ReshaMandi empowers farmers to become successful entrepreneurs

1
ReshaMandi empowers farmers to become successful
entrepreneurs
2
(No Transcript)
3

• As Indias first and the largest farm-to-retail
  digital ecosystem for natural fibre supply chain,
  ReshaMandi is working with  several farmers, yarn
  manufacturers, fabric manufacturers and textile
  retailers. ReshaMandi is associated with the silk
  farmers across the silk belt of Karnataka, Andhra
  Pradesh and Tamil Nadu.
• From the time of its inception, it has been
  working with them to understand the challenges
  farmers face and helping them to overcome them.
  Here is an overview of ReshaMandi creating an
  impact on the livelihoods of farmers.

4
The challenges and roadblocksLack of knowledge
5
(No Transcript)
6

• Sericulture in our country is practised using
  traditional methods. Few of these methods are
  unscientific and might not give good crop yield.
  Without a proper approach and scientific guidance
  farmers hard work goes futile. Methods,
  technology, devices are imperative for silk
  farming to improve crop yield.
• The Farmer fleet is usually non-tech savvy, any
  device or technology that can be employed in the
  farms should be simple to use.

7
(No Transcript)
8
Lack of  access to markets

• After harvesting the crop, farmers need
  well-organised  platforms and mediums to sell
  their produce. Farmers in remote villages usually
  do not have access to markets for selling their
  produce. It usually involves cumbersome travel or
  even after reaching the markets, middlemen, and
  improper storage facilities act as hurdles. In
  sericulture, cocoons are extremely temperature
  sensitive. Any lapse of time in cocoon
  procurement will definitely affect the prices.

9
Crop failure

• Lack of guidance hampers the crop yield. Without
  proper guidance, framers cannot manage pests or
  diseases affecting the crop.
• Also, unfavourable conditions and temperature
  changes accompanying climate fluctuations make
  the chance of farmers harvesting a bumper crop
  yield every year bleak.

10
Need of the hour The solution

• ReshaMandi with groundbreaking technology, is
  changing the contour of silk farming in India..
  Apart from empowering them by resolving the
  issues that affect their businesses, ReshaMandi
  is also adding an edge to their businesses.
• By providing the right support, it is reviving
  peoples interest in sectors like natural
  fibre farming. The Success story of sericulturist
  Devaraj, is a testament to ReshaMandi
  transforming humble sericulture farmers into
  successful entrepreneurs.

11
ReshaMandi is helping farmers to grow right

• Low crop yield and bottlenecks obstructing
  produce marketing are crucial problems affecting
  farmers in India. ReshaMandi has gauged these
  problems, and has come up with feasible solutions
  that benefit the farmers.

12

• Hailing from Siddlaghatta, Devaraj is a
  progressive farmer, pursuing sericulture for the
  past 10 years. For this IT diploma holder,
  agriculture is not just livelihood, it is also an
  integral part of his day-to-day life.
• He enjoys silkworm rearing and silk farming. He
  quit his government job to pursue his passion,
  agriculture.

13

• As a sericulturist he has experienced both lows
  and highs of it . He witnessed ReshaMandi,
  changing the traditional silk farming sector with
  its groundbreaking technology and making it a
  lucrative profession.
• ReshaMandi by enabling smart precision farming
  with its ReshaSaathi IoT, has created an
  effective technique for farmers to grow better
  crops and reap higher profits. 

14
Benefits of ReshaSaathi IoT include

• Increase in the thickness weight of mulberry
  leaves.
• 12 increase in the  quantity of cocoons.
• 30 less chance of crop failure
• 48 hrs battery support with less battery
  consumption
• Real-time advisories to farmers
• Devaraj, states that ReshaMandi has changed the
  way sericulture farming is practised.

15

• He suggests that every farmer should download the
  ReshaMandi app. ReshaSaathi IoT, is empowering
  farmers like Devaraj to monitor their crops on
  the go efficiently. There are timely updates
  about fluctuations in temperature, humidity in
  the field and rearing shed.
• The IoT device tracks the fluctuation, and
  communications about impairment in ideal
  conditions are sent over to the ReshaMandi app,
  thus helping farmers to maintain the apt
  environment for good crop growth. 

16
ReshaMandi is helping farmers to sell right

• While farmers are getting ample support to
  increase crop productivity through ReshaMandis
  tech-integrated solutions, it is also helping
  them to market their produce. For silk farmers,
  cumbersome long-distance travel is a problem of
  the bygone era. Devraj shares an instance in
  which he would get up as early as 4 a.m. in the
  morning to visit mandi to sell cocoons. Sometimes
  he would reach mandi one day before, and reserve
  a place to store his cocoons to sell.

17

• During this long-distance travel, cocoons are
  subjected to heat exposure, and loss of moisture
  which affects their weight and thus the price.
  However, by partnering with ReshaMandi, farmers
  like Devaraj are successfully overcoming this
  problem. Convenience and profitability are at
  their disposal. With ReshaMandi centres across
  the silk belt of India, sericulturists have easy
  access to markets, and can sell cocoons at the
  nearest ReshaMandi centres.  at the right price.

18
ReshaMandi offers better earning avenues for
farmers

• According to Devaraj who approximately produces
  10 tons of cocoons in a year, sericulture is
  definitely profitable when compared with other.
• Silk farmer Devaraj prefers to be the captain of
  his own ship. He quit his government job to
  pursue his passion, agriculture. He has been
  associated with ReshaMandi for the past 2 years. 
  He says with great pride that ReshaMandi has
  positively impacted his income profile. By
  selling cocoons at ReshaMandi centres he has
  earned good money and has also received
  incentives for selling chawkis. 

19

• Conclusion
• By partnering with such farmers, ReshaMandi is
  nurturing their passion for agriculture. Such
  unerring support to farmers will strengthen
  agriculture, the backbone of our economy. With
  apt methods and techniques, ReshaMandi is
  empowering farmers to become successful
  entrepreneurs and also making India Atmanirbhar
  in natural fibre production.

20

• Phone - 91 7338694594
• Email - support_at_reshamandi.com