HOW TO REDESIGN YOUR WEBSITE WITHOUT LOSING SEO

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Take Inventory of All Pages from Your Existing
Website

• Sitemap- use a CMS-an automatic sitemap generator
  or compile a sitemap manually to collect all
  information.
• Crawler- Use tools with the help of a web design
  and development company to crawl the existing
  website to fetch the technical SEO element and
  other inventory.
• Googles index- use Google indexing or search
  engine indexing and find out the most relevant
  pages from your site and identify the duplicate
  once.
• Google console- Get the list of your pages and
  indexing status with Google search console.

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Audit Your New Website

• Web content-While combining two pages, be careful
  about handling the web content and web copy-let
  not lost its relevance and hence SEO value.
• Backlinks- Use proper 301 redirects and let not
  your website lose the SEO rank-enhancing
  backlinks from third parties.
• URLs- New web page designs sometimes create new
  URLs for newly developed web pages. Ensure the
  SEO value is preserved by handling the issue
  properly and making it user-friendly.
• Index URLs and website- Search engine indexing of
  the new URLs and website is necessary to recover
  the SEO rank.

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Set Up 301 Redirects

• Set up the right 301 redirects to redesign the
  SEO of your new page. Because 301 transfer the
  exact SEO value from the old page to a new one
  and preserve web page finicality and save
  previous link-building investment.
• Word press website-download the redirect plugin
  from the backend and easily set up 301 redirects
  for the word press-built website.
• For other websites-
• For CMS use the in-built redirects. For apache
  server-set up redirects within the .htaaccess
  file.
• Use advanced DNS settings to get access to
  implement redirects.
• Follow an SEO checklist for website redesign
  which includes removing the SEO chain.

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Activate Your Redesigned Website

• After making your website design ready to
  launch-make sure to double-check everything you
  planned.
• Make sure to remove the functionality that
  prevents search engines from finding your website
  from your redesigned site and ensure your
  tracking code is set up and collecting data.
• Take help from Google Analytics, heal, and social
  media pixel.
• Consult a web design and development company to
  get the best strategy.

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Verify Robots.txt and Meta Robots

• Include the new sitemap of your redesigned site,
  to Robots. txt-make crawling and indexing are
  easy for search engines.
• Make sure you have not set function any relevant
  page prevention from being indexed by the search
  engine.
• Check out the link and the pages are placed as
  per your plan.
• Make sure, you have successfully prevented the
  landing pages from being indexed as per your
  plan.

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Set Up Google Search Console

• Make sure you have submitted your sitemap URL to
  Google console.
• It ensures that Google can identify and crawl all
  the indexable pages on your redesigned site.
• Consult a web design and development company and
  get all the methods and updated techniques easily!

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