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Shaun Stenning Business Tips To Implement In A
Pandemic
Shaun Stenning
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Given the widespread disruption from the COVID-19
pandemic, nearly all companies are having to
reassess where they fit in the market and what
they might change to stay viable. But despite
considerable headwinds, some businesses will find
opportunities for growth by transforming
themselvessometimes radically, sometimes
incrementallyin response to the pandemic. To
keep your company healthy during the coronavirus
outbreak and positioned well for success when
its over, take advantage of these contingency
and business planning tips.
INTRODUCTION
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Put health and safety first
If youre a solopreneur or sole proprietor,
prioritize your health first. Limit your travel
and maximize home office communication and
collaboration tools.
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Assess the impact on operations

• What will happen to your business during this
  crisis? To help answer that question, run
  best-case and worst-case scenarios and develop
  contingency plans for each.

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Develop a communication plan to reach out to your
clients, partners, suppliers, investors, and
other stakeholders. Keep them abreast of your
business policies at this time, any changes to
operations, or new ways you can serve or
collaborate with them.
Reach out
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None of us knows whats coming next or if well
face a pandemic like this again in our lifetimes.
But it pays to have a plan to bring your business
through emergencies like COVID-19 and ensure its
in a strong position for recovery once it has
passed. According to Shaun Stenning, the truly
valuable thing is to assume that the new normal
is here to stay for a while, so better adapt and
evolve than lower the curtain on your business.
Conclusion
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