Expert Ecommerce SEO Services With Arokia IT USA

1
ECOMMERCE SEO SERVICES
2
WHAT IS E-COMMERCE SEO?
WHY IS E-COMMERCE SEO IMPORTANT?
E-commerce SEO services are a set of practices,
techniques, and strategies aimed at optimizing an
eCommerce website to improve its visibility and
ranking on search engines such as Google, thereby
driving more organic traffic and increasing
online sales and revenue. This is done by
optimizing various elements of the website, such
as the website structure, content, keywords,
images, and meta descriptions, to make it more
search engine friendly and appealing to potential
customers.
E-commerce SEO is important because it helps
businesses increase their online visibility,
drive organic traffic, and ultimately boost
sales. By appearing higher in search engine
rankings, businesses can attract more potential
customers and stay competitive in the online
marketplace. It also allows businesses to target
specific geographic locations and reach local
customers effectively. Overall, e-commerce SEO
plays a crucial role in the success of online
businesses by driving targeted traffic and
increasing conversions.
3
HOW DOES E-COMMERCE SEO DIFFER FROM NORMAL SEO?
Key Differences between Normal SEO and Ecommerce
SEO
These two SEO approaches have distinct goals and
strategies.

• E-commerce SEO differs from traditional SEO in
  several ways. While traditional SEO focuses on
  optimizing a website to attract more organic
  traffic and improve its ranking in search results
  pages, e-commerce SEO specifically targets online
  stores and their unique requirements.

• E-commerce SEO involves actions such as keyword
  research and optimization, optimizing product
  descriptions and images to attract clicks from
  sources like Google Shopping, and capturing
  clicks from search engine users, even if they
  prefer platforms like Amazon for product searches.

• Additionally, e-commerce SEO emphasizes the
  importance of website performance optimization,
  mobile-first indexing, and using tools like
  Google Search Console for analytics and sitemap
  submission. These actions help online stores
  compete effectively against thousands of other
  stores in the digital landscape.

4

• Both types of SEO require a thorough
  understanding of search engine algorithms and
  user behavior, as well as a commitment to
  providing high-quality content and user
  experiences.

• In both normal SEO and e-commerce SEO, providing
  high-quality content and user experiences that
  satisfy target audience needs is the key to
  success. This requires a deep understanding of
  your audiences search behavior and preferences,
  as well as a commitment to continuous improvement
  and optimization.

5
WHY IS E-COMMERCE SEO CRUCIAL FOR DRIVING
TARGETED TRAFFIC TO YOUR ONLINE STORE?
E-commerce SEO is crucial in driving targeted
traffic to your online store by optimizing your
website and content for search engines. Through
strategic keyword utilization, product
description enhancements, and image optimization,
it elevates your stores visibility in search
engine results. This means potential customers
actively seeking products or solutions related to
your business are more likely to discover your
store. By focusing on specific keywords and
overall website optimization, e-commerce SEO
attracts relevant, high-quality traffic,
significantly boosting the potential for
conversions and sales. In essence, effective
e-commerce SEO strategies empower you to reach
your target audience and enhance your prospects
for business success. Arokia IT is an eCommerce
SEO company that helps online store performance
by increasing sales, revenue, and ROI with our
best Ecommerce SEO services.
6
WHAT ARE THE ESSENTIAL PARTS OF E-COMMERCE SEO?

• Keyword Research

• Technical SEO

• Content Optimization

• Link Building

• Competition Analysis

• Schema Markup

• E-commerce SEO Analytics and Measurement

7
HOW DOES E-COMMERCE SEO DIFFER FROM NON
E-COMMERCE SEO?
The differences between eCommerce SEO and
non-eCommerce SEO
OBJECTIVE

• E-commerce SEO aims to optimize online stores to
  boost sales and conversions.

• Non-eCommerce SEO focuses on improving website
  visibility, attracting visitors, and building
  brand awareness.

8
KEYWORD RESEARCH

• Both types use keyword research, but eCommerce
  SEO targets keywords with buying intent.

• Non-eCommerce SEO works on commercial and
  informational keywords.

SITE ARCHITECTURE

• eCommerce sites require careful organization to
  keep product pages closer to the homepage to pass
  higher page rank.

• Non-eCommerce sites often have simpler site
  architectures due to fewer product or service
  pages.

9
Thanks