement
•  
• Our data driven approach ensures that you
  understand the true ROI of your social media
  efforts, and our team works tirelessly to improve
  the return on your investment in social media.
•  

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How we Target your Audience on Social Media
Platforms
Strategy Description
Custom Audience Using your customer database, we will upload phone numbers, email Addresses, Facebook user IDs, and app user IDs. That information will then be matched to as many user profiles as possible.
Lookalike Now that we have a picture of your customer database, Facebook can find similar users to open up a whole new set of potential customers.
Location This is important, especially for a local business. Ads will specifically target a region, city, state, or country that can purchase your products.
Age, Gender, Language Unless youre targeting kids from 1 to 92, honing in on the right age, gender, and native language of users is important to effective marketing. Luckily, this is easy to do on Facebook.
Detailed Targeting This approach is used to target new customers or people whove never heard of your business before. It involves demographics, interests, behaviors, and other categories. Facebook marketing campaigns are an ongoing process. We respond to what works and move.
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Social Media Ads
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Pay Per Click(Google Ads) Strategy

• More than 60 of website traffic starts with a
  search engine query. Pay-Per-Click (PPC) puts
  your brand at the top of search results for
  queries relevant to your brand and audience. This
  valuable advertising real estate can provide
  immediate source of targeted traffic to your
  website, driving conversions and contributing to
  revenue growth.
• Our PPC services include
• PPC Strategy Development
• PPC Research
• Campaign Setup
• PPC Optimization
• At Razorse Software Pvt Ltd, we have extensive
  experience leveraging PPC to drive
• growth for our clients. Our approach to PPC is
  data-driven, which allows us to
• deploy campaigns that focus on efficiency and
  constant improvement.

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Google Ads Search Display Ads
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Pricing

• Pricing for SEO Services 10 Thousand(10 -15
  Keywords)
• Pricing for Social Media Marketing - 12
  Thousand(15-20 Post)
• Pricing for Google Ads 10 Thousand(For Campaign
  Setup Ads Creation)
• Pricing for Website Redesigning 20 Thousand
• Note- Pricing may change according to client
  requirments

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THANK YOU