Luxury Watches and Wonders 2022

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Luxury Watches and Wonders 2022 Last week, much
like a flood of watch makers, executives, media
and watch lovers at large, we descended in Geneva
for the biggest horological moment in 3 years,
Watches and Wonders 2022 and to say we were
excited is an understatement. Returning after
a three year hiatus, executives from 38 of the
most prestigious watch makers, alongside a
sprinkling of independent marques brands returned
to Switzerland for what could best be defined as
THE horology re-union.
The Global Arena of luxury watches brands,
Watches and Wonders 2022 came at a time as the
industry bounces back to pre pandemic sales.
Though things were slightly different, it was
evident that we were all overjoyed! Creativity,
Innovation and sustainability were the central
themes this year, with celebrities ready to the
maisons latest releases and partake and also
press for action. Industry chiefs spoke of
pushing the boundaries in new technology, their
commitment to the planets future with
innovative materials, impressive upgrades and
fascinating
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craftsmanship. The heavy hitters get attention by
the very virtue of their popularity and not
without their impressive track records, but the
independents brought along their A game, variety,
expertise and fun along !
During the pandemic, Watches and Wonders pivoted
online for a digital event and, while the return
of the physical event was celebrated, with over
20,000 guests in attendance, the show also
continued to share product launches, panel
discussions and keynotes through the watches and
Wonders official website, as well as the brand
sites. A few strong trends that stood out this
year were the extensive use of color and
materials. It was nice to say that color has
found its way into the luxury watch space, not
just on the dials, but also the cases and
straps. Brightly colored ceramics as seen at
Hublot, multitude of colored stones at Cartier,
a refreshing use of gemstones to show off their
techniques, at Van Cleef Arpels and the
salomon colored dial at Oris are all testament to
this change.
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Ceramics are freely used now, so is reclaimed
material from the oceans, such as fishing nets.
The industry is pushing the boundaries with
innovative metals, such a s eSteel at Panerai
and lab grown diamonds at Tag. Nature, from the
atmosphere or the ocean and its depths have
inspired artists and creatives for eons and
theyre finding their place in the watch world
too! Ulysse Nardin took us on a space odyssey
with it Freak S and condensed the entire solar
system in a 44 mm astronomical watch in a black
ceramic and black DLC treated titanium, while
Panerai took us underwater, for a submersible
encounter at their booth and with their
novelties. I WC watches has been heavily leaning
towards the earth and its various nooks
and corners. With a unique collaboration with
Pantone, they created an interesting color
palette ranging from the start white of the
winter landscape at Lake Tahoe, the beige of the
desert or the military/olive green inspired from
the misty thicket of a forest. The booths were
immersive and experiential! Just the way we like
it. The ones that stood out were RD, Baume and
Mercier Hermes. The landscapes, created by a
commissioned artist, Sabrine at Hermes were
riveting, as was the club vibe at Roger
Dubois!! Baume Mercier created an augmented
reality trial service for all the visitors,
since we hadnt been in real stores since the
pandemic. Original Source luxury watch brands