DignitySoft

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IMPACT OF WEB DESIGN ON YOUR DIGITAL MARKETING
STRATEGY




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INTRODUCTION

• When developing a digital marketing plan, one of
  the first considerations should be web design.
  The website is usually the starting point of
  contact for potential customers of most
  businesses and brands. To effectively broadcast
  your message, it is natural to choose a
  professional and user-friendly website design.

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1. User Experience

• For years, the terms User Experience (UX),
  Information Architecture (IA), and User Interface
  (UI) have been circulating in the marketing
  industry, but what does it mean? Its all about
  responsive design, rapid navigation, and making
  it easy for mobile clients to finish purchases.
  Learning about website design basics like IA UX
  and UI can help you shape the right experience
  for your target audience.

For years, the terms User Experience (UX),
Information Architecture (IA), and User Interface
(UI) have been circulating in the marketing
industry, but what does it mean? Its all about
responsive design, rapid navigation, and making
it easy for mobile clients to finish purchases
Learning about website design basics like IA UX
and UI can help you shape the right experience
for your target audience.
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  2. Search Engine Optimization  
One of the most frequently cited reasons for a
website redesign is to boost Search Engine
Optimization (SEO). On the other hand, many
others argue that the design components do not
adequately support all of the ranking variables
necessary for higher rankings. When Google makes
a significant adjustment, the effect on the
ranking is quick. Because of this, websites are
updated frequently to reflect the most up-to-date
information. 
2. Search Engine Optimization  
One of the most frequently cited reasons for a
website redesign is to boost Search Engine
Optimization (SEO). On the other hand, many
others argue that the design components do not
adequately support all of the ranking variables
necessary for higher rankings. When Google makes
a significant adjustment, the effect on the
ranking is quick. Because of this, websites are
updated frequently to reflect the most up-to-date
information.
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3.Branding
Maintaining consistent brand identity is critical
for organizations because it develops customer
trust and credibility, which contributes to
strengthening customer-company relationships. If
you want to establish a unique platform, testing
new concepts before launching a website might
help you accomplish that goal more efficiently.

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THANK YOU
sales_at_dignitysoft.com
www.dignitysoft.com
91 8447984990