What Is Mobile SEO and Why Does It Matter?

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What Is Mobile SEO and Why Does It Matter?
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• https//www.marketingtiki.com/

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• Have you been wondering what is mobile SEO and
  how it can be used to boost your digital
  visibility? Well, youve come to the right place!
• Today, Americans spend almost 4 hours on their
  mobile device every day, interacting with the
  internet in various ways.  

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Given the popularity and increasing use of
mobile, its no surprise that marketers and
businesses across the world are looking to reach
out to consumers via their smartphones and
tablets. To do this effectively, many enterprises
actively rely on mobile SEO, which uses the
users location, size of their mobile screen, and
many other factors to optimize your website for
them. But what is mobile SEO exactly, and how
can it benefit you? Read on to find out! What Is
Mobile SEO? Mobile Search Engine Optimization or
mobile SEO is essentially the process of
enhancing the experience of your website visitors
who access your site via mobile devices, such as
tablets and smartphones. It entails optimizing
your website to make It mobile-friendly and
responsive. Companies focus on mobile SEO to
attain more visibility in search engine result
pages (SERPs) and to boost their website traffic
and conversion rate. Now, lets take a look at
why it matters!
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Why Is Mobile SEO Important?  So, why is mobile
SEO important, you ask? Well, it allows you to
reach your customers at the right time in the
right place with the optimal experience that
results in maximized and targeted coverage and
conversions. Here are some reasons that explain
the validity and critical need for mobile
SEO Mobile Searches Exceed Desktop
Searches Smartphones and tablets offer
exceptional ease of use and portability,
especially when compared to desktop devices. Its
why people have started relying more and more on
their mobile devices to surf the internet and
search for queries. According to the latest 2020
statistics, 50.34 of searchers across the world
use their phones, while 2.99 use tablets to
search the internet. As more and more people feel
inclined to use their phones, this number will
increase, highlighting the importance of
investing in mobile SEO. 
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Optimized Mobile User Experience Will Promote
Your Sales The kind of experience you offer to
your website visitors on mobile can make or break
your brand image and act as a determining factor
in boosting your sales. Research shows that if an
individual has a negative mobile experience, they
are 62 less likely to make a future purchase
from your brand, regardless of how elegant or
foolproof your marketing campaigns are. On the
other hand, if a user has a positive mobile
experience with your brand, they will feel more
inclined to trust you. People Use Their Mobiles
for Presale Queries Many people feel more
comfortable using their phones for e-commerce
purchases and presale queries instead of using
their bulky desktops. It means that if you have
your website optimized for mobile, users will
find it easier to navigate it and reach out to
you with their presale queries. Hence, it will
boost your chances of generating more sales and
retaining old customers. 
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Mobile SEO Impacts Local Search and Voice
Search Many users across the world perform
location-based searches with pertinent keywords
like nearby or near me on their smartphones
and tablets. To provide accurate results for
these searches, Google shows more localized
searches on mobile as compared to desktops. Its
why mobile SEO can help you reach out to your
local target audience to boost your website
traffic and conversion rate.  Similarly, voice
search is gaining steady popularity today, and
businesses that have the foresight to optimize
for voice search have and will continue to have a
marked edge over those who dont invest in mobile
SEO. Given the fierce competition in many
industries, its smart to focus on mobile SEO to
make your mark in your niche.  I hope this post
has justly answered your question, What is
mobile SEO, and why does it matter? Now that you
are aware of the critical importance of mobile
SEO, you need to focus on optimizing your website
and content for mobile. Reach out to Marketing
Tiki for tailored mobile and desktop SEO
strategies that will help your business grow and
make new customers!
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THANK YOU
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• https//www.marketingtiki.com/