Over Air (OTA) Engine Control Module Market

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Over Air (OTA) Engine Control Module Market
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Market Overview
The Global Over Air (OTA) Engine Control Module
Market Size Is Estimated At USD 1,108.6 Million
In 2022, Expanding At A CAGR of 17.7 From
2023-2030 To Reach 2,008.7 Million USD In 2030.
The over-the-air engine (OTA) control module is a
recently developed concept in the field of engine
and powertrain control. Commonly known as
ECU/PCM, it controls various engine and vehicle
operating parameters in the car, such as fuel
mixing, ignition timing, emission monitoring,
fuel pump operation, engine cooling, ABS control,
etc. Heavy and light commercial vehicles are
early adopters of this technology, with OEMs
themselves already incorporating their own
designed OTA control modules into the vehicles.
In 2015, Navistar Inc. became the first heavy
commercial vehicle manufacturer to endorse an OTA
control module in its international truck fleet.
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Regional Analysis
North America is estimated to dominate the global
market. The growing automotive industry in the
region is driving market growth. Europe is
expected to advance at a significant pace over
the forecast period. The presence of major
automakers and early adopters is contributing to
the market growth. Heavy and light commercial
vehicles were early adopters of this technology,
with OEMs already incorporating their own
designed OTA control modules into the vehicles.
Furthermore, the Asia Pacific region is expected
to account for a substantial market share.
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The Global Over Air (OTA) Engine Control Module
Markethas been segmented into

• By Application
• Passenger Vehicles,
• Commercial Vehicles

• By Type
• Embedded 3G or 4G Modem, Embedded Wi-Fi,
  Smartphone OTA (Bluetooth or Wired Tethering)

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Market Dynamics

• The over-the-air (OTA) control module market is
  expected to witness substantial growth over the
  forecast period. Increasing adoption of active
  safety systems in the automotive industry related
  to vehicle technology and vehicle digitalization
  trends is expected to drive market growth.
  Additionally, stringent regulations regarding
  road and pedestrian safety and carbon emissions
  are providing a significant impetus for the
  development of monitoring and safety systems and
  advanced vehicle controls. Wirelessly, the Engine
  Control Module operates through a remote control
  process where the PCM is Wi-Fi enabled. The
  software components of the module or system
  consist of a Graphical User Interface (GUI),
  which allows visualization of the control
  parameters.

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Market Players

• Red Bend Software-Harman,
• Melexis,
• Delphi,
• NXP Semiconductors, 
• Arynga,
• Visteon Corporation,
• Innopath,
• Pana-Pacific,
• Cypress Semiconductor Corporation,
• And Others.

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