Search engine optimization in San Diego - PowerPoint PPT Presentation

About This Presentation
Title:

Search engine optimization in San Diego

Description:

Best logo design and graphic design consultant offers affordable SEO service in San Diego, Riverside, Anaheim. Call - (858) 922-8873. – PowerPoint PPT presentation

Number of Views:0
Slides: 6
Provided by: equitywebsolutions
Category:
Tags:

less

Transcript and Presenter's Notes

Title: Search engine optimization in San Diego


1
Equity Web Solutions serves San Diego, Chula
Vista, Santa Ana, Riverside, Anaheim, Long Beach,
San Bernardino, Coronado, National City, Lemon
Grove, Bonita, La Mesa, La Presa, Spring Valley,
Imperial Beach, El Cajon, Rancho San Diego,
Santee, Bostonia, Lakeside.
2
Local SEO Services San Diego Businesses Should Use
How big is local SEO? What are the local SEO
services San Diego businesses should be using
today? If you want to know how big of a deal
local SEO is, just study the statistics
surrounding the topic. 78 of shoppers who make a
local search on mobile end up buying a product
offline. 71 of shoppers say that before they go
shopping, they look up local businesses online.
Interestingly, when people type in a search
engine query looking for local businesses, at
least 70 skip the paid results and go straight
to the organic results. If you are currently not
using local SEO for your San Diego business, you
are missing out greatly. Below are the key local
SEO services San Diego businesses should be
using Google My Business Listings Google My
Business is a service by Google to allow
businesses to list their businesses online
through Google. Of the signals that Google pays
most attention to when determining local SEO
search results, Google My Business signals are
the most important. In fact, according to Moz,
these signals account for up to 25 of all local
search ranking signals in 2018.
3
  • Link Building
  • Link building remains a critical part of SEO. No
    reputable SEO services San Diego businesses trust
    dont offer link building as part of their local
    SEO package. You want to make sure that the SEO
    service you hire only builds high-quality links
    from trustworthy domains.
  • Reviews
  • Setting up the architecture to get high-quality
    reviews from fans is one of the critical local
    SEO services San Diego businesses should use.
    Google pays a lot of attention on the reviews
    customers leave for your business. Some of the
    things Google considers include
  • How many reviews there are
  • How often you get the reviews
  • The diversity of the reviews
  • On-Page Optimization
  • Technically, search engines rank web pages and
    not websites. When a user clicks a link on a
    search engine, they are directed to a particular
    page on a given website. Not all the pages on
    your website will rankhigh on Google. You should
    spend your energy on optimizing a few pages that
    can rank well.
  • Google uses page-specific metrics when
    determining which pages to rank high. These
    metrics are called on-page factors. Some of the
    on-page factors that relate to local search
    include
  • A clear business name
  • Presence of an address
  • Presence of a phone number
  • Use of relevant keywords in titles and other text
    in the page

4
Hiring an SEO Company in San Diego? Heres What
to Look For
  • To ensure that you give the right SEO company in
    San Diego your business, make sure the SEO agency
    meets the following requirements
  • More than Just an SEO Company
  • Most SEO companies sell themselves on their
    ability to build links to clients websites. The
    problem is that link building, while important,
    is just a small part of SEO. Besides link
    building, an effective SEO campaign should
    include
  • The identification of the ideal customer for your
    business
  • Keyword research to determine the language your
    ideal customer uses
  • Focused content creation to address the needs of
    your ideal customer
  • Website development or redesign to improve user
    experience and make it easy for bots to find the
    content created
  • Implementation of strategies to ensure that site
    visitors stay longer on your site and so
    drastically reduce bounce rates
  • Implementation of lead collection strategies to
    ensure that all qualified leads are directed to a
    working sales funnel
  • In short, an SEO campaign should be a fully
    fledged marketing campaign. As a notable SEO
    company in San Diego, every time we work with a
    business our experience during every exercise
    confirm the above observations to be true.

5
info_at_equitywebsolutions.com
https//equitywebsolutions.com
1804 Garnet Avenue Suite 733, San
Diego, CA 92109
(858) 922-8873
Write a Comment
User Comments (0)
About PowerShow.com