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SWOT Analysis for Strategic Management

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MIT University is an institute that understands the current skills gap in the market and strives hard to reduce it. For this purpose, MIT University offers Executive MBA (EMBA) in Project Management course that covers the key concepts of Project Management through case study and an interactive approach. – PowerPoint PPT presentation

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Title: SWOT Analysis for Strategic Management


1
MIT University, ShillongSWOT Analysis for
Strategic Management
2
What is SWOT Analysis?
  • SWOT stands for Strengths, Weaknesses,
    Opportunities Threats. SWOT analysis helps
    companies to look at the internal external
    factors objectively and take the decision and
    plan the course of action accordingly.
  • Strength
  • Strength shows the tangible or intangible aspects
    of the organization or capabilities. These can
    include people, location, financial stability, a
    stronghold in the market, unique products or
    services, processes, or brand loyalty.
  • Weakness
  • Weakness displays the negative points within the
    organization that deter it from achieving its
    goals or objectives. It can be ill-maintained
    machinery, insufficient staffing, inadequate
    training, wastage of resources, etc.
  • Opportunities
  • Opportunities include new markets, new target
    audience, scope to increase production,
    diversification, expansion, new machinery or
    technology, Government norms, etc. These factors
    contribute greatly to deciding the future course
    of action for the company.
  • Threats
  • Threats describe the factors that can hamper an
    organizations growth profitability. They can
    be natural calamities, political unrest,
    restrictions on trade, redundancy of products,
    restricted FDIs or imports exports, etc.

3
Why SWOT is important?
  • SWOT analysis helps companies to look at the
    internal external factors objectively and take
    the decision and plan the course of action
    accordingly.
  • It helps the company to fix realistic targets,
    prepare for impending threats and take policy
    decisions to increase profitability.
  • Past present data are compared to measure the
    performance of the company and prepare for the
    future, making it a more practical way of
    analyzing the scope of the company.
  • A SWOT analysis is essentially a way to get the
    organization focused on specific goals, projects,
    and objectives. Its an organized approach that
    helps businesses identify ways to improve
    efficiency and productivity.

4
Learning Strategic Management Techniques
A decision-maker must have a strong knowledge of
strategy formation and the tools techniques to
be used. Hence one should undergo training and
acquire the required skill set. MIT University
is an institute that understands the current
skills gap in the market and strives hard to
reduce it. For this purpose, MIT University
offers Executive MBA (EMBA) in Project Management
course that covers the key concepts of Project
Management through case study and an interactive
approach. EMBA in Project Management imparts
the skills required to successfully execute
projects using the latest tools like Jira and
Microsoft Project. It also teaches the important
skills of people management, risk analysis, and
project planning, monitoring controlling.
5
About MIT University, Shillong
  • Set in the laps of natures haven, North-East
    India, MIT University of Shillong, Meghalaya is
    an integral constituent of MIT Pune.
  • MIT University, Shillong offers Executive MBA
    programs across specializations such as
    Marketing, HR, Finance, Supply Chain, Operations
    Project Management. In addition to the
    executive education, the University has matched
    the pace with the changing times, and hence it
    offers Certification programs in Innovation
    User Experience Design and the most trending
    Digital Marketing. It also offers a unique
    program called the Post Graduate Program for
    Executive education (PGPEx) in Design Thinking
    Digital Transformation

6
Advantages of MIT University, Shillong
  • Live sessions Masterclass
  • Case study discussions (Cases from Harvard, IIMs,
    and other premium sources)
  • Dedicated student support team
  • State-of-the-art LMS (Canvas)
  • Regularly updated syllabus
  • Industry experts as course faculty
  • Harappa Education certifications
  • Industry-relevant course offerings
  • Self-paced learning
  • Block pattern pedagogy
  • Continuous Assessment for long-term knowledge
    retention

7
Contact Us
  • Email id admissions_executive_at_mitu.edu.in
  • Website mituniversityindia.edu.in
  • Address Nongshiliang, Shillong, Meghalaya 793014
  • Phone 91 7385554599

8
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