Social Media Marketing

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• SOCIAL MEDIA MARKETING

N I D M - B A N G A L O R E
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What is SMM?
Social Media Marketing (SMM) is the process of
creating content from social media platforms to
promote your products and / or services, build
community with your target audience, and drive
traffic to your business With new features and
platforms emerging everyday, social media
marketing is constantly evolving
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Few Social Media Platforms
Twitter
Facebook
Instagram
LinkedIn
YouTube
Pinterest
TikTok
Snapchat
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Social Media Marketing Statistics
Facebook users click on 12 Facebook Ads on
average every month
Average US adult spends 2.25 hours on social
media everyday
81 of people use Instagram to research products
services
Over 70 of people who have a positive
experience with a business on a social media
will recommend that business to their networks
4 out of 5 people on LinkedIn drive business
decisions Nearly 80 of Twitter users feel more
positive about a business when they get a
response to their tweet 46 of TikTok users
engage in the app without any other distractions
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Core Pillars Of SMM
Analytics Success of social media campaigns
depends on analytics for tracking and collecting
data.
Strategy
Planning Publish
Strategy helps to achieve your business goals by
enabling you to Create valuable content, Drive
engagement Increase conversions
Know your audience
Focus on quality
Consider your brand - keeping in line with your
brand values is crucial
Without it it is difficult to Understand user
behavior, Refine your strategy Analyze your
competitors
Advertising
Listening Engagement
It helps to enhance your brand recognition,
build loyalty and increase conversion rates
Engage with your audience and social listening
isn't just about customer experience
It allows you to Pick up on new trends, Identify
new streams of income, Gain industry insights
Find influences in your niche
Types of advertising Organic, Paid Earned
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Benefits of SMM
Increase Brand Awareness
Generate Leads Boost Conversions
Foster Relationships with your Customers
Learn from Competitors
Promoting sharing your products on social
media is a simple way to improve lead
generation, boost conversions and increase
sales.
Social Media helps to keep tab on your
competitors - know about their social media
tactics, the products they are promoting,
campaigns they implement and their level of
interaction with followers
SMM directs traffic straight to your site. You
can do this by including direct links to your
website in your profile, bio and posts
By connecting and engaging with your social
media followers, you will be able to build long
lasting relationships between them and your
business.
Few ways to do so are creating contests, Include
links to your website and offers, Host live
videos Implement social media marketing
campaign
You can do this by interacting with them on your
posts, responding to their questions and
comments and provide help they may need
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Get In Touch With Us
91 9611361147 info_at_nidmindia.com www.nidmindia.
com 152, 13th Main, 1st Cross, BTM Layout Near
Udupi Garden Signal Bangalore - 560068